Research Proposal

Marketing Research
Submitted to:

Sir Assad Abbas Jaffri

Submitted by:
Kamran Khan Waqas Ali Safdar Muhammad Ali Mehdi 10-022 10-057 10-123

Department of Business Administration

Introduction:
Management services have been especially fruitful for all organization productivity and employees performance. These services not only for specific type of industry rather these have wide range over all industries where desired outcomes can be achieved by applying management services.

Significance of Problem:
There is a alarming opportunity for industry of Sargodha city regarding applying management services in all sectors. As Sargodha has experienced a lot of development in different industries like restaurants, fast foods and shopping malls, petrol pumps, banks. Still there is an empty room in all these sectors. These organizations can maximize their growth by applying different management services.

Problem Statement:
Management services and organizations growth in Sargodha

Objective of the Study:

Today many resources and services provide that help small and large businesses incorporate service management principle into their organization. Business house or companies implement service management to gain many advantage in productivity and competency. o Elevate service expenditure can be condensed by incorporating the service and product supply chain. o Stock level can be minimized, reducing total stock management cost. o Customer services value can be enhanced. o Decrease out-dated expense of stock by enhances forecasting. o Enhance customer satisfaction level.

Research design:
o o o o Descriptive Research Primary data Interviews Hotels, banks, departmental stores, fast food restaurants, shopping plazas, mills and factories.

Budget:
Estimated budget will be 15000

Time:
Estimated time will be Four months