Sweet Surrender Fudge Bio: 

Paul and Kara Stieffel, founders of Sweet Surrender Fudge, have always appreciated their
childhood vacations and sweet memories of hand-crafted fudge. Many years later, they
realized that the gourmet category had a void in the marketplace.

Realizing that “fudge” has an extremely high product awareness, is loved by people of all
ages, and has limited distribution…Sweet Surrender Fudge was created.

The Stieffel’s, with 44 years of consumer product industry experience, bring hand
crafted, smooth and creamy fudge to specialty retailers offering a great gift for that
special someone or themselves.

Sweet Surrender Fudge uses fresh ingredients which is only half the secret for ensuring a
creamy taste bite after bite.

Sweet Surrender Fudge is made with loving hands and creative minds in Atlanta,
Georgia.

Sweet Surrender Fudge Quick Stats

 Company started in August 2009

 220 Retailers ordered

 Over 630 orders processed

 Over 35,000 consumers have purchased our fudge via

o 21,200 Packages of Fudge Sold

o 1,000 Six LB slabs of Fudge Sold

 Supplying Callaway Gardens with their Fresh and Packaged Fudge since October 2009

 Consumer web store opened November 2010

For more information, contact:

Paul Stieffel
President – Sweet Surrender Fudge
404-402-8283
paul@sweetsurrenderfudge.com
www.sweetsurrenderfudge.com