QTSA - 2014 Annual Report

20132014
Governing Council
01
Committees
02
Chairmans Report
04
The Year in Review 13-14
08
08-11 Developing the Power to Succeed

12-14 Promoting a Quality Image to the World

15-24 Improving Quality for Service Excellence

Membership List
25
Member Benefits
31
Report of the Council
32
Financial Statements
34
34
Independent Auditors Report
35
Statement of Comprehensive Income
36
Statement of Financial Position
37
Statement of Changes in Accumulated Funds
37
Statement of Cash Flows
38-40 Notes to the Financial Statements
About QTSA / Vision / Mission
41
Governing Council
01
Chairman
Dr Simon Kwok Siu Ming, BBS, JP
, BBS,
Chairman & CEO
Sa Sa International Holdings Limited
Vice-Chairmen
Mr Ken Chan Wing On
Chairman
Tai Hing Catering Group
Mr Joseph Chu Kai To
Executive Director
Prince Jewellery & Watch Company
Honorary Adviser
Mrs Selina Chow, GBS, OBE, JP
, GBS, OBE,
Mr Tommy Li, BBS, MH, JP

, BBS, MH,
Chairman
Pak Shing Tong Group
Mr Brian Li, SBS, JP

, SBS,
Chairman
Broadway Photo Supply Ltd
Appointed Members
Mr Winston Chow
Director and Deputy General Manager
Chow Sang Sang Jewellery Co Ltd
Mr Frank Lee
President
Tom Lee Music Co Ltd.
Elected Members
Retailer Category
Ex-officio Member
Mr Anthony Lau
Executive Director
Hong Kong Tourism Board
Advisers
The Hon Tommy Cheung, SBS, JP
, SBS,
Member of the Legislative Council
Catering Functional Constituency
The Hon Vincent Fang, SBS, JP

, SBS,
Member of the Legislative Council
Wholesale and Retail Functional
Constituency
Mr Henry Chan Hung Ming
Executive Director
Emperor Watch & Jewellery (HK) Co. Ltd
Mr Calvin Chan Ka Wai
Executive Director and CEO
Catalo Natural Health Foods Limited
Mr Manu Melwani, MH, JP

, MH,
Partner
Sams Tailor
Ms Roxanna Sin
President
Princeton Custom Tailors
Professor Andrew Chan, SBS, JP

, SBS,
Director of the EMBA Programme
The Chinese University of Hong Kong
Ms Katherine Siu Po Sim
Head of Corporate Service and Affair
SOGO Hong Kong Company Limited

()
Dr Michael Chan Yue Kwong
Chairman
Caf de Coral Holdings Limited
Ms Karen Tang Mui Fun
Executive Director
Wai Yuen Tong Medicine
Holdings Limited
Mr Karlson Wong
Executive Director
Kee Wah Bakery Ltd
Mr Homer Yu Sau Ning, MH

, MH
Chief Executive Officer
Cheong Hing Store Ltd.
(1917)
Restaurant Category
Mr Kavin Chan Kam Fai
Managing Director
Lan Kwai Fong Entertainments
Ms Joanne Choi Wai Yee
Senior Manager, Corporate

Communications
Tao Heung Group

Ms Jessica Li
Group General Manager
Tsui Wah Restaurant (Holding) Limited

()
Mr Yeung Wai
President
Foo Lum Group
Ms Shirley Yip Lai Sheung
Director of Marketing
Mega Hospitality International
Other Service Provider Category

Ms Grace Leung Shuk Man
General Manager
Times Square Limited
Executive Manager
Ms Cathy Yau
Quality Tourism Services Association
02
Committees
The Governing Council established five committees to achieve its goals. They are the Better
Business Environment Committee, the Marketing Activities Committee, the Public Relations
Committee, the Quality Enhancement Committee and QTSA SME Development Fund Project
Committee. These committees spearhead all the Associations activities and directions.
5
Better Business Environment Committee
Objective
To collaborate with the Government and other relevant parties in

order to further the business interests of the QTSA members.
Activities
Representing the views of members about ways to create a

better business environment, and combating illegal touting and
other malpractices.
Committee Chairman
Ms Katherine Siu
Committee Vice-Chairman
Mr Calvin Chan
Members
Ms Joanne Choi
Mr Joseph Chu
Ms Jessica Li
Mr Manu Melwani, MH, JP , MH,
Ms Roxanna Sin
Mr Karlson Wong
Mr Yeung Wai
* Mr Billy Cheung (Co-opted Member)
Marketing Activities Committee
Committee Chairman
Objective
To handle the Associations marketing activities, and to enhance

the visibility and business opportunities of its members.
Activities
Arranging for members to use the Hong Kong Tourism Boards

promotional activities as opportunities to drive their businesses,
and creating marketing platforms such as joint advertising,
trade fairs and shopping and dining directories to give members
greater exposure.
Ms Karen Tang
Mr Frank Lee
Members
Mr Calvin Chan
Ms Joanne Choi
Mr Joseph Chu
Mr Tommy Li, BBS, MH, JP , BBS, MH,
Ms Jessica Li
Mr Karlson Wong
Mr Yeung Wai
Ms Shirley Yip
*Ms Nancy Wong
Committees
Public Relations Committee
Committee Chairman
Objective
To liaise with key stakeholders and strengthen the Associations

networking function, and to increase awareness of the QTSA
among the local community and tourism-related sector.
Ms Roxanna Sin
Members
Activities
Ms Joanne Choi
Mr Joseph Chu
Mr Frank Lee
Ms Jessica Li
Ms Katherine Siu
Mr Yeung Wai
Ms Shirley Yip
* Mr Billy Cheung (Co-opted Member)
Quality Enhancement Committee
Committee Chairman
Objective
Coordinating with the Government and other trade associations,

arranging visits and communication meetings with members,
organizing an annual gathering of members, and conducting
public relations exercise with the media.
To advocate best practices, set directions and identify the way

forward for the QTSA training activities that raise the quality of its
members services.
Activities
Sharing experience with elite members of the business community,

organizing topical and industry-focused seminars, conducting
intensive training programmes, such as workshops and language
skills training, and co-operating with universities to offer certificate
and diploma courses.
QTSA SME Development Fund Project

Committee
Committee Chairman
Mr Tommy Li, BBS, MH, JP , BBS, MH,
Mr Winston Chow
Members
Mr Kavin Chan
Mr Peter Chow
Mr Homer Yu, MH , MH
Mr Winston Chow
Members
Prof Andrew Chan, SBS, JP , SBS,

Mr Henry Chan
Mr Kavin Chan
Mr Ken Chan
Mr Joseph Chu
Ms Jessica Li
Ms Roxanna Sin
Mr Karlson Wong
Mr Yeung Wai
Mr Frank Lee
Ms Jessica Li
Ms Roxanna Sin
Ms Katherine Siu
Ms Karen Tang
Mr Homer Yu, MH , MH
Advisers
Prof Andrew Chan, SBS, JP , SBS,

The Hon Mr Tommy Cheung, SBS, JP , SBS,
The Hon Mr Vincent Fang, SBS, JP , SBS,
Voluntary Legal Adviser

Mr To King Yan Adam
03
04
Chairmans Report
Dr Simon Kwok Siu Ming, BBS, JP

, BBS,
The number of visitors has reached new heights in recent years. The total
restaurant receipts have increased by 3.6% and 3.7% respectively in the
2014
first two quarters of this year. However, total retail sales for the first seven
3.6%3.7%7
months of 2014 have decreased by 1.5%, therefore consumer spending
1.5%
has softened. Tourism has a strong impact on Hong Kongs economy
and is closely related to the retail, catering and accommodation sectors.
The QTSA will continue to explore more business opportunities to help to
improve our members competitiveness.
Improving Quality for Service Excellence
Since its establishment in 2003, the QTSA has become one of the leading
trade associations in Hong Kong with support from the industry and our
2003
members. As of March 2014, we have over 1,300 member merchants from
the retail, restaurant and other service provider categories, covering more
than 8,000 outlets.
1300
8000
The QTSA regularly organises various activities and events, providing

seminars and training courses, industry exchanges and promotional
Chairmans Report
platforms, to help promote quality tourism services. These activities enable
our members to expand their networks and improve service quality, creating
more business opportunities as a result. The Sharing of Business Elites is
one of the most anticipated QTSA events that provides a platform for top
business leaders to share their success stories and the best practices.
Promoting a Quality Image to the World
As Hong Kong is a world-class city, the QTSA has worked closely with the
Hong Kong Tourism Board by participating in a number of international
events to promote the Quality Tourism Services Scheme and gain more
exposure. For example, the QTSA participated in the International Chinese
New Year Night Parade organised by the HKTB for the fifth consecutive
year and teamed up with nine quality merchants to present a glittering
float with the theme Sharing Quality Brands Carnival for the enjoyment of
both local citizens and tourists. To further raise the QTSAs reputation and
influence internationally, we also sponsored the Quality Tourism Services
Association International Mixed Grand Championship of the Dragon Boat
Carnival. These events received extensive international media coverage
05
06
Chairmans Report
which has significantly promoted the QTS Scheme and QTSAs image
worldwide.
To recognise the outstanding performance of top accredited merchants,
as well as the valuable contribution of the frontline staff of the tourism
industry, the HKTB organised the 10-year QTS Merchant Recognition
and Outstanding QTS Merchant Services Staff Award and the awards
presentation ceremony was held at the QTSA Annual Dinner. In addition,
2014
to promote the QTS-accredited shops and restaurants globally, we
launched the 2014 Most Popular QTS Merchant Award (Online Voting),
breaking geographical boundaries and reaching netizens around the world
successfully.

Enhancement through Converging Partners
The QTSA has been working closely with both the Government and
industry. We do not only actively express to the Government the views
201357
of our members regarding legislation that affects the industry, but also
2012
Chairmans Report
keep our members abreast of the most updated information. In May and
() ()
July 2013, we held briefing sessions on the Trade Description (Unfair
2014
Trade Practices) (Amendment) Ordinance 2012. Moreover, we produced
five promotional videos regarding the Amendment Ordinance to raise
members awareness. In January 2014, we co-organised the Prevention

of Counterfeit Banknotes seminar again with the Hong Kong Monetary
Authority and Commercial Crime Bureau of Hong Kong Police Force.
The QTSA always strives to strengthen relationship with media and keep
the public informed of the QTS Scheme, the QTSA and its members. We
have met with a number of media organisations to promote quality tourism

services through various channels.
Looking ahead, competition in the tourism industry will become increasingly
intense. The QTSA will continue to adhere to our principles of performing
our role diligently to drive industry growth and to utilise the strengths of
our members and partners to set higher benchmarks for quality products,
services, credibility and environment. With these quality offerings, we will

be able to reinforce Hong Kongs reputation as Asias World Travel City.
07
08
20132014
Developing the Power to Succeed
The QTSA actively promote and facilitate a communication and promotional platform for our members to help elevate their
service quality and create a prosperous business environment.
QTSA Annual Dinner 2013 cum Quality Tourism Services (QTS) Merchant & Service Staff
Awards Presentation Ceremony
2013
The QTSA Annual Dinner 2013 cum Quality Tourism Services
(QTS) Merchants & Service Staff Awards Presentation Ceremony
was held successfully on 9 October 2013 at the Convention Hall,
Hong Kong Convention and Exhibition Centre. Co-organised
with the Hong Kong Tourism Board, the annual dinner was well
attended by our guests, members and business elites. Mr Gregory
So Kam-leung, GBS, JP, Secretary for Commerce and Economic
Development; Mr Guo Hengbin, Deputy Director-General,
Coordination Department of the Liaison Office of the Central
Peoples Government in the HKSAR, and Mr Philip Yung, JP,
Commissioner for Tourism were invited to be the officiating guests.
The 10-year QTS Merchant Recognition and Outstanding QTS
Merchants Service Staff Award were distributed to the winners
during the ceremony. It was truly a special evening for all present
and the Annual Dinner concluded in a celebratory atmosphere.
2013109
, GBS,
,
10
09
10
Annual General Meeting
The QTSA Annual General Meeting is an exchange platform

for our members and other merchants working in the tourism
industry. The 2013 Annual General Meeting was held at the Mira
Hong Kong on 16 December 2013. The QTSA invited Hong Kong
Tourism Board Chairman, Dr Peter Lam and Commissioner for
Tourism, Mr Philip Yung, JP as the special guests of honour and
to make speeches at the Meeting. The new Governing Council
will focus on achieving the Associations vision and mission during
its term of service.
201312
16The Mira Hong Kong
, JP
Raise Industrys Awareness by Video Shot
With the aim to create a better business environment and

promote members awareness of the fair trading section of
the Amendment Ordinance and to encourage greater vigilance
to prevent identified prohibited acts. The QTSA has produced
video clips for the Trade Descriptions (Unfair Trade Practices)
(Amendment) Ordinance 2012. Mr Chan Chi-keung, Head of
Trade Controls, Customs and Excise Department, Mr Tommy Li,
BBS, MH, JP, Mr Homer Yu, MH, and Mr Calvin Chan participated
in the video shooting.
- <<2012
() () >>
, BBS, MH,
, , MH <<>>
Member Visit
The QTSA encourages interaction between the Governing

