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Global Flooring Market Size, Market Share, Application

Analysis, Regional Outlook, Growth, Trends, Competitive
Scenario And Forecasts, 2012 To 2020

Industry Insights
The global flooring market has been inundated by new styling trends and technology advancements.
Changing consumer lifestyles, growing demand for insulation and surging demand in the construction
industry are expected to be the key market drivers. New trends, innovations and availability of several
designs have significantly driven flooring market growth. Presently, end-users are resorting to more
cost-effective and eco-friendly materials, which is also expected to favorably impact flooring market
growth.
These eco-friendly flooring materials include reclaimed hardwood, rubber, bamboo, glass, linoleum and
cork. Availability of durable construction solutions that require low maintenance is also expected spur
the demand for flooring solutions. Consumer awareness and their willingness to use the product is
expected to be a major determinant for the success of flooring market. These solutions are often
perceived as expensive and complex in terms of installation, which may pose a challenge to market
growth.
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Textile flooring mainly includes carpets, which are often treated with toxic chemicals for mothproofing
and to repel soil and moisture causing several health and environmental issues. These aforementioned
factors may also hinder the flooring market growth. Further, the industry is characterized by intense
competition owing to large number of industry players providing wide range of flooring solutions across
industrial, commercial and residential application segments. Technological proliferation and innovations
are expected to provide avenues for flooring market growth over the forecast period.
Product Insights
Product segments include soft coverings, seamless flooring resilient flooring and non-resilient flooring.
Soft coverings also referred to as textile coverings, primarily include carpets and rugs. The segment
dominated the market in 2013, accounting for over 35% of the overall market share in the same year.
Soft coverings provide several benefits such as dust-binding characteristics, noise-reducing effect, and
are also known to be good insulators providing comfort, warmth along with pleasing aesthetics.
Resilient flooring solutions offer benefits such as low maintenance, easy installation and cost
effectiveness, owing to which the segment is expected to witness substantial growth over the forecast
period. Growing demand for antibacterial and antimicrobial solutions is also expected to impact resilient
flooring market positively.
Non-resilient flooring is also expected to exhibit high demand over the next few years as these floor
types hold up well under varied conditions, and require only dusting and mopping. The growing demand
for all the aforementioned segments is expected to drive flooring market demand.
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Application Insights
The market for flooring products across the residential segment is expected to exhibit growth over the
forecast period. This can be attributed to increased home renovation and improvement projects. The
segment accounted for over 50% of the market volume in 2013. Other application segments include
commercial and industrial. Surging demand in construction industry is expected to have a profound
impact on commercial segment, thereby driving demand for flooring market.
Regional Insights
Asia Pacific is expected to lead regional market growth, contributing over 40% to the overall market
demand. This can be attributed to surging real-estate industry developing infrastructure facilities in this

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region. Growing population coupled with urbanization has led to increased demand for residential as
well non-residential buildings, which is further expected to favorably impact flooring market growth.
Availability of advanced innovative construction solutions and easy & hassle free installation techniques
are expected to drive the European market over the forecast period.
Table of Contents
Chapter 1 Executive Summary
1.1 Flooring- Industry Summary & Critical Success Factors (CSFs)
Chapter 2 Flooring Industry Outlook
2.1 Market Segmentation
2.2 Market Size and Growth Prospects
2.3 Flooring Value Chain Analysis
2.4 Flooring Market Dynamics
2.5 Key Opportunities Prioritized
2.6 Industry Analysis - Porter's
2.7 Flooring - Key Company Analysis, 2013
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Chapter 3 Flooring Product Outlook
3.1 Soft Coverings
3.2 Resilient Flooring
3.3 Non-Resilient Flooring
3.4 Seamless Flooring
Chapter 4 Flooring Application Outlook
4.1 Residential
4.2 Commercial
4.3 Industrial
Chapter 5 Flooring Regional Outlook
5.1 North America
5.2 Europe
5.3 Asia Pacific

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5.4 RoW
Chapter 6 Flooring Competitive landscape
6.1 Amtico
6.2 Armstrong
6.3 Congoleum
6.4 Forbo
6.5 Gerflor
6.6 Interface Global
6.7 IVC Group
Chapter 7 Methodology and Scope
7.1 Research Methodology
7.2 Research Scope & Assumption
7.3 List of Data Sources
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