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  • Sources of Product Awareness: H.P Canon Others

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    Siddharth Zatakia
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    The document appears to be the results of a survey about printers. It includes questions about printer brand awareness, use, purchase considerations, awareness of HP printers, recommendations, ratings, preferences, features, and ease of use. For each question, the number of respondents who chose each answer option is shown. The key findings are that HP is the most well-known brand, most users would recommend and prefer HP printers, and the majority find HP printers to be user-friendly.

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    The document appears to be the results of a survey about printers. It includes questions about printer brand awareness, use, purchase considerations, awareness of HP printers, recommendations, ratings, preferences, features, and ease of use. For each question, the number of respondents who chose each answer option is shown. The key findings are that HP is the most well-known brand, most users would recommend and prefer HP printers, and the majority find HP printers to be user-friendly.

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    4 views18 pages

    Sources of Product Awareness: H.P Canon Others

    Uploaded by

    Siddharth Zatakia
    The document appears to be the results of a survey about printers. It includes questions about printer brand awareness, use, purchase considerations, awareness of HP printers, recommendations, ratings, preferences, features, and ease of use. For each question, the number of respondents who chose each answer option is shown. The key findings are that HP is the most well-known brand, most users would recommend and prefer HP printers, and the majority find HP printers to be user-friendly.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as XLSX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 18

    Q.

    WHEN YOU THINK ABOUT PRINTERS WHICH BRAND COME TO YOUR MIND?

    OPTIONS

    H.P CANON OTHERS


    Total

    Sources of Product Awareness

    25%

    25%

    ABOUT PRINTERS WHICH BRAND COME TO YOUR MIND?

    SELECTED 10 5 5 20

    of Product Awareness

    H.P 50% CANON OTHERS

    Q.1
    OPTIONS Yes No Total

    DO YOU USE PRINTERS?

    USERS OF PRINTERS

    40%

    DO YOU USE PRINTERS?

    SELECTED 12 8 20

    USERS OF PRINTERS

    40%

    Yes No 60%

    Q.2

    WHAT DO YOU SEE IN A PRINTER BEFORE BUYING IT?

    OPTIONS

    QUALITY PRICE PACKAGING ALL OF THE ABOVE


    Total

    Product Purchase Countdown

    40%

    10%

    DO YOU SEE IN A PRINTER BEFORE BUYING IT?

    SELECTED 6 4 2 8 20

    uct Purchase Countdown

    30%

    QUALITY PRICE PACKAGING ALL OF THE ABOVE

    20%

    Q.1

    5.HOW DO YOU COME TO KNOW ABOUT HP PRINTERS,IF YOU HAVE NOT TRIE

    OPTIONS BY WATCHING ADVERTISEMENT SEEN IN STORE HEARD FROM FRIENDS Total

    25% 40%

    35%

    U COME TO KNOW ABOUT HP PRINTERS,IF YOU HAVE NOT TRIED IT YET?

    SELECTED 5 7 8 20

    25% BY WATCHING ADVERTISEMENT SEEN IN STORE HEARD FROM FRIENDS

    35%

    Q.5
    YES NO

    WILL YOU RECOMMEND HP PRINTERS TO YOUR FRIENDS AND COLLEG

    OPTIONS

    Total

    PRODUCT RECOMMENDATION

    U RECOMMEND HP PRINTERS TO YOUR FRIENDS AND COLLEGUES ?

    SELECTED 12 8 20

    PRODUCT RECOMMENDATION

    40% YES NO 60%

    Q.6
    OPTIONS
    EXCELLENT GREAT

    HOW MUCH YOU WILL GRADE HP PRINTERS ?

    GOOD SATISFACTORY Total

    20%

    25% 25%

    HOW MUCH YOU WILL GRADE HP PRINTERS ?

    SELECTED 6 5 5 4 20

    30%

    EXCELLENT GREAT GOOD SATISFACTORY

    25%

    Q.3
    OPTIONS Yes No Total

    WILL YOU PREFER HP PRINTERS?

    PREFERENCE

    40%

    WILL YOU PREFER HP PRINTERS?

    SELECTED 12 8 20

    PREFERENCE

    Yes No 60%

    Q.8
    YES NO

    DOES HP PRINTERS HAVE ALL THE FEATURES AND FUNCTION THAT A PRINTER SHOULD H

    OPTIONS

    Total

    FUNCTIONS AND FEATURES

    40%

    THE FEATURES AND FUNCTION THAT A PRINTER SHOULD HAVE?

    SELECTED 12 8 20

    IONS AND FEATURES

    YES NO 60%

    Q.9
    OPTIONS YES NO Total

    DO YOU THINK HP PRINTERS ARE USER FRIENDLY ?

    USERS CONVINEINCE

    45%

    DO YOU THINK HP PRINTERS ARE USER FRIENDLY ?

    SELECTED 11 9 20

    USERS CONVINEINCE

    YES 55% NO

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