Council and members. Member visits are great opportunities
for the Council to listen the feedback from members. Regular
member visits help to promote interaction between the QTSA and
its members so that the QTSA can gain a better understanding of
members needs.
Meeting with HKTB Chairman
As a strategic partner of the Hong Kong Tourism Board, the QTSA

always strives to strengthen communication and co-operation
with the HKTB. Therefore, the QTSA met with Dr Peter Lam, HKTB
Chairman in order to help building an interactive and effective
communication platform for enhancing and strengthening the
partnership between the QTSA and HKTB.
11
12
Promoting a Quality Image to the World
To enhance the image of the Quality Tourism Services Scheme and accredited merchants, the QTSA has been working with the
Hong Kong Tourism Board on several promotional projects. The QTSA has held a number of mega events and created various
platforms to reach out the potential consumers.
Hong Kong Dragon Boat Carnival
The QTSA sponsored the Hong Kong International Race the

Quality Tourism Services Association International Mixed Grand
Championship, at the 38th Hong Kong Dragon Boat Carnival,
which was held from 21 to 23 June and took place at Tsim Sha
Tsui East. The QTSA also had a booth at the carnival to raise local
and visitor awareness of the QTSA, the QTS Scheme and the
merchants who sponsored this event.
201362123
-
International Chinese New Year Night Parade
The first day of the Year of the Horse coincided with the worldfamous night parade in Tsim Sha Tsui. The QTSA again made
an appearance at the Parade for the fifth consecutive year. The
Association teamed up with nine quality merchants to create a
glittering float in order to promote the services of the Association
in Asias World City and the spirit of quality services.
13
14
2014 Most Popular QTS Merchant Award (Online Voting)

2014
To raise public awareness of the QTSA, Quality Tourism Services
Scheme and participating merchants, the QTSA organised a tenday 2014 Most Popular QTS Merchant Award (Online Voting)
in late March to early April. Over 150 QTS-accredited merchants
stood for the online voting, and the response was enthusiastic.
2014342014
150
Mainland Chinese Visitor Golden Promotion Package
Since October 2010, the QTSA has published a seasonal

shopping and dining supplement to attract high-spending
Mainland visitors. A preferential rate is offered to QTSA member
merchants for featuring their quality services and products in an
advertorial format in the Hong Kong Guide, a simplified Chinese
leisure magazine for Mainland visitors which is distributed at the
Lo Wu Joint Inspection Terminal, customer services counters in
83 designated MTR stations, 3 to 5-star hotels, etc. This highly
effective promotional platform is always well supported by our
members and welcomed by visitors.
201010<<>>
<<>>
83
10035
Improving Quality for Service Excellence
To help consolidate the advantages of the retail and restaurant industrys professionalism and knowledge of international markets,
the QTSA organises many diverse training programmes to address the needs of the industry and characteristics of members.
These actions fully demonstrate the importance the QTSA places on providing top quality training services.
Sharing of Business Elites 2013

2013
Sharing of Business Elites was launched in 2004 and has
received a tremendous response from our members. It serves
as a platform to enhance communication amongst businesses
within the services industry and facilitate learning through valuable
experience sharing.
Value Management, Winning Creativity was the theme of
Sharing of Business Elites 2013. Speakers shared their
successful experiences in creativity with the participants.
2004
2013
15
16
Customer Service English for Retail/ Restaurant

/
Every year, there are millions of people, from all over the world,
that come to Hong Kong. To raise the level of English spoken by
retail and restaurant staff, the QTSA held a Customer Service
English for Retail/ Restaurant Course.
Customer Service Putonghua for Retail / Restaurant

/
Mainland Chinese visitors continue to be the main driving force
behind the growth of Hong Kongs tourism industry. To improve
the training of service staff targeting Mainland visitors, a Customer
Service Putonghua course for Retail/ Restaurants staff was tailormade by the QTSA.
Certificate in Corporate Training Professional
With the aim to provide an effective platform for management,

trainers and leaders to gain a thorough understanding of corporate
training, the QTSA organised the Certificate in Corporate Training
Professional, presented by professional training consultants in
order to enhance participants knowledge on corporate training.
The topics were tailor-made for management and staff who are
at trainer level.
17
18
Professional Certificate in Quality Service Practice and Professional

Diploma in Quality Service Management
Jointly developed by the QTSA and Li Ka Shing Institute of

Professional and Continuing Education (LiPACE) of the Open
University of Hong Kong, the programme provides an opportunity
for sustainability development towards professionalism. Quality
service concepts, customer relationship management, service
quality management and talent management are the topics
covered by the programme.
Customer Service Languages for Retail / Catering Mobile Apps
To increase the reach of our training programmes, the QTSA

has launched a series of self-learning foreign language apps Customer Service Putonghua for Retail / Catering Apps and
Customer Service English for Retail / Catering Apps. These
self-learning tools will help break the language barrier between
practitioners and visitors, and strengthen the industrys overall
foreign language competency.
/
/
Seminar
Training is one of the key objectives of the QTSA, for which they organize a series of seminars. Through these seminars, members
of the trade obtain the latest market intelligence and practical skills to improve their operations quality and knowledge of staff.
Shared Values: Happy @ Selling Seminar
JUNE
Mr Ricky Ng, Executive Director,

Tiptop Consultants Limited
19
20
How to Win Business Opportunities Seminar
AUG
Dr Jackia Lee, Managing Director,

Holistic Consultants Ltd
Mind Reading Service and Selling Skills Enhancement Seminar

Mr Raymond Fung, Managing

Director, Famous Talent Limited
OCT
Mind Reading 2 Speedy Sales Seminar

Ms Esther Lee, Training Consultant,

Commercial Development and
Training Institute Ltd
NOV
Settling Conflicts in Complaints for the New Generation Service Team Seminar
MAR
Mr Danny Pin, Training Consultant,

Synergy Training Centre
21
22
Gain Insights from Winning e-Solutions Seminar
JUL
Moderator :
Dr Ken Fong, Founding Chairman of
Hong Kong Retail Technology Industry
Association and Adjunct Associate Professor of
the Hong Kong Polytechnic University
Guest Speaker :
Mr Gilman Yu, CMO, Green Tomato Limited
Green Tomato Limited
Mr Ricky Chu, CEO, The Gravitas Group
The Gravitas Group
Ms Wendy Chen, Co-Founder and CEO,
StampUp / Omnistream
StampUp/ Omnistream
Online to-Onsite : The Next Big Thing for Retail & Catering Seminar
: O2O
Moderator :
SEP

Hong Kong Retail Technology Industry Association and
Adjunct Associate Professor of the Hong Kong Polytechnic University
Guest Speaker :
Ms Christina Lin, Account Manager,
Facebook
Facebook
Ms Jacqueline Chong, Chief Marketing

Officer, Green Tomato Limited
Green Tomato Limited
Mr Jason Chiu, CEO, Cherrypicks Limited

Mr Leo To, Director, Nuthon IT Solution
Nuthon IT Solution
Mr Roy Lam, Partner of Romantic Life
and Vice-Chairman of the Hong Kong
Wedding Merchants Association
Mr Kenneth Kwok, Managing Director,

Beehive Strategy
23
Empowering the Productivity of SME

Moderator :
through Cloud and Mobile Tools Seminar
Mobile App
Hong Kong Retail Technology Industry Association and
Adjunct Associate Professor of the Hong Kong Polytechnic University
NOV
Guest Speaker :
Ms Queenie Chung, General Manager, Mr Ryan Lam, Business Development
UDomain Web Hosting Company Limited Manager, Fimmick Hong Kong
Fimmick
Mr Homer Yu, MH, Chief Executive Officer,
Ms Jacqueline Chong, Co-Founder
Cheong Hing Store Ltd
and CMO, TalkBox Limited
TalkBox Limited (1917), MH
Mr Alex Kong, CEO, SINO Dynamic Solutions

SINO Dynamic Solutions
Mr Law Kwok Ming, CEO, Apptask Limited
CEO
Mr Alex Hung, Managing Director,
Crossover International
Company Limited
Industry Focus Series

Briefing on the Trade Descriptions (Unfair Trade Practices) (Amendment) Ordinance 2012
<<2012()()>>
MAY
Trade Controls Branch of the

Customs and Excise Department
24
Briefing on the Trade Descriptions (Unfair Trade Practices) (Amendment) Ordinance 2012
<<2012()()>>
JUL
Trade Controls Branch of the

Customs and Excise Department
Prevention of Counterfeit Banknotes Seminar
JAN
Hong Kong Monetary Authority (HKMA)
Commercial Crime Bureau of the

Hong Kong Police Force
Membershipw List
Retailer Category
0/3 baby collection

1O1O
1spot
22 OCTOBRE
2C Company Limited
3D-GOLD Jewellery (HK) Ltd
3HK - Hutchison Telecommunications (Hong Kong) Ltd
80M Station
A Grade Technology Ltd
A Timeless Tailor
A&A Audio and Video Center Ltd
A3
acupuncture
AEON
AGATHA
Ah Moon
AIGLE
Aigle Crystal Decor Limited
Airland
Alain Mikli
Allan Tom & Co
Alpha
Al-Shahzadi HK Limited
Amigo Jewelry
Anglo Chinese Florist Ltd
ANKANG
Another
Apsley Tailors Limited
Arome Bakery
ARTE
ARTLAND WATCH CO LTD
Ash Samtani Clothing Limited
Asia Watch Company Limited
August Custom Tailors
Australia Watch & Jewellery Co
Baleno
Baron Kays Tailor
Basel (Switzerland) Watches Limited
BB Laboratories
BeautyNet Company
BeBe Dream
Bed & Bath
Bee Cheng Hiang (HK) Ltd
Bees Diamonds
BELLE
Berlin Optical Co Ltd
Bioderma
BIOLYN (HK) LIMITED
Birkenstock
Bloomsbury Books Ltd
Bo Crown Building Materials Limited
Bobbys Fashions
BodiBra
Bon Bon Bon Fine Foods
Bon Jewelry Co.
Bonjour Cosmetic Wholesale Center Ltd.
Bonluxe
Bonnie Lai Antiquities
BORGHESE
bossini
Brands Corner
Brighten Floriculture Ltd
Brilliant Jewellery
Broadway Photo Supply Ltd
Broadway Watch Jewellery & Goldsmith Co Ltd
Byford
C SQUARE
C.P.U.
Cai
Calvin Klein Golf
Canaan Optical Co Ltd
Carols Watch
Casablanca Hong Kong Limited
Casimira
Castle of Antiquities Co Ltd
Catalo Natural Health Foods
CH Jewellery
Chamonix Alpine Equipment
Chan Yee Jai
Chapel
Charming Pop
Charms Tailor
Chat Chat
Cheong Hing Vinsac
Cheong Shing Birdnest Ginseng Hong
CHERRY
Cheung Hing Swallows Nest Co
Cheung Mao Kee Electrical Co Ltd
0/3 baby collection

