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  • Evaluation Question 3

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    rhysjenkins4
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    IPC Media would be well-suited to distribute the magazine because it publishes over 60 brands reaching 26 million UK adults, including two established music magazines, NME and Uncut. As IPC has experience successfully publishing magazines with similar target markets to the proposed one, they could effectively market it. The magazine would likely be published with an initial free distribution and website subscriptions to attract the target audience before paid subscriptions.

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    IPC Media would be well-suited to distribute the magazine because it publishes over 60 brands reaching 26 million UK adults, including two established music magazines, NME and Uncut. As IPC has experience successfully publishing magazines with similar target markets to the proposed one, they could effectively market it. The magazine would likely be published with an initial free distribution and website subscriptions to attract the target audience before paid subscriptions.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    43 views1 page

    Evaluation Question 3

    Uploaded by

    rhysjenkins4
    IPC Media would be well-suited to distribute the magazine because it publishes over 60 brands reaching 26 million UK adults, including two established music magazines, NME and Uncut. As IPC has experience successfully publishing magazines with similar target markets to the proposed one, they could effectively market it. The magazine would likely be published with an initial free distribution and website subscriptions to attract the target audience before paid subscriptions.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
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    Evaluation question 3

    What kind of media institution might distribute your media product and why?

    The media institution that might distribute my magazine would be IPC media ,It produces over 60
    iconic media brands, with print alone reaching almost two thirds of UK women and 42% of UK
    men , almost 26 million UK adults. This media institution already publishes two music
    magazines, NME and uncut.

    This media institution has a lot of experience is publishing magazines and also with music magazines
    as NME is a very popular magazine and is published monthly, this shows that IPC have a good
    amount of publishing experience, plus I think my magazine has quite a lot in common with NME and
    Uncut therefore IPC media wouldn’t have any problem marketing my magazine because my target
    market Is similar to the target market that NME would have.

    How the magazine would be published , well I think my magazine would be a bit more low key than
    NME and uncut so i think subscriptions through websites and free magazines offered to get my
    target market hooked so it would be easier to get them to buy a subscription.

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