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Advertising

the activity or profession of producing advertisements for commercial products or


services.
the action of calling something to the attention of the public especially by paid
announcements
Techniques and practices used to bring products, services, opinions, or causes to
public notice for the purpose of persuading the public to respond in a certain way.
Advertising is a means of communication with the users of a product or service.
Advertisements are messages paid for by those who send them and are intended to
inform or influence people who receive them
Advertising in business is a form of marketing communication used to encourage,
persuade, or manipulate an audience (viewers, readers or listeners; sometimes a
specific group) to take or continue to take some action. Most commonly, the
desired result is to drive consumer behavior with respect to a commercial offering,
although political and ideological advertising is also common. This type of work
belongs to a category called affective labor.
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In Latin, ad vertere means "to turn toward". The purpose of advertising may also
be to reassure employees or shareholders that a company is viable or successful.
Advertising messages are usually paid for by sponsors and viewed via various old
media; including mass media such as newspaper, magazines, television
advertisement, radio advertisement, outdoor advertising or direct mail; or new
media such as blogs, websites or text messages.
Advertising is the nonpersonal communication of information usually paid for and
usually persuasive in nature about products, services or ideas by identified sponsors
through the various media.

Tri-Media Advertising is, traditionally, advertising via television, radio and


print media.
TriMedia is a family of very long instruction word media processors from
NXP Semiconductors (formerly Philips Semiconductors). TriMedia is a
Harvard architecture CPU that features many DSP and SIMD operations to
efficiently process audio and video data streams. For TriMedia processor
optimal performance can be achieved by only programming in C/C++ as
opposed to most other VLIW/DSP processors which require assembly

language programming to achieve optimal performance. High-level


programmability of TriMedia relies on the large uniform register file and the
orthogonal instruction set, in which RISC-like operations can be scheduled
independently of each other in the VLIW issue slots. Furthermore, TriMedia
processors boast advanced caches supporting unaligned accesses without
performance penalty, hardware and software data/instruction prefetch,
allocate-on-write-miss, as well as collapsed load operations combining a
traditional load with a 2-taps filter function. TriMedia development has
been supported by various research studies on hardware cache coherency,
multithreading and diverse accelerators to build scalable shared memory
multiprocessor systems.
Mass media consists of the various means by which information reaches
large numbers of people, such as television, radio, movies, newspapers, and
the Internet. Sociologists study mass media especially to see how it shapes
people's values, beliefs, perceptions, and behavior. For example, mass
media contributes to socialization, including gender socialization, as when
movies implicitly teach young people that it is wrong for females to have
many sexual partners. Mass media also affects social movements; for
example, news coverage of the U.S.-Vietnam War helped spark the 1960s
anti-war movement. Another topic is the relation between media and social
power. For example, if mass media powerfully influences beliefs and
behavior, and it is controlled by relatively few individuals, those individuals
have significant power even in democratic societies.
Mass media is communicationwhether written, broadcast, or spoken
that reaches a large audience. This includes television, radio, advertising,
movies, the Internet, newspapers, magazines, and so forth.

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