1O1O
1spot
22 OCTOBRE
2C
()
3 - ()
80M
A&A Audio and Video Center Ltd
acupuncture
AEON
AGATHA
Ah Moon
AIGLE
Alain Mikli
Alpha
Al-Shahzadi HK Limited
ANKANG
Another
Apsley Tailors Limited
ARTE
BB Laboratories
BeautyNet Company
BeBe Dream
Bed & Bath
()
Bees Diamonds
BELLE
Bioderma
()
Birkenstock
Bloomsbury Books Ltd
Bobbys Fashions
BodiBra
Bon Jewelry Co.
bossini
Byford
C SQUARE
C.P.U.
Cai
Calvin Klein Golf
Casimira
CH Jewellery
Chapel
Charming Pop
Chat Chat
CHERRY
CHI FUNG JADE ORNAMENTS LIMITED

Chiangs Optical Co Ltd
Chicks
Chin Fai Gold & Jewellery Co
China Moutai Professional Store (HK) Limited
Chinese Arts & Crafts (HK) Ltd
Chinese Goods Centre
Chocolate House
Chocolate Kingdom Limited
Chocolate Kitchen
Chocolate Mama Limited
Chocolate Square Limited
Choi Fung Hong Company Limited
Chong Fai Jewellery & Gold Company Limited
Chow Sang Sang Jewellery Co Ltd
Chow Tai Fook Jewellery Co Ltd
Chow Tai Fook Young Zone
Chun Kee Stationery Co Ltd
Chung Chai Kee
Chung Hwa Book Co (HK) Ltd
Chung Nam Book & Stationery Co Ltd
Chung Yuen Electrical Co Ltd
Chung Yung Cycle Co
Chungs Jewelry Co.
Cigar Time
Circle Digital
Cithara
Citistore
Citizen
Citizen (managed by City Chain)
City Chain Co Ltd
City Chain Glam
City Chain Primo
City Foreign Exchange Limited
Citylink Telecom
citysuper
CLARKS
ClassicalArts Jewellery Watch Co.
CNG Wine
COBO
Collectors Watch & Jewelry Company Limited
Color Six Laboratories Ltd
Colors In Optics Ltd
colourliving
Comax Enterprise Worldwide Limited
Computer Gallery Ltd
Continental Diamond
Cookies Quartet
Cortina Watch HK Limited
Cosmo Beebies
Cosmo Circle Custom Tailor Company
Cosmos Books Ltd
Coxell Digital Camera
CP Plus
CRABTREE & EVELYN
CRCare
Crocodile
Crystal K G Gems Co
CSS
CTF Watch
Culture Homes
CUTE TIME
Cyber Computer
Cyber Pro
Cyber System
Cyber Telecom
D C Mohex Fashions
D Y Kee
Dai Fat Swallows Nest Co Ltd
Daniel Fashions
Daugres
David Fashions
David Watch Ltd
Davids Shirts Ltd
DAZZLE
DCH Food Mart
DCH Food Mart Deluxe
Delon Photo & Hi-Fi Centre Ltd
Descente
DESIRE BY MANDY LAU
DHC
Diamond King Jewellery Holding Limited
Diamondoor Jewellery Co Ltd
Digital Factory
Dollar Studio
Dorfit Ltd
DOUBLE HAPPINESS
Double Jewellery Ltd
()
()
Chocolate House
()
Circle Digital
Cithara
Citizen
Citizen (managed by City Chain)
City Chain Glam

City Chain Primo
City Foreign Exchange Limited
citysuper
CLARKS
COBO
Color Six Laboratories Ltd
colourliving
Comax Enterprise Worldwide Limited
Cosmo Beebies
CRABTREE & EVELYN
Daniel Fashions
DAZZLE
Descente
DESIRE BY MANDY LAU
DHC
Digital Factory
DOUBLE HAPPINESS
25
26
Membershipw List
Dr Kong Footcare Limited

Dr. Martens
Dragon Culture
Dragons Optometric Centre
Dream Optical City Limited
Dream Team
Duk San Co
Dynasty Jewellery Manufacturer
Easy Exchange Limited
ebase
Edelweiss Jewellery
EDIBLE ARRANGEMENTS (HONG KONG)
eHobby Asia Company Limited
Eldorado Watch Co Ltd
Elegant Custom Tailor
Elegant Watch & Jewellery Company
ELLE TRAVEL LUGGAGE & BAGS
Embry Form
Eminent Luggage
Emperor Watch & Jewellery
Emphasis Jewellery
Empire International Custom Tailors
Emporio Armani
ENOTECA
ENZO
Episode
Eternity Diamond & Jewellery Ltd
Eternity Jewelry Company Limited
Eu Yan Sang (Hong Kong) Ltd
Eugene Baby
Europe Watch Co Ltd
Express Custom Tailors
Eyecare Optics
Eyes Mate Optical Company
Ezample
F & H by FANCL
Fables
Family Fun
FANCL
Fandecie
Ferti Jewelry Limited
Fine Asia Watch (HK) Co. Ltd
Fionas Prince
First Edible Nest
First International Resources Limited
Fok Fai (International) Jewellery Co Ltd
Folli Follie
Foochow Lacquer Co
Fook Lin Hong
Fook Ming Tong Tea Shop
Fook Moon Lam Jewellery & Gold Company
Fook Shing Jewellery Company
Fook Tai Jewellery Group Limited
Fooks Diamond
Foot Health & Comfort Specialist
Forever Gold Jewellery & Goldsmith Limited
FORTRESS
Fossil
Four Seasons Diamonds & Jewellery
Friendship Trading Co
Fugar Jewellery Co Ltd
Fung Leung Kee Watch Company
FUSION
Futbol Trend
GAD & Co.
Gallery One
Gam Fook Jewellery & Goldsmith Shares Co Ltd
Garman Jewellery
Geneve Watch Centre
G-Factory
G-Factory managed by City Chain
Giordano Limited
GIORMANI Living Room Furniture Store
gitti
Global Timepieces
GNC
GODIVA
Golden Watch Company Ltd
Goldy Ginseng Limited
GOODFOOD
GOODWELL
Gourmet
Grand Optical Co
GREAT
Great Rise Jewellery Ltd
Gu Fah Bakery
H Baromon Ltd
H K Electric City Company Limited
Hai Sang Hong Marine Foodstuffs Ltd
Halewinner Ltd
Hang Cheong Loong Birds Nest & Ginseng Limited
Hang Fat Ginseng Importer Limited
Hang Heung Cake Shop Co Ltd
Hang Hing Company
Hang Seng Ginseng Hong
Hannah
Haple
Happy Sound Music
Harry Lee and Company
Hauber
HealthPlus
Hei Dor Fook Jewellery
Hideo Wakamatsu
Highland Jewellery Co
Himalaya Cashmere
HIMARK MARTIN TAILORS
Hing Fat Hong
HK JEBN Limited
HKAA Showroom
HKTDC Design Gallery
HMS Watches & Jewellery Company
Hoi Cheong Ho
Hokkaido Mart
Hollywood Galleries
HOM
Home of Swallows
HOMELESS
Honey Duke
Dr Kong Footcare Limited

Dr. Martens
Dynasty Jewellery Manufacturer
ebase
EDIBLE ARRANGEMENTS (HONG KONG)
ELLE TRAVEL LUGGAGE & BAGS
Eminent Luggage
Empire International Custom Tailors

Emporio Armani
ENOTECA
ENZO
Episode
()
Express Custom Tailors
Ezample
F & H by FANCL
Fables
FANCL
Fionas Prince
()
Folli Follie
Fossil
FUSION
Futbol Trend
GAD & Co.
G-Factory
G-Factory managed by City Chain
gitti
GNC
GODIVA
GOODFOOD
Gourmet
GREAT
Hannah
Hauber
Hideo Wakamatsu
HIMARK MARTIN TAILORS
HOM
HOMELESS
Hong Kong Air Purifier Center Limited

Hong Kong Broadway Custom Tailor
Hong Kong Fur Co Ltd
Hong Kong Grand Store
Hong Kong Honma Golf Co Ltd
Hong Kong Mountaineering Training Centre
Hong Kong Optical Co Ltd
Hong Tai Swallows Nest Co
Hou Soen Wine & Cigar Club
Hsus Enterprises Limited
Hung Hing (Hong Kong) Medicine Development Company
Hung Hing Motor & Engineering Works Co
Hung Shing Birds Nest Medicine Co
Hush Puppies
I Love Kitchen
I.D. Collection
Illon France Fashion
Imperial Birds Nest International Co Ltd
Imperial Diamond
Impromptus Asia Pacific Ltd
Indigo Living Ltd
Indo Market
initial
InNIU
IP Zone
ISA Boutique Limited
ISA Fashion Boutique International Ltd
ISA KNOX
ISLAND WAKE
J J Jewelry Co Ltd
Jade A Collection
JADELINK
Japan Home Centre
Jasons
JC Shop
Jenny Jewellery Co
Jessica
Jewellery City Co Ltd
Jewellery King (HK) Co Ltd
Jewellery Zone
Jewelry Kingdom Ltd
Jims Tailor Workshop Ltd.
Jin Fai Jewellery
Jipi Japa
Johnson & Company
Joint Publishing (HK) Co Ltd
Joliesse
Josef Seibel
Joseph King Company
Joy & Peace
JP@apm
Js Garden
Jurlique
Just Gold
Justwatch Company Limited
K S Sze & Sons Ltd
Ka Ka Gold & Jewellery Company Limited
Ka Tat (H.K) Trading Co
Kai Fat Tea Company Limited
Kai Tai Chinese Medicine (Holdings) Co Ltd
Kaiser Jewellery Company
Kam Bong Jewellery Co
Kam Chuen Store Ltd
Kam Hing Noodles Food Company
Kam Kau Jewellery & Goldsmith Co Ltd
Kam Kee Seafood Ltd
Karss Development Limited
Kee Wah Bakery Limited
Kettler Sport & Fitness
Ki Chan Tea Co
Kids Wonderland
King Bakery
King Feng Arts Co
King Fook Jewellery Group Limited
King Swallow Nest and Ginseng Ltd
Kingkow
Kings Watch Company Limited
Kipling
Kitty Trading Company
Koon Fook Jewellery
Koon Wah Food & Preserved Fruit Factory Limited
Kowloon Jewellery Company Limited
Kowloon Watch Co
Kwan Shing Sea Products Trading Company Limited
Kwong Lung Hong
Kwun Kee Tailor Co Ltd
L & K Custom Tailor
La Colline
La Elite Fashions
La Suisse Watch Co Ltd
La Tradicion Cubana
Lais Medicine
Lam Kie Yuen Tea Company Limited
Lane Crawford
Larry Jewelry Ltd
Lau Yu Fat Tea Shop
LCX Limited
le coq sportif
le coq sportif Golf Collection
Le Long Gallery
Lee Dick Gold & Jewellery Ltd
Lee Fung China Ware Company Limited
Lee Fung Hong
Lee Hoong Kee Limited
Lee Kwon Hobbies Company
Lees Jewellery Co Limited
Leica Store
LENSCRAFTERS
LEO OPTIC
Leona
Leonidas Pralines
Leung Wing Hing Joss Sticks Factory (Hong Kong) Limited
Lien Hing Jewellery Co
Life Kan
Life Time Watch Co Ltd
Liliana
Lin Heung Bakery
Linda Chow (Johnson) HK Custom Tailor
()
Hush Puppies
I.D. Collection
Indigo Living Ltd
initial
InNIU
IP Zone
ISA KNOX
ISLAND WAKE
Jasons
JC Shop
Jenny Jewellery Co
Jessica
Jipi Japa
()
Josef Seibel
Joy & Peace

JP@apm
()
()
Kettler Sport & Fitness
Kingkow
Kipling
L & K Custom Tailor

La Colline
La Elite Fashions
LCX Limited
le coq sportif
Leonidas Pralines
()
Liliana
Linda Chow (Johnson) HK Custom Tailor
Membershipw List
Linea Negra Maternity

