PRESENTATION

ON
CULTURAL
DETERMINANTS

PRESENTED BY-
SNEHA BANGRE
MPM-16
Culture Determinants:
 Influences of various areas

 Religious values and norms

 Behavior manners

 International interactions

 Location
Manifestations of These
Determinants :

 Language

 Formality in relationships

 Hospitality

 Time orientation

 Colour
THE FRENCH :

 People – oriented
 Smile a lot
 Making eye contact means equality
 Use the whole body to communicate
 Handshake is firm
 Loving people
 Academic arguments
 Intellectual conflicts
 Tact & diplomacy are considered better than frankness
THE GERMANS :
 Detail – oriented
 Precise
 Well ordered & planned
 Believe in hard facts
 Hard working & highly disciplined
 Creative & Formal people
 Often give the impression of being cold &
reserved
 Extremely polite and well mannered
THE JAPANESE :
 Not very easy to understand

 High technology and superior quality

 Conflict is best resolved through harmony & negotiation
 Communication is indirect & vague
 Punctuality
 Sober & look neat.

 Colours:
Black signifies joy
Red is considered lucky
THE CHINESE :

 Chinese prefer to deal through intermediaries

 Focus on efficiency and effectiveness

 Significant use of nonverbal communication

 They always quote or introduce a famous quote or

proverb.
THE MIDDLE EASTERNER :

 Generosity, Hospitality

 Courage & Patience

 Strong sense of self respect

 Honour and social prestige must always be maintained

 Being frank or blunt is considered disrespectful

Before Any Business Trip Abroad :
 Know & understand important historical facts

 Basic geographical, social, political and economic

 Important social customs and cultural expectations.

colours ?

 What is the correct greeting protocol?

 country’s language
THANK YOU…