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  • Overall Brand Equity

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    Khurram Saeed
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    Overall Brand equity

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    Attribution Non-Commercial (BY-NC)
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    7 views1 page

    Overall Brand Equity

    Uploaded by

    Khurram Saeed

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 1

    Overall Brand equity

    Q1. Even if another brand has the same feature as Gourmet cola, I would prefer to buy
    Gourmet cola

    1).Strongly Disagree 2) Disagree 3) Neither Agree Nor Disagree 4) Agree 5) Strongly Agree

    Q2. If another brand is not different from Gourmet cola in any way, it seems smarter to
    purchase

    1).Strongly Disagree 2) Disagree 3) Neither Agree Nor Disagree 4) Agree 5) Strongly Agree

    Q3. Gourmet cola is more than a product to me

    1).Strongly Disagree 2) Disagree 3) Neither Agree Nor Disagree 4) Agree 5) Strongly Agree

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