Ling Kee Book Store Ltd
Ling Nam Medicine Factory (HK) Ltd
Little Montessorian
LIULIGONGFANG
Living PLAZA by AEON
Liza House (Jims) Jewellery Ltd
Lock Cha Tea Shop (Sheung Wan)
LOG-ON
Lost & Found
Louvre Jewellery & Watches Co Ltd
Love Knots
Lucullus Gourmet Shop
Luisa Cerano
Lukfook Jewellery
Luxury Watch and Jewellery Company Limited
M. CITTA
Ma Belle Jewellery Co Ltd
Maclarry Fashions
Madame Tussauds Hong Kong
Major Cellar
Man Ching Gold and Jewellery Co. Ltd.
Man Fook Jewellery Holdings
Man Luen Choon
Man Shing Photo Supplies Company Limited
Man Tsuen Cheong Birdsnest Ginseng Hong
Mandarin Fish Maw (HK) Limited
Mandarin Jewellery
Mannings
Maple
Marc Cain
Mariane Jewellery & Watches Co Ltd
Market Place by Jasons
Marks & Spencer (Asia Pacific) Ltd
Master Chocolatier Limited
mastermind production
Masterpiece by king fook
Max Choice
Maxims Cakes
Mays Jewellery Watch Co
Me100fun Ltd.
Medimart
Meiriki
Melani
Mendoza bags & luggage
Metro Golf & Leisure
Metropole Department Stores
Milan
Milan (HK) Ltd
Milan Station
MingCha Limited
Mingo Headphone
Mingo Headphone Digital Audio Pro Shop
Mings Gift Shop
Mirabell
Miscela
MISSHA
mi-tu
mobi shop
Mobile City
Mong Kok Pro Bicycle Shop Limited
Monte Kashmir
Mothercare
Munsingwear
My Chocolate Shop Limited
My Cup of Tea
My Jewelry
Nam Pei Hong
NATURAL SCENT FOODS CO LTD
Nelson Jewellery Arts Co Ltd
New Century Coins & Notes
New Famous Fashions
New Fashion Ltd
New Grand Jewellery & Watch Co Ltd
New Heep Hing Co
New Luen Fai Medicine Co
New Youth Sporting Goods Company Limited
New Zealand Focus (HK) Limited
Ngong Ping 360 Limited
Nice Watch Company
Nine West
Noble Chocolate
Noble Diamond & Jewellery & Gold Co.
Nobletime AV & Telecom
Nobletime Ltd
Ocean Optical Co Ltd
Ocean Park (Souvenir Shop)
OKASHI LAND
Olivers The Delicatessen
Olympus Hong Kong And China Limited
On Kee Dry Seafood Co Ltd
On Tai Swallows Nest Co Ltd
One Tea House
One2Free
Opalus Ltd
Optical 88
Orchid Padaria Bakery
Oregon Scientific
Organic Baby
Organic Nature
Oriental Arts Jewelry Ltd
Oriental Watch Co Ltd
Outdoor Depot
OVO Home
OVO Studio
PN
Pacific Custom Tailors
Page One The Designers Bookshop (HK) Ltd
Pagoda Gallery
Pak Shing Tong
PaperArt
Parino Design Ltd
PARKnSHOP
PARKnSHOP
Paul Jewellery Co
PCCW - HKT Shop
Pearl Lighting Collection
Pearls & Cashmere
Linea Negra Maternity
()
Living PLAZA by AEON
()
LOG-ON
Lost & Found
Luisa Cerano
Maclarry Fashions
()
Maple
Marc Cain
Market Place by Jasons
Master Chocolatier Limited

mastermind production
Masterpiece by king fook
100
Melani
Mendoza bags & luggage
Milan (HK) Ltd
Miscela
mi-tu
mobi shop
Monte Kashmir
Mothercare
New Famous Fashions

New Fashion Ltd
()
360
Nine West
Nobletime AV & Telecom

Nobletime Ltd
One2Free
88
Oregon Scientific
Organic Baby
OVO Home
OVO Studio
PN
Pacific Custom Tailors
Page One The Designers Bookshop (HK) Ltd
(Pearls & Cashmere)
PELZ 18
Pens Museum
Perfect Diamond Jewellery Company
Perfect Watch Co Ltd
Pete Fashions Ltd
Petite
Phoenix Digital Photo Company
Phoenix Nest Corporation Limited
Pink Box
PIT
PLEN+Y
Plum Blossoms (International) Ltd
POMPEI
Ponti Wine Cellars
Popular Book Company
Precision Watch Co Ltd
Premier Jewellery Co Ltd
Premiere Pression Provence
Premium by tic tac time
Premium Watch & Jewellery Ltd.
President Jewellery Co Ltd
Prestige Crafts
Pricerite Stores Limited
Prince Fashion
Prince Jewellery & Watch Co
Princess
Princeton Custom Tailors
Pro Bike Center Limited
Pro Cam-Fis Outfitters Ltd
Protech Computer Limited
PURETE
Puyi Optical Limited
Quality Birds Nest Co
Queensway Golf International Limited
RAAKEE
Rabeanco
Rachels Cookies
Raja Fashions
Rapee Living
RC Outfitters
RE:ECHO
Rebacca Shop
REGAL JEWELRY LIMITED
Regent Jewellery Co
Regent Shop
RELAY
RenGuangDo
Ricky Jewellery Company Limited
Right Watch Co Ltd
Rio Pearl
RocaConcepts
ROCOCO
Rodeo Drive Japan
Rosita JEWELLERY & GIFT
Round The World
Royal Regency Ltd
Royal Selangor (HK) Ltd
S. Culture
Sa Sa Cosmetic
SABATINA
Saint Etoile
Sams Tailor
Samuel & Kevin
Sandy Collection
Sapo Cosmetics Limited
Sarelle International Co Ltd
Satellites Jewellery Co
Scoops
See Hay Jewellery Company Limited
Seiko
Senses Optik
Shanghai Food
SHANIEL FASHIONS LTD
Shayne Custom Tailors
Sheryia Curtain Company Ltd
Shing Fat Hong
Shing Fung Ceramic Arts and Crafts
Shing Hing Watch Company
Shing Lung Hong Company
Shing Tai Ginseng Company Limited
Shining Optical Centre
shop@dcfever
Showroom
Simpson Sin Tailor
Sinquanone
Sinomax
SKECHERS
SKINFOOD
Smart Glory Electrical Co
SmarTone
SOFAMARK
SOGO Hong Kong Co Ltd
Solvil et Titus
Speed Time
Sports Corner
Sportshouse
STACCATO
Standard Audio & Photo Supplies Ltd
Stanley Jewellery Co
Star Co
Star Watch & Gift Shop
Stately Worldwide Limited
Studio A
Sun Hai Jewellery & Goldsmith Co Ltd
Sun Sing Tea
Sun Wah Herbs & Medicines
Sunglass Hut
Suning
SU-PA-DE-PA
Supreme Co
Supreme Jeweler
Swindon Book Co Ltd
T Galleria
Tai Cheong Bakery
Tai Cheong Jewellery Co
Tai Fook Jewellery Group Limited
Tai Hing Birds Nest Shop
Tai Hing Hong
18
Petite
Pink Box
PIT
PLEN+Y
Ponti Wine Cellars
Premiere Pression Provence
Prince Fashion
Pro Bike Center Limited

Pro Cam-Fis Outfitters Ltd
Protech Computer Limited
PURETE
RAAKEE
Rabeanco
Rachels Cookies
Raja Fashions
RE:ECHO
RocaConcepts
ROCOCO
Rodeo Drive Japan
()
S. Culture
SABATINA
Saint Etoile
Sams Tailor
Samuel & Kevin
Scoops
()
Seiko
SHANIEL FASHIONS LTD

Shayne Custom Tailors
S.H.
shop@dcfever
Showroom
Sinquanone
Sinomax
SKECHERS
SKINFOOD
SmarTone
()
Solvil et Titus
Speed Time
Studio A
Sunglass Hut
SU-PA-DE-PA
()
T Galleria
27
28
Membershipw List
Tai Kwong Ming Watch Ltd

Tai Pan Bread & Cakes Company Limited
Tai Sing Birds Nest & Ginseng Co
Tak Shing Sea Products Co Ltd
Talk Smart
TASSELS
TASTE
Tat Ming Wallpaper Company Limited
Tea Art Gallery
Techno Harley-Davidson of Hong Kong
Teens Channel
Telecom Digital
Testantin
Thailand Birds Nest Limited
THANN
The Best Tea House Co Ltd
THE BODY SHOP
The Chocolate Shop Limited
The Commercial Press (HK) Ltd
The North Face
The Optical Shop Ltd
The Outdoor Shop
The Overlander
The Pie & Tart Specialists
The Reliance Jewellers Ltd
The Royal House
The Sincere Co Ltd
The Wing On Department Stores (Hong Kong) Ltd
Thousand Leaves
ThreeSixty
Tic Tac Time Company Limited
time + style
Time Plaza
Times Optical Shop
Tin Cheung Jewellery & Goldsmith Co Ltd
Tin Tak Swallows Nest Gift Shop
Tini Jewelry Company Limited
Tokuyu (Hong Kong) Co Ltd
Tokyo Optical Co (HK) Ltd
Tom Lee Music Co Ltd
Tonino Lamborghini
Tony Jewellery
TonySame
Toonsland
Toyo Leather Ware Co
ToysRUs
Tse Sui Luen Jewellery Co Ltd
Tung Fat Hong
Tung Fong Hung Medicine Co Ltd
Tung Hing Watch Co Ltd
Two Girls
Ueno Bakery & Enzyme
UMAMI HOUSE
UNION
Unison Foreign Exchange Limited
Universal Audio & Video Centre
Universal Models Ltd
Universal Natural Products Limited
V & S Fine Jewellery
V.E. Delure
Valentine
Valuable Watch and Jewellery Company Limited
VCOCCA
Venchi
Versailles Lamps Co Ltd
Victoria Fur
Victorinox Hong Kong Ltd
VIP Station
Visual Culture
Vita Green
Vogue
voi_la!
Wah Hing Hong
Wah Hing Jewellery & Arts Co
Wah Hing Watch Co Ltd
Wah Kee Wing Cheong Ho
Wah Tai Swallow Nest Co Limited
Wah Tung China Arts Limited
Wai Shing Wine & Cigar
Wai Yuen Tong (Retail) Limited
Walker Shop
WAN KEE Company Limited
WAN KEE Sports Company Limited
WASAKURAYA
Watch Asia Co
Watch Station International
Watches Collection Ltd
Watches of Switzerland
Watsons The Chemist
Watsons Wine
Welfit Custom Tailor
Wellcome
Wilson Communications Ltd
Wine Chateau
Wing Fook Lung Co Limited
Wing Fu Company
Wing Hing Tong Ginseng Limited
Wing Luen Marine Products Co Ltd
Wing Shing Photo Supplies Company Limited
Wing Wah
Wing Wah Cake Shop Ltd
Wing Yue Marine Food
Wise-Kids Toys
Wo Kee Loong
Wong Wing Kee Preserved Fruits Factory Ltd
Wujuenong
WUYISTAR TEAHOUSE
Yamazaki Bakery
Yan Dak Hong
Yan Tak Tai Kee Co
Yat Yuen Tong
Yau Lee Seafood
Yee On Tea Co
Yes Watch Co Ltd
Ying Kee Tea House
YMK
Yue Chor Swallow Nest Co
Yue Hwa
TASSELS
TASTE
Techno Harley-Davidson of Hong Kong

Teen
THANN
THE BODY SHOP
()
The North Face
The Overlander
&
The Royal House
ThreeSixty
time + style
Time Plaza
()
()
Tonino Lamborghini
TonySame
ToysRUs
UNION
()
V & S Fine Jewellery
Valentine
VCOCCA
Venchi
Visual Culture
voi_la!
()
Walker Shop
Watch Station International
Welfit Custom Tailor
Wise-Kids Toys
YMK
Yuen Fung Ginseng Company Ltd

