Public Service Announcements version 2

A Public Service Announcement (PSA), is a message to raise awareness to the public. It

is a simple message.

General Requirements:

-Must complete the graphic organizer (hook, thesis, 5 pieces of evidence, and call to action)-
40 points
-Must complete the storyboard- 50 points
-Must be no less than 30 seconds and no more than 60
-Must use audio or voiceover
-Must use the Explain Everything app

Examples of PSAs:
http://www.schooltube.com/video/bbc35ddf421d4860bede/Stop%20the%20Bully
%20PSA

Part 1: Complete the calendar below. You need to plan out your schedule for what
you will get done and when. Here are the things you are required to fill in:

-Research days (how many days do you want to take to find your facts?)
-Outline days
-Storyboard days
-The PSA on Explain Everything

2/16 No School
-Fill in this
calendar
-Review the
entire project
-Verbally explain
to a teacher
what you have
to do
-Begin the
project
No School 2/21 2/22 2/23 2/24

2/27 2/28 3/1 3/2 3/3

PRESENT your
PSA!
Part 2: Steps to Making a PSA

1. Choose a theme to create a PSA on: Racial injustice, courage, or innocence

Write the theme here: ____________________________

Get Mrs. McCabe to sign off on your theme: _________________________________

2. You will research about your theme by going on the Internet. You will be required to
find 3 facts, each from a different source. Then you will record them in your color-
coded outline. Below are some suggested phrases to type in a search engine, Google.
(Obviously you will need to place your theme word(s) in the blank space )

a) Examples of _____________ in the world

b) _____________ issues
c) _____________ and its impact in society
d) Examples of how _____________ exists today

3. Complete the outline below. This will lay the groundwork for a strong PSA. Skip the
hook and thesis statement until you have found the evidence.

Hook: (It should be an interesting fact or picture)

(Write your hook in this box)

Thesis Statement (What is your message about your topic? What

issue needs to be addressed?):
((Write your thesis in this box)_________

Evidence (paraphrased or quoted), but both require you to post

your URLs!
(Record evidence #1 here)

URL:

(Record evidence #2 here)

 URL:

(Record evidence #3 here)

URL:

Call to Action:

Step 4: Create a storyboard

PSA Storyboard Version 2

What is the goal of your PSA? Circle one of the options below and fill in the blanks:
-I will raise awareness on __________________
-I will persuade using emotional appeal over __________________
-I will educate people on this topic ___________________

Clips of song title to play in background: _______________

Slide One a. Hook: what kind of catchy picture will you use to grab your
audiences attention?

a. Text to correlate with picture-this is optional. You dont need text

for each picture (keep text minimal):

Slide Two Thesis Statement:

Keep this slide minimal, please.

Slide Three Picture to demonstrate evidence #1:

 Recording (word for word). This is where you briefly discuss your first
piece of evidence:

Will you have any text in the slide? Circle Yes or No. If yes, type it
here, and keep it minimal:

Slide Four Picture to demonstrate evidence #2:

Recording (word for word). This is where you briefly discuss your first
piece of evidence:

Will you have any text in the slide? Circle Yes or No. If yes, type it
here, and keep it minimal:

Slide Five Picture to demonstrate evidence #3:

Recording (word for word). This is where you briefly discuss your first
piece of evidence:

Will you have any text in the slide? Circle Yes or No. If yes, type it
here, and keep it minimal:
Slide Six Recording (word for word). What do you want the audience to do now
(Call to that they have watched your PSA?:
Action)

Will you have a picture? If so, of what?

Teacher Signature for approval of storyboard: _____________________

Here is your rubric: