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  • Service Marketing

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    Ravi Ranjan
    9 views9 pages
    This document outlines various financial and non-financial costs associated with services, as well as internal and external marketing strategies. It discusses developing a value proposition model around attributes like cleanliness, safety, speed, quality, recognizing customer loyalty, having trendy and helpful workers, and building trust in a brand. Different service offers and deliveries are proposed to delight customers.

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    This document outlines various financial and non-financial costs associated with services, as well as internal and external marketing strategies. It discusses developing a value proposition model around attributes like cleanliness, safety, speed, quality, recognizing customer loyalty, having trendy and helpful workers, and building trust in a brand. Different service offers and deliveries are proposed to delight customers.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    9 views9 pages

    Service Marketing

    Uploaded by

    Ravi Ranjan
    This document outlines various financial and non-financial costs associated with services, as well as internal and external marketing strategies. It discusses developing a value proposition model around attributes like cleanliness, safety, speed, quality, recognizing customer loyalty, having trendy and helpful workers, and building trust in a brand. Different service offers and deliveries are proposed to delight customers.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
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