YUEN HING FOODS CO. LTD
Yuen Wo Birds Nests Co
Yummy House
Zume by Cashmere Fashion
Zurich Watch Co Ltd
Restaurant Category
8 Happiness
Agave Tequila Y Comida
Ah Yat Harbour View Restaurant
Airport Izakaya - Regal Airport Hotel
Aji Bou Izakaya - Regal Riverside Hotel
Ajisen Ramen
Akita Teppanyaki Sashimi
Amaronis Little Italy
Amuse Bouche
Anytime
Aqua City Bakery
Arena Kitchen
Arirang Korean Restaurant
Avanti Pizzeria - Regal Riverside Hotel
baby cafe
Bake & Bite
Bakery Cafe
Balcony - Panda Hotel
Bangkok Thai Restaurant
Banquet Palace
Barbeque Plus
BICHO
Big Top Restaurant
Bistro Delifrance
Bistrot Le Fauchon
BLT Steak
BO INNOVATION
Bombay Dreams
Brasserie Le Fauchon
Bridal Tea House
Bubba Gump Shrimp Co Restaurant & Market
Budaoweng Hotpot Cuisine
Burger King (Airport & The Peak)
Cafe 308
Cafe Aficionado - Regal Airport Hotel
Cafe Allegro - Regal Kowloon Hotel
Cafe by the Park - B P International
Cafe Concourse - Metropark Hotel Mongkok
Caf de Coral Fast Food Limited
Cafe de Country Art
Cafe De Fontaine
Cafe de Savoy
Cafe Deco
Cafe Deco Bar
Cafe Deco Restaurant
Cafe Itamomo
CAFE LANDMARK
Cafe Lido - Royal View Hotel
Cafe Locomotive
CAFE MED
Cafe Muse
Cafe Neo - Regal Oriental Hotel
Cafe Ocean
Cafe Siam
Caffe Habitu
Caffe Ritazza
Calf Bone King
California Vintage
can.teen
Canton Room - Gloucester Luk Kwok Hong Kong
Caramba
Carnival Seafood Restaurant
Carpaccio Pasta, Pizza & Vino
CATERKING DIM SUM
Caviar House & Prunier Seafood Bar
Cecconis
Chan Kan Kee Chiu Chow Restaurant
CHAO AND HAK
Chao Dynasty
Chao Inn
Chao Inn
Chao Yang Restaurant
Charlie Brown Cafe
Charming Cuisine
Cheena - Rosedale on the Park
Cheerful Sky Cuisine
Cheers Restaurant
Ches Cantonese Restaurant
Cheung Lung La Mian Xian Long Bao
Chilli Fagara
China Coast Bar + Grill - Regal Airport Hotel
China Fragrance
China Land Restaurant
Chinese Kitchen Taiwan Beef Noodle
Chiu Chow Chuen
Chiu Chow Restaurant
Chiuchow Garden
Chiuchow Garden Restaurant
Chuk Yuen Seafood Restaurant
Chung Shing Restaurant Limited
Chung Shing Traditional Food Limited
Chungs Cuisine
Cinta - J
City Cafe - The Cityview
City Chiu Chow Restaurant Ltd
City Hall Maxims Cafe
City Hall Maxims Palace
Cloudland Chinese Cuisine
Congee House
Congee King
Congress Restaurant
CookedDeli by citysuper
Cooking Mama 360
Coyote Bar
Cozy Corner
Craftsteak
Crowd Restaurant
Crystal Harbour Restaurant
Zume by Cashmere Fashion
Agave Tequila Y Comida
-
-
Akita Teppanyaki Sashimi

Amaronis Little Italy
Amuse Bouche
Arena Kitchen
-
baby cafe
Bakery Cafe
-
()
Plus
Bistro Delifrance
Bistrot Le Fauchon
BLT Steak
BO INNOVATION
Bombay Dreams
Brasserie Le Fauchon
()
Cafe 308
-
-
-
Cafe Deco Bar

Cafe Deco Restaurant
CAFE LANDMARK
-
Cafe Muse
-
Cafe Siam
Caffe Habitu
Caffe Ritazza
California Vintage
can.teen
-
Caramba
Carpaccio Pasta, Pizza & Vino
Caviar House & Prunier Seafood Bar

Cecconis
City Hall Maxims Cafe
CookedDeli by citysuper
Cooking Mama 360
Coyote Bar
Cozy Corner
Craftsteak
Membershipw List
Cuisine Cuisine
Da Bino Restaurant
Daddys Kitchen
Dan Ryans Chicago Grill
Daniels Restaurant
Darrie-Go!-Noodles
deck n beer
Deli and Wine
Deli Viet
Delicious Kitchen
Delifrance
Deli-O
Dim Sum Square Company Limited
Dining Fine
DiVino
Divino Patio Ristorante, Bar & Pizzeria
Dotcod Seafood Restaurant & Oyster Bar
Dragon Dynasty Restaurant
Dragon Inn - Regal Airport Hotel
Dragon King Restaurant
Dragon Palace Restaurant
Dragon Seal Restaurant & Bar
edo bibo oyster steak house
Edomae
Eighteen Brook Cantonese Cuisine
ELM Restaurant & Lounge
Empire City Roasted Duck
ETSU sushi
EXP
Fairwood Fast Food Limited
Farm House Restaurant
Federal Palace
Feng Chia Market
Festive China
FINDS
Fishful Season
flame at towngas avenue
Flamingo Lounge - B P International
Foo Lum
Foo Lum Fishermans Wharf Restaurant
Foo Lum Fishermans Wharf Restaurant & Pleasant Palace
Foo Lum Fishermans Wharf Restaurant & Pleasant Palace
Foo Lum Palace
Foo Lum Restaurant
Fook Lam Moon Restaurant
Fook Yuen (TSTE) Seafood Restaurant
Fortune Cuisine
Forum Restaurant (1977) Ltd
Fresh Seafood Restaurant
Fruit Stop Health Food Restaurant
Fu Tung Cantonese Cuisine
Fung Shing Restaurant
Gateway Cuisine
Gaylord Indian Restaurant
Golden Bauhinia
Golden China Restaurant Limited
Golden City Seafood Restaurant
Golden Federal Restaurant
Golden Garden Seafood Restaurant
Golden Shanghai Cuisine
Golden Thai Food
Grand Central Bar & Grill
Grand Hill Taiwanese Restaurant
Grappas Kimberley
Great Beef Hotpot
Greens Cafe - Harbour Plaza North Point
Haagen-Dazs
Hainan Shaoye
HAK-KA-HUT
Hang Fa Lau
Happiness
Happiness Cuisine
Happiness Gastronomy
Harbour Restaurant
HARD ROCK CAFE HONG KONG
Harvest Restaurant
Hee Kee Fried Crab Expert
Heichinrou Restaurant
Hey YO!!
HIBISCUS KOREAN RESTAURANT
Hillview Cafe - Stanford Hillview Hotel
HIPOT
Ho Choi Seafood Restaurant
Ho Ho Congee & Noodle
Ho Hung Kee (1946) Congee & Noodle Shop
Hobby Kitchen
Hoi Tin Garden Restaurant (Castle Peak Bay)
Hoi Yat Heen
Hoi Yat Heen Chinese Restaurant - Harbour Plaza North Point
Holly Restaurant
Home-made Cuisine
Honeymoon Dessert
Hong Kong Canteen
Hong Kong Cuisine
Hong Kong Jockey Club Moon Koon Restaurant
Hong Kong Jockey Club Pak Sing Restaurant
Hong Kong Lao Shang Hai Restaurant Ltd
Hong Kong Old Restaurant
Hong Zhou
Honorary Family
Hot Pot Empire
House of Beijing
House of Canton Restaurant
House of Jasmine
House of Tang Chinese Restaurant - Metropark Hotel Kowloon
Hui Lau Shan
Hundred Percent Restaurant
Hung Tao Restaurant
Hungs Delicacies (Chek Lap Kok)
Hyde Park Garden Restaurant
iBakery Gallery Cafe
Ichikawa Japanese Restaurant
il meglio Ristorante di Venezia
Imperial Kitchen
In Sa Dong
Indonesia Restaurant
Ippou Japanese Restaurant
Island Tang
Deli and Wine
Delifrance
Deli-O
DiVino
Divino Patio Ristorante, Bar & Pizzeria
Dotcod Seafood Restaurant & Oyster Bar
edo bibo oyster steak house
EXP
FINDS
flame at towngas avenue

-
()
(1977)
Gaylord Indian Restaurant
Grand Central Bar & Grill
Grappas Kimberley
-
Haagen-Dazs
HARD ROCK CAFE HONG KONG
Hey YO!!
-
HIPOT
(1946)
()
il meglio Ristorante di Venezia
In Sa Dong
Itamae Sushi (Chek Lap Kok)

Itamomo Cafe
Jade Garden
James Kitchen
Jardin De Jade
Jashan Celebrating Indian Cuisine
JASMINE
Jasmine Garden
Jasmine Place
Jimmys Kitchen
Joy & Joy
Joy Luck House
Joyous One
Jumbo Floating Restaurant
Kamado Japanese Dining
Kani-ya Teppan Yaki
Katiga Japanese Food Shop
Keung Kee Roasted Meat Restaurant (Wan Chai)
Khana Khazana Indian Vegetarian Restaurant & Bar
Kiku
Killiney
Kimberley Chinese Restaurant
KIMCHEE KOREAN RESTAURANT
King of Hot Pot Company Ltd
Kings Dumpling
Kings Lodge
Kings Taste
Kins Kitchen
Knutsford Steak Chop & Oyster Bar
Korean House
Kowloon Tang
Kung Fu Dim Sum
Kung Tak Lam Shanghai Vegetarian Cuisine
Kung Wo Tong
Kwan Ho Seafood Restaurant
Kyo Hachi Japanese Restaurant
Kyoto Joe
Kyoto Matcha Cafe
La Taverna Restaurant
La Villa Restaurant
Lab Made Limited
Laltro
Lamma Seaview Man Fung Seafood Restaurant
Lanciano
Lawrys The Prime Rib
Le Cafe - Novotel Century Hong Kong
Le Chef - Metropark Hotel Wanchai Hong Kong
Le Fauchon Colour Cafe
Le Menu Restaurant - Gloucester Luk Kwok Hong Kong
Leau Restaurant - Regal Riverside Hotel
Lee House Restaurant
Legends of India
Lei Garden Restaurant
LF
Light Vegetarian Restaurant
LilSiam
Lippo Chiuchow Restaurant
Loyal Dining
Lucky House Seafood Restaurant
Luk Yu Tea House & Restaurant Ltd
Lung Chinese Fusion
Lung Mun Sea Food Restaurant
LUX
Luxury Restaurant
Lychee Garden - Metropark Hotel Mongkok
Macao Harbour Restaurant
Mall Cafe - YMCA of Hong Kong
Manor Restaurant
Maxims & You
Maxims Chinese Restaurant
Maxims Food
Maxims Hong Kong Day
Maxims MX
Maxims Palace
May Flower Restaurant
McDonalds Restaurants (HK) Ltd
Mcsorleys Ale House
Megans Kitchen
Metropolis Harbour View Chinese Cuisine
Metropolitan Cafe
Mezzo - Regal Kowloon Hotel
Mian Cafe
Miso
Miyazaki
Modern China Restaurant
Monster Sushi
Mr Steak
Mr. Steak Cafe
Mrs Hunan
Munch
Myung Ga Korean Restaurant
Nagoya Japanese Restaurant
NAHA Okinawa Restaurant
Nam Kee Spring Roll Noodle
Nanxiang Steamed Bun Restaurant
Nepal Restaurant & Bar
Neptunes Restaurant
New Shanghai
New Taste
Ngan Lung Restaurant
Ngong Ping Garden Restaurant
Nha Trang Vietnamese Cuisine
Nice Invitation
Nishiki Don
Nishimura Restaurant
North Garden Restaurant
Ocean Empire Food Shop
Ocean Empire JPone
Ocean Treasure Seafood Restaurant
Oliva Ristorante
Olive Cafe
Olive Restaurant & Bar
Olivers Super Sandwiches
Orchard Garden Cafe & Restaurant
Oriental Lily
Otto Restaurant & Bar
Outback Steakhouse
Padang Indonesia Restaurant
29
()
Jashan Celebrating Indian Cuisine
Jimmys Kitchen
Khana Khazana Indian Vegetarian Restaurant & Bar
Killiney
Knutsford Steak Chop & Oyster Bar
Kyoto Joe
La Taverna Restaurant
La Villa Restaurant
Lab Made Limited
Laltro
Lanciano
Lawrys The Prime Rib
Le Cafe - Novotel Century Hong Kong
-
Le Menu Restaurant - Gloucester Luk Kwok Hong Kong

