Brand Colour Psychology

Karanpal Singh
11409276
Advanced Studies In Form (PID317)

Netflix, Inc.
Rectangle

Passion,
Energy and Joy

Arc

Shapes

Capital Letters In Arc

Shape and Font of the

Netflix Logo

HISTORY

Integrity, Elegance
and Purity

American streaming service

Headquartered in Los Gatos, California.

Founded in 1997 in Scotts Valley,

California by Marc Randolph and Reed
Hastings.

The logotype is
reminiscent of the
typographic style in
vintage movie posters, as
well as the iconic
Hollywood sign that is
placed in the hills above
Los Angeles.

SUBWAY
Each individual letter is grouped together well, which makes the entire
logo easy to focus on.

White, Yellow, and Green

Made from fine
ingredients and are
of a high standard
Food is freshly produced

Subway logo was made for a consumable food product.

Shapes
Integrated uniquely
into typeface to
represent the idea of
an actual subway sign

Fanta
Orange Fruit Leaf

Shapes
Represent the flavour and name
Younger audience

Consumable drink product for venues such as music, festival, at a beach.