-
Legends of India
LilSiam
LUX
MX
Mcsorleys Ale House
Metropolitan Cafe
Mezzo - Regal Kowloon Hotel
Miso
Monster Sushi
Mr Steak
Mr. Steak Cafe
Munch
Nepal Restaurant & Bar
JPone
Olive Cafe
Olive Restaurant & Bar
Otto Restaurant & Bar

Outback Steakhouse
30
Membershipw List
Pak Loh Chiu Chow Restaurant

Pak Loh Chiu Chow Restaurant (Airport)
Palm Court Western Restaurant - Metropark Hotel Kowloon
Panda Cafe
Panda Cafe - Panda Hotel
PAPA RAZZI terrazza italiana
PARAMITA VEGETARIAN RESTAURANT
Paramount Banquet Hall
Paramount Joy Cuisine
Pearl on the Peak
Peking Garden
Penthouse Restaurant - Nathan Hotel
Pepino Italian Restaurant - Novotel Century Hong Kong
Pier 88
PizzaExpress
PIZZASTAGE
Pizzazaza
Popeyes
Promenade Restaurant - Harbour Plaza Metropolis
Pure Bar and Restaurant
Pure Veggie House
Qian Shao Bai Wei
QQ Rice
Rainbow Seafood Restaurant
RED
Red Ant Restaurant
Red Door Chinese Restaurant
Red Thai
Regal Court - Regal Riverside Hotel
Regal Palace - Regal Hongkong Hotel
Regal Terrace - Regal Oriental Hotel
Regal Terrace - Regal Riverside Hotel
Regala Cafe & Dessert Bar - Regal Airport Hotel
Rei
Restaurant - Silvermine Beach Resort
Rhine Garden Restaurant
rice paper
Roast Pot
Rouge - Regal Airport Hotel
Sabah Malaysian Cuisine
Saboten
Sai Sha Cafe Limited
Saigon at Stanley
Saints Alp Teahouse
Sakaegawa Japanese Restaurant
Sakura Shabu Shabu
San Xi Lou . Man Jiang Hong
Senzuru Japanese Restaurant - Harbour Plaza Metropolis
Ser Wong Fun
Serenade Chinese Restaurant
Shanghai Garden
Shanghai Jade
Shanghai Lo
Shanghai Min
Shangri-La Curry House HK
Shun Hing Restaurant Ltd
Side Walk Cafe
simplylife BAKERY CAFE
simplylife FOODPLACE
simplylife THE EAST THE WEST
Sing Lum Khui
Siu Shun Village Cuisine
Skyzone Deck and Lounge - Rosedale Hotel Kowloon
Smartman Restaurant
Snow Garden Restaurant
Sole Mio
Sonata Western Restaurant - Rosedale Hotel Kowloon
Soon Yi Tuna Sushi
Sorabol Korean Restaurant
Sorriso Italian Cuisine
spaghetti 360
Spasso Ristorante & Bar
SPICE
Spice 8
Spices
Sportful Garden Restaurant
Stanford Cafe - Stanford Hotel
Star of Canton Restaurant
Star Seafood Floating Restaurant
Star Seafood Restaurant
SUN MING YUEN BANQUET
Super Star Seafood Restaurant
Super Super
Supreme Restaurant
Sushi One
Sweet Tooth
Tai Hing
Tai Wing Wah Restaurant
Tai Woo Restaurant
Taiwan Beef Noodle
Tan Yu Tou
Tang Xin Xuan
Tao Heung
Tao Yuen Restaurant
Tasty Congee & Noodle Wantun Shop
Tenka Standing Sushi
Terrace Room - Bishop Lei International House
Thai Basil
The Banqueting House
The Bayview Restaurant
The China Coast Pub + Restaurant - Regal Oriental Hotel
The China House
The Dining Room
The French Window
The Grand Stage
The Leaf Restaurant
The New Sangeet Indian Restaurant
The Peak Lookout Restaurant
The Petit Cafe
The Point - Harbour Plaza North Point
The Red Pepper Restaurant Ltd
The Spaghetti House Restaurants Ltd
The Square
THE STONEGRILL
()
-
-
PAPA RAZZI terrazza italiana
Pearl on the Peak
-
Pepino Italian Restaurant - Novotel Century Hong Kong
PizzaExpress
PIZZASTAGE
Pizzazaza
Popeyes
-
Pure Bar and Restaurant
RED
Red Thai
-
-
-
-
Regala Cafe & Dessert Bar -
rice paper
Saigon at Stanley
Shangri-La Curry House HK
simplylife BAKERY CAFE

simplylife FOODPLACE
simplylife THE EAST THE WEST
-
()
Sole Mio
-
Sorriso Italian Cuisine

spaghetti 360
Spasso Ristorante & Bar
SPICE
Spice 8
-
Thai Basil
The French Window
The New Sangeet Indian Restaurant
The Petit Cafe

-
THE STONEGRILL
The Terrace Cafe

The Verandah Restaurant
The Vermicelli House
The Vietnam Woods
Tien Yi Restaurant
Tims Kitchen
Tokio Joe
Tokyo Tsukiji
Tomokazu Japanese Restaurant Co Ltd
T-Pot Bistro
Treasure Lake Golden Banquet Restaurant
Treasure Lake Seafood Restaurant
Tsui Hang Village Restaurant
Tsui Wah Restaurant
Tutto Bene Ristorante Italiano
Tuxedos Restaurant
Under Bridge Spicy Crab
Very Good Seafood Restaurant
WA SAN MAI
Wah Fung
Wang Bu Liao
Wedding Banquet Specialist
West Villa Restaurant (Causeway Bay)
West Villa Restaurant (Sheung Wan)
West Villa Restaurant (Taikooshing)
Windows Cafe
Wing Lai Yuen Restaurant
Wings Kitchen
Wong Chi Kei Noodles & Congees
Wong Chun Chun Thai Restaurant
Ws Entrecote le steak house francais
Wu Kong Shanghai Restaurant
Xi Yue
Xi Zhan
Xia Restaurant(o/b Sharpman Ltd)
Xin Dau Ji
Yakiniku Gyukura
Yat Tung Heen
Yellow Door Kitchen
YinYue - Panda Hotel
Yixin Restaurant (Wan Chai)
Yoshinoya
Yu Mai
Yue - Gold Coast Hotel
Yue Mic Ka
Yung Kee Restaurant Group Ltd
Yunyan
Yuzu
Zeffirino Ristorante
Zen Noodle Cafe
Zuma
Tokio Joe
Tutto Bene Ristorante Italiano
()
()
()
Wings Kitchen
()
-
()
Yuzu
Zeffirino
Zuma
Visitor Accommodation Category

Evergreen Hotel (Hong Kong)
Kings Hotel
JJ Hotel
Hotel 36
Casa Hotel
West Hotel
Concerto Inn
By The Park
Pop Hotel
Bridal Tea House Hotel (Western District)
Ovolo - 286 Queens Road Central
Other Service Provider Category

Amys Nail Boutique
Airport Authority Hong Kong
Airport Shuttle Services Ltd
Mangocity.com Limited
Telford Plaza (Marketing & Promotion Office)
Diamond Federation of Hong Kong, China Ltd
Dimension Marketing Ltd
Dragon Centre Management Ltd
Empire Centre
Federation of Fur Manufacturers & Dealers (HK) Ltd
Festival Walk
Harbour City Estates Ltd
Harbour Cruise - Bauhinia
Heng Yue Yen Long Kwon Association Limited
Hilltop Country Club
Holiday Rental
Hong Kong Ferry (Holdings) Co Ltd
Hospitality Industry Training and Deve. Ctr
International Conference Consultants Ltd
Island Beverley
Jeena & Co (HK) Ltd
Jubilee International Tour Centre Ltd
The Kowloon Motor Bus Co. (1933) Ltd
Kwong Tai Foot Reflexology Clinic Ltd
Kwoon Chung Bus Holdings Ltd
Lan Kwai Fong Association
One Concept Group Limited
Long Win Bus Co Ltd
Louis Vuitton
Man Lee Tat Car Co
Maritime Square
Peak Tramways Co Ltd
Plaza Hollywood Limited
Po Kwong Jewellery Ltd
Prudential Centre
Quadra Technic ICS Ltd
Rainbow (Utopia) Sauna
Tai Fung Coach Co Ltd
The Clearwater Bay Golf And Country Club
The Hongkong Land Co., Ltd
Pacific Place (Pacific Place Management Office)
The Star Ferry Company Limited
Times Square Limited
Ting House Beauty Clinic
Tsim Sha Tsui Centre
Hong Wei Limited
()
Casa Hotel
By The Park
Ovolo - 286 Queens Road Central
Amys Nail Boutique
Hilltop Country Club

Holiday Rental
()
Jeena & Co (HK) Ltd
()
Louis Vuitton
()
Member Benefits
The elevation of members service quality

Enjoy the privileges of joining seminars, training workshops or industry forums organised by the
Association to obtain new insights and information for improving their businesses
Achieve status as a member of a professional body
Provide Codes of Practice to ensure the highest standards of ethics and services to customers
The provision of opportunities to gain extra publicity

Obtain international marketing opportunities through strategic partnership with the Hong Kong Tourism Board
Participate in marketing programmes with other co-op partners
Enjoy free listing in QTSA publications and on its website
Display QTSA decals in shop fronts or the QTSA logo on stationery and promotional materials

The formation of a representative voice on issues affecting the industry

Eligible to register as a voter in the Legislative Council and Election Committee Sub-sector elections under the Wholesale and
Retail Functional Constituency and Election Committee Sub-sector
Express views on industry-related matters via the Association
The provision of networking opportunities and the latest market information for members

Build up links to key international and local trade, tourism and industry associations via social gatherings or member activities
Issue quarterly newsletters for members to stay informed of the latest industry and market information
31
32
Association of Better Business & Tourism Services
(trading as Quality Tourism Services Association)
The Council has pleasure in submitting its report together with the audited financial
statements for the year ended 31 March 2014.
2014331
Principal activity
The principal activity of the Association is promotion of the retailing and tourism
business sectors in Hong Kong. The Association operates under the business
trading name of Quality Tourism Services Association.
Results
The results of the Association for the year ended 31 March 2014 are set out in the
statement of comprehensive income on page 35.
2014331
35
Reserves
Movements in the reserves of the Association during the year are set out in the
statement of changes in accumulated funds on page 37.
37
Council members
The Council members who held office during the year and up to the date of this
report were:
Au Fung Yi
(resigned on 10 July 2013)
(2013710)
Chan Hung Ming
(appointed on 16 December 2013)
(20131216)
Chan Ka Wai, Calvin
Chan Kam Fai
Chan Wing On
Choi Wai Yee
(20131216)
Chow Chiu Sheung
(retired on 16 December 2013)
(20131216)
Chow Wun Sing, Winston
Chu Kai To, Joseph
Kwok Siu Ming, Simon
Lau Chun Hon, Anthony
Lee Frank
Leng Yen Thean
(20131216)
Leung Shuk Man, Grace
(20131216)
Li Tsau Ha
(20131216)
Li Tze Leung
(20131216)
Li Ying Sang, Tommy
(20131216)
Melwani Manohar Narindas
Melwani Manohar Narindas
Sin Wai Sze, Roxanna
Siu Po Sim, Katherine
Tang Mui Fun

Wong Karlson
(20131216)
Wong Wai Sheung
(20131216)
(appointed 16 December 2013)
(20131216)
Yeung Wai
Yip Lai Sheung
Yu Sau Ning, Homer
33
The council member appointed by Hong Kong Tourism Board is not subject to
retirement. Other council members are not required to retire in the coming annual
general meeting according to their terms of appointment.
Council members interests
No contracts of significance to which the Association was a party and in which

a Council member of the Association had a material interest, whether directly or
indirectly, subsisted at the end of the year or at any time during the year.
Fixed assets
Details of changes in the fixed assets of the Association during the year are set out
in note 5 to the financial statements.
Management contracts
No contract concerning the management and administration of the whole or any

substantial part of the business of the Association were entered into or existed
during the year.
Auditor
A resolution will be submitted to the annual general meeting to re-appoint Mazars

CPA Limited, Certified Public Accountants, as auditor of the Association.
On behalf of the Council
Simon Kwok Siu Ming

Chairman
This Chinese Report has been translated from English version. If there is any inconsistency or ambiguity between the
English version and the Chinese version, the English version shall prevail.
34
To the members of
Association of Better Business & Tourism Services
(trading as Quality Tourism Services Association)
(incorporated in Hong Kong and limited by guarantee)
We have audited the financial statements of Association of Better Business &

Tourism Services (the Association) set out on pages 34 to 40 , which comprise
the Associations statement of financial position as at 31 March 2014, and the
statement of comprehensive income, statement of changes in accumulated funds
and statement of cash flows for the year then ended, and a summary of significant
accounting policies and other explanatory information.
3440
20143
31
Council members responsibility for the financial statements
The Council members are responsible for the preparation of financial statements that
give a true and fair view in accordance with Hong Kong Financial Reporting Standards
issued by the Hong Kong Institute of Certified Public Accountants and the Hong
Kong Companies Ordinance, and for such internal control as the Council members
determine is necessary to enable the preparation of financial statements that are free
from material misstatement, whether due to fraud or error.
Auditors responsibility
Our responsibility is to express an opinion on these financial statements based on

our audit and to report our opinion solely to you, as a body, in accordance with the
Hong Kong Companies Ordinance, and for no other purpose. We do not assume
responsibility towards or accept liability to any other person for the contents of
this report. We conducted our audit in accordance with Hong Kong Standards on
Auditing issued by the Hong Kong Institute of Certified Public Accountants. Those
standards require that we comply with ethical requirements and plan and perform
the audit to obtain reasonable assurance about whether the financial statements
are free from material misstatement.
An audit involves performing procedures to obtain audit evidence about the amounts
and disclosures in the financial statements. The procedures selected depend on the
auditors judgement, including the assessment of the risks of material misstatement
of the financial statements, whether due to fraud or error. In making those risk
assessments, the auditor considers internal control relevant to the Associations
preparation of the financial statements that give a true and fair view in order to design
audit procedures that are appropriate in the circumstances, but not for the purpose
of expressing an opinion on the effectiveness of the Associations internal control.
An audit also includes evaluating the appropriateness of accounting policies used
and the reasonableness of accounting estimates made by the Council members, as
well as evaluating the overall presentation of the financial statements.
We believe that the audit evidence we have obtained is sufficient and appropriate to
provide a basis for our audit opinion.
Opinion
In our opinion the financial statements give a true and fair view of the state of affairs
of the Association as at 31 March 2014 and of its surplus and cash flows for the
year then ended in accordance with Hong Kong Financial Reporting Standards
and have been properly prepared in accordance with the Hong Kong Companies
Ordinance.
2014331
MAZARS CPA LIMITED

Certified Public Accountants Hong Kong
Fung Shiu Hang
Practising Certificate number: P04793
P04793
35
(For year ended 31 March 2014 2014331)
Note
2014
HK$
2013
HK$
2,400,000
2,125,000
Income
Funds received
Membership fees
121,118
125,280
Interest income
20
21
Admission fees from activities
3,759,272
4,699,596
6,280,410
6,949,897
26,000
25,000
Expenditure
Auditors remuneration
Bank charges
1,750
1,640
145,680
43,961
Depreciation
Insurance
34,584
33,719
Legal and professional fees
28,775
25,005
Mandatory Provident Fund contributions
36,085
34,914
Postage and courier
56,068
33,694
Printing and stationery
44,167
36,045
5,005,292
Promotion
4,333,867
Salaries
1,375,537
1,444,011
28,521
Subscription fees
23,151
Sundries
69,386
61,426
5,729
6,092
6,180,779
6,779,320
Travelling
Surplus before tax
99,631
170,577
Income tax expense
(6,115)
(17,112)
Surplus for the year
93,516
153,465
Other comprehensive income, net of tax
Total comprehensive income for the year
93,516
153,465
36
Statement
of Comprehensive Income
Statement of Financial Position
(At 31 March 2014 2014331)
ASSETS AND LIABILITIES
Non-current assets
Property, plant and equipment
Current assets
Accounts receivables
Prepayments
Tax prepaid
Cash and bank balances
Current liabilities
Membership fees received in advance
Accrued expenses and accounts payable
Taxation
Note
2014
HK$
2013
HK$
6,800
321,473
26,212
59,754
21,642
1,848,411
1,232,322
1,903,065
1,613,549
85,523
92,610
503,602
284,058
16,457
589,125
393,125
Net current assets
1,313,940
1,220,424
Net assets
1,313,940
1,220,424
FUNDS EMPLOYED
Accumulated funds
1,313,940
1,220,424
Approved and authorised for issue by the Council on 15 August 2014
2014815
Simon Kwok Siu Ming, Chairman
Joseph Chu Kai To, Vice-Chairman
37
Statement of Changes in Accumulated Funds
Accumulated funds at beginning of year
Surplus for the year and total comprehensive income for the year
Accumulated funds at end of year
2014
HK$
2013
HK$
1,220,424
1,066,959
93,516
153,465
1,313,940
1,220,424
Statement of Cash Flows
Note
2014
HK$
2013
HK$
OPERATING ACTIVITIES
Cash generated from (used in) operations
()
805,963
(408,488)
Income taxes (paid) refunded
()
(44,214)
20,154
Net cash generated from (used in)
()
761,749
(388,334)
20
21
operating activities
INVESTING ACTIVITIES
Interest received
Purchase of property, plant and equipment
(145,680)
(43,961)
Net cash used in investing activities
(145,660)
(43,940)
Net increase (decrease) in cash and cash
()
616,089
(432,274)
1,232,322
1,664,596
Cash and cash equivalents at end of year,
1,848,411
1,232,322
represented by cash and bank balances
equivalents
Cash and cash equivalents at beginning
of year
38
Note to the Financial Statements

CORPORATE INFORMATION
Association of Better Business & Tourism Services is incorporated under the Companies Ordinance as a company limited by
guarantee not exceeding an amount of HK$10 for each member. The Associations registered office is located at 11th Floor,
Citicorp Centre, 18 Whitfield Road, North Point, Hong Kong. The principal activity of the Association is promotion of the
retailing and tourism business sectors in Hong Kong.
1. PRINCIPAL ACCOUNTING POLICIES
Basis of preparation
These financial statements have been prepared in accordance with Hong Kong Financial Reporting Standards (HKFRSs),
which collective term includes all applicable individual Hong Kong Financial Reporting Standards, Hong Kong Accounting
Standards (HKASs) and Interpretations issued by the Hong Kong Institute of Certified Public Accountants (HKICPA),
accounting principles generally accepted in Hong Kong and the Hong Kong Companies Ordinance.
These financial statements have been prepared on a basis consistent with the accounting policies adopted in the 2013
financial statements. The adoption of the new / revised HKFRSs that are relevant to the Association and effective from the
current year has had no significant effects on the results and financial position of the Association for the current and prior
years. A summary of the principal accounting policies adopted by the Association is set out below.
Changes in accounting policies
Amendments to HKAS 1: Presentation of items of other comprehensive income
The amendments to HKAS 1 require entities to group together items within other comprehensive income that will not be
reclassified to profit or loss separately from items that may be reclassified subsequently to profit or loss if certain conditions
are met. Other than the presentation changes, the application of the amendments does not have an impact on the amounts
recognised.
Furthermore, these amendments change the title for the statement of comprehensive income to the statement of profit or
loss and other comprehensive income. However, HKAS 1 retains the option to use titles for the statement other than those
used in HKAS 1. The Association continues to use the statement of comprehensive income instead of the statement of
profit or loss and other comprehensive income.
Basis of measurement
The measurement basis used in the preparation of these financial statements is historical cost.
Property, plant and equipment
Property, plant and equipment are stated at cost less accumulated depreciation and impairment losses. The cost of an item
of property, plant and equipment comprises its purchase price and any directly attributable costs of bringing the asset to its
working condition and location for its intended use. Repair and maintenance expenses are charged to profit or loss during
the year in which they are incurred.
Depreciation is provided to write off the cost less accumulated impairment losses of property, plant and equipment over their
estimated useful lives from the date on which they are available for use and after taking into account their estimated residual
values, and is fully depreciated in the year of acquisition. Where parts of an item of property, plant and equipment have different
useful lives, the cost or valuation of the item is allocated on a reasonable basis and depreciated separately.
Financial instruments
Recognition and derecognition
Financial assets and financial liabilities are recognised when and only when the Association becomes a party to the contractual
provisions of the instruments and on a trade date basis.
A financial asset is derecognised when and only when (i) the Associations contractual rights to future cash flows from the
financial asset expire or (ii) the Association transfers the financial asset and either (a) the Association transfers substantially all the
risks and rewards of ownership of the financial asset, or (b) the Association neither transfers nor retains substantially all the risks
and rewards of ownership of the financial asset but it does not retain control of the financial asset.
A financial liability is derecognised when and only when the liability is extinguished, that is, when the obligation specified in the
relevant contract is discharged, cancelled or expires.
Classification and measurement

Financial assets or financial liabilities are initially recognised at their fair value plus, in the case of financial assets or financial
liabilities not carried at fair value through profit or loss, transaction costs that are directly attributable to the acquisition or issue
of the financial assets or financial liabilities.
1) Loans and receivables
Loans and receivables including cash and bank balances and accounts and other receivables are non-derivative financial assets with
fixed or determinable payments that are not quoted in an active market and are not held for trading. They are measured at amortised
cost using the effective interest method, except where receivables are interest-free loans and without any fixed repayment term or
the effect of discounting would be insignificant. In such case, the receivables are stated at cost less impairment loss. Amortised cost
is calculated by taking into account any discount or premium on acquisition over the period to maturity. Gains and losses arising from
derecognition, impairment or through the amortisation process are recognised in profit or loss.
2) Financial liabilities
The Associations financial liabilities include account and other payables and receipt in advance. All financial liabilities except for
derivatives are recognised initially at their fair value and subsequently measured at amortised cost, using the effective interest
method, unless the effect of discounting would be insignificant, in which case they are stated at cost.
Impairment of financial assets
At the end of each reporting period, the Association assesses whether there is objective evidence that financial assets are
impaired. The impairment loss of financial assets carried at amortised cost is measured as the difference between the assets
carrying amount and the present value of estimated future cash flow discounted at the financial assets original effective
interest rate. Such impairment loss is reversed in subsequent periods through profit or loss when an increase in the assets
recoverable amount can be related objectively to an event occurring after the impairment was recognised, subject to a
restriction that the carrying amount of the asset at the date the impairment is reversed does not exceed what the amortised
cost would have been had the impairment not been recognised.
Cash equivalents
For the purpose of the statement of cash flows, cash equivalents represent short-term highly liquid investments which are
readily convertible into known amounts of cash and which are subject to an insignificant risk of changes in value.
Revenue recognition
Revenue is recognised when it is probable that the economic benefits will flow to the Association and when the revenue and
costs, if applicable, can be measured reliably and on the following bases:
Membership fees are recognised on a time proportion basis.
Funds from the Hong Kong Tourism Board are accounted for on the accrual basis.
Interest income from financial assets is accrued on a time basis; by referencing to the principal outstanding and at the
effective interest rate applicable.
1811
1.
2013
1
1
11
(i)(ii)
(a)(b)
1)
2)
Admission fees from training activities are charged to members based on the number of seats requested in excess of free
entitlement.
Taxation
The charge for current income tax is based on the results for the year as adjusted for items that are non-assessable or disallowed. It is
calculated using tax rates that have been enacted or substantively enacted by the end of the reporting period.
39
1. PRINCIPAL ACCOUNTING POLICIES (CONTINUED)

1.
Deferred tax is provided, using the liability method, on all temporary differences at the end of the reporting period between the
tax bases of assets and liabilities and their carrying amounts in the financial statements. However, any deferred tax arises from
initial recognition of goodwill; or other asset or liability in a transaction other than a business combination that at the time of the
transaction affects neither the accounting profit nor taxable profit or loss is not recognised.
The deferred tax liabilities and assets are measured at the tax rates that are expected to apply to the period when the asset is
recovered or the liability is settled, based on tax rates and tax laws that have been enacted or substantively enacted at the end
of the reporting period.
Deferred tax assets are recognised to the extent that it is probable that future taxable profit will be available against which the
deductible temporary differences, tax losses and credits can be utilised.
Employee benefits
Short-term employee benefits
Salaries, annual bonuses, paid annual leave, contributions to defined contribution retirement plans and the cost of non-monetary
benefits are accrued in the year in which the associated services are rendered by employees. Where payment or settlement is
deferred and the effect would be material, these amounts are stated at their present values.
Defined contribution plan

The obligations for contributions to a defined contribution retirement scheme are recognised as an expense in profit or loss as
incurred. The assets of the scheme are held separately from those of the Association in an independently administered fund.
Related parties
A related party is a person or entity that is related to the Association.
(a) A person or a close member of that persons family is related to the Association if that person:
(i) has control or joint control over the Association;
(ii) has significant influence over the Association; or
(iii) is a member of the key management personnel of the Association.
(b) An entity is related to the Association if any of the following conditions applies:
(i) The entity and the Association are members of the same group (which means that each parent, subsidiary and
fellow subsidiary is related to the others).
(ii) One entity is an associate or joint venture of the other entity (or an associate or joint venture of a member of a
group of which the other entity is a member).
(iii) Both entities are joint ventures of the same third party.
(iv) One entity is a joint venture of a third entity and the other entity is an associate of the third entity.
(v) The entity is a post-employment benefit plan for the benefit of employees of either the Association or an entity
related to the Association. If the Association is itself such a plan, the sponsoring employers are also related to
the Association.
(vi) The entity is controlled or jointly controlled by a person identified in (a).
(vii) A person identified in (a)(i) has significant influence over the entity or is a member of the key management
personnel of the entity (or of a parent of the entity).
Close members of the family of a person are those family members who may be expected to influence, or be influenced by,
that person in their dealings with the entity and include:
(a) that persons children and spouse or domestic partner;
(b) children of that persons spouse or domestic partner; and
(c) dependants of that person or that persons spouse or domestic partner.
In the definition of a related party, an associate includes subsidiaries of the associate and a joint venture includes subsidiaries
of the joint venture.
Future changes in HKFRSs
At the date of authorisation of these financial statements, the HKICPA has issued a number of new / revised HKFRSs that are
not yet effective for current year, which the Association has not early adopted. The Council members do not anticipate that the
adoption of these HKFRSs in the future periods will have any material impact on the results of the Association.
(a)
(i)
(ii)
(iii)
(b)
(i)

(ii)

(iii)
(iv)
(v)

(vi) (a)
(vii)(a)(i)

(a)
(b)
(c)
2. FUNDS RECEIVED
Funds received represent funds from the Hong Kong Tourism Board:
Management fees
Reimbursement for additional activities

2014HK$
2013HK$
1,650,000
750,000
2,400,000
1,650,000
475,000
2,125,000
3. SURPLUS BEFORE TAX

This is stated after charging
2014HK$
2013HK$
1,375,537
36,085
1,411,622
1,444,011
34,914
1,478,925
2014HK$
2013HK$
(a) Staff costs

Salaries
Mandatory Provident Fund contributions

(a)
(b) Council members remuneration

(b)
Council members remuneration disclosed pursuant to section 161 of the Hong Kong Companies Ordinance are as follows:
161
Council members remuneration:
Fees
Other emoluments
4. TAXATION
Hong Kong Profits Tax has been provided at the rate of 16.5% (2013: 16.5%) on the Associations estimated assessable profit arising from Hong Kong during the year.
16.5%201316.5%
The charge comprises:
Current tax
Hong Kong Profits Tax
Current year
Overprovision in prior years
Total tax charge for the year
Reconciliation of tax expense

Surplus before tax
Income tax at applicable tax rate of 16.5% (2013: 16.5%)

Tax exempt revenue
Unrecognised temporary differences
Overprovision in prior years
Tax concession for the year
Tax expense for the year
16.5%(2013: 16.5%)
2014 HK$
2013 HK$
6,175
(60)
6,115
17,877
(765)
17,112
2014 HK$
99,631
2013 HK$
170,577
16,439
(3)
(261)
(60)
(10,000)
6,115
28,145
(3)
(265)
(765)
(10,000)
17,112
40

5. PROPERTY, PLANT AND EQUIPMENT
Reconciliation of carrying amount
year ended 31 March 2013

-2013331
At beginning of year

Additions

Depreciation
Furniture and fixtures (HK$)

()
-
Office equipment (HK$)

()
43,961
(43,961)
Total (HK$)
()
43,961
(43,961)
At end of the reporting period
Reconciliation of carrying amount

year ended 31 March 2014
At beginning of year
Additions
Depreciation
-2014331

145,680
(145,680)
145,680
(145,680)
At end of the reporting period
At 1 April 2013
Cost
201341

9,271
(9,271)
330,823
(330,823)
340,094
(340,094)
Accumulated depreciation
At 31 March 2014
Cost
2014331

9,271
(9,271)
414,253
(414,253)
423,524
(423,524)
Accumulated depreciation
2014 HK$
2013 HK$
6,800
-
271,073
50,400
6,800
321,473
6. ACCOUNT RECEIVABLES
Account receivables (Note 6(a))
From third parties
From a related party
( 6(a))
The account receivables from a related party is unsecured, interest free and with a credit period of 10 days. At the end of the reporting period, no provision has been made
for non-repayment of the receivables.
10
6. (a).Included in the account receivables balance are debtors with a carrying amount of HK$6,800 (2013: HK$302,600) which are past due at the end of the reporting period
but which the Association has not impaired as there has not been any significant changes in credit quality.
6,8002013: 302,600
Past due
Less than 30 days
31-60 days
61-180 days
Over 180 days
30
31-60
61-180
180
The Association does not hold any collateral over these balances.
2014 HK$
2013 HK$
6,600
200
-
256,400
6,600
39,600
6,800
302,600
7. MEMBERSHIP FEES RECEIVED IN ADVANCE

Annual membership fees are collected every January and recognised in profit or loss over a 12 months period to December. The amount represents unearned portion of
fees received at the end of the reporting period.
112
8. DEFERRED TAXATION
The Association has not recognised deferred tax asset in respect of deductible temporary difference of HK$6,453 (2013: HK$6,579).
The deductible temporary differences have no expiry date under current tax legislation. Deferred tax asset has not been recognised because it is not probable that future
taxable profit may be available against which the Association can utilise the benefits therefrom.
6,4532013: 6,579
9. CASH GENERATED FROM (USED IN) OPERATIONS ()

Surplus before tax
Depreciation
Interest income
Changes in working capital:

:
Accounts receivable

Prepayments

Membership fees received in advance

Accrued expenses and accounts payable

Cash generated from (used in) operations
()
2014 HK$
99,631
145,680
(20)
2013 HK$
170,577
43,961
(21)
314,673
33,542
(7,087)
219,544
(247,899)
(29,758)
(1,800)
(343,548)
805,963
(408,488)
10. RELATED PARTY TRANSACTIONS

In addition to transactions / information disclosed elsewhere in these financial statements, during the year, the Association rendered services to a related party, Hong Kong
Tourism Board, under the terms of a service agreement entered into in the ordinary course of business amounting to HK$2,400,000 (2013: HK$2,125,000).
2,400,000
2013: 2,125,000
11. Financial Risk management
The Associations principal financial instruments comprise of cash and bank balances, accounts receivable, accrued expenses and accounts payable, which arise directly
from its business activities. The main purpose of these financial instruments is to raise and maintain finance for the Associations operations. The Association is not subject to
any liquidity risk nor credit risk as it has sufficient accumulated funds to run its operation and its membership fee or training activities fee are mostly received in advance.
Funds management
The objective of the Associations fund management is to safeguard the Associations ability to continue as a going concern. No changes were made in the objectives,
policies or processes during the years ended 31 March 2014 and 2013.
20142013331
This Chinese Report has been translated from English version. If there is any inconsistency or ambiguity between the English version and the Chinese version, the English version shall prevail.
About QTSA
The Quality Tourism Services Association (QTSA) is one of the leading trade associations in
Hong Kong, consisting of over 1,300 members mainly retailers, restaurateurs, other service
providers covering more than 8,000 outlets within the territory.
QTSA is an important strategic partner of the Hong Kong Tourism Board (HKTB) in
promoting quality tourism services and standards and puts its focus on organising
activities for members in order to continuously upgrade the service standards in Hong
Kong. To better reflect our support to quality tourism services, most of our members now
are Quality Tourism Services (QTS) Scheme accredited merchants.
(QTSA)1,3008,000
QTSA
Vision
To become the leading trade association in Hong Kong representing
total quality to all in order to promote a better image of Hong Kong.
Mission
The Quality Tourism Services Association is committed to looking
after the interests and improving the standards and prosperity of
Hong Kongs retail and tourism-related sectors by:
setting high ethical standards and enhancing customer
satisfaction through the establishment and maintenance of
an industry Codes of Practice and the promotion of service
excellence
raising service quality through training and seminars
representing the industry as a collective body to work with
the HKSAR Government, government agencies and the
private sector to create a more efficient and prosperous
business environment
enhancing the visibility of members through the Associations
network and via focused marketing and promotional support
Quality Tourism
Services Scheme
As part of its on-going efforts to elevate service standards in Hong

Kongs tourism industry, the Hong Kong Tourism Board (HKTB)
has established a Quality Tourism Services (QTS) Scheme.
Officially launched in 1999, the QTS Scheme is a service
certification programme whereby retailers, restaurants, and visitor
accommodation providing quality tourism services, that having
fulfilled a prescribed set of assessment criteria, will be certified as
QTS merchants under the Scheme.
QTS Merchant is entitled to display the Quality Tourism Services
decal as an identification of its QTS status and recognition of its
pledge for provision of quality services to customers.
1999
41

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20132014

The Year in Review 13-14

08-11 Developing the Power to Succeed

Report of the Council

Independent Auditors Report

Statement of Comprehensive Income

Statement of Financial Position

Statement of Changes in Accumulated Funds

Statement of Cash Flows

38-40 Notes to the Financial Statements

About QTSA / Vision / Mission

Tai Hing Catering Group

Mr Joseph Chu Kai To

Mr Tommy Li, BBS, MH, JP

Mr Brian Li, SBS, JP

Director and Deputy General Manager

Chow Sang Sang Jewellery Co Ltd

The Hon Vincent Fang, SBS, JP

Mr Henry Chan Hung Ming

Mr Calvin Chan Ka Wai

Executive Director and CEO

Catalo Natural Health Foods Limited

Mr Manu Melwani, MH, JP

Professor Andrew Chan, SBS, JP

The Chinese University of Hong Kong

Ms Katherine Siu Po Sim

Head of Corporate Service and Affair

SOGO Hong Kong Company Limited

Dr Michael Chan Yue Kwong

Ms Karen Tang Mui Fun

Mr Homer Yu Sau Ning, MH

Ms Joanne Choi Wai Yee

Senior Manager, Corporate

Tao Heung Group

Group General Manager

Tsui Wah Restaurant (Holding) Limited

Ms Shirley Yip Lai Sheung

Other Service Provider Category

Quality Tourism Services Association

Better Business Environment Committee

To collaborate with the Government and other relevant parties in

Representing the views of members about ways to create a

Marketing Activities Committee

To handle the Associations marketing activities, and to enhance

Arranging for members to use the Hong Kong Tourism Boards

Public Relations Committee

To liaise with key stakeholders and strengthen the Associations

Mr Manu Melwani, MH, JP , MH,

Quality Enhancement Committee

Coordinating with the Government and other trade associations,

To advocate best practices, set directions and identify the way

Sharing experience with elite members of the business community,

QTSA SME Development Fund Project

Mr Tommy Li, BBS, MH, JP , BBS, MH,

Prof Andrew Chan, SBS, JP , SBS,

Prof Andrew Chan, SBS, JP , SBS,

Voluntary Legal Adviser

Dr Simon Kwok Siu Ming, BBS, JP

restaurant receipts have increased by 3.6% and 3.7% respectively in the

months of 2014 have decreased by 1.5%, therefore consumer spending

has softened. Tourism has a strong impact on Hong Kongs economy

and is closely related to the retail, catering and accommodation sectors.

The QTSA will continue to explore more business opportunities to help to

improve our members competitiveness.