ROP MODUL AR UNIT DIMENSIONS

ROP DISPL AY ADVERTISING: NUMBER OF MODULES AND SIZES

COLUMNS WIDE

1 2 3 4 5 6
UNIT S
HI G H INCHES 1.5625 3.25 4 . 93 7 5 6.625 8.3125 10

10 10.875 10 20 30 40 50 60

I L L EGA L S I Z E
9 9.7625

8 8.65 8 16 24 32 40 48
ROP PREMIUM POSITIONS:
Page 1 headline grabber: 3 x 2 modules
7 7.5375 7 14 21 28 35 42
Page 1 strip: 6 x 1 module
6 6.4250 6 12 18 24 30 36 Back page / P 3: 6 x 3 modules

5 5.3125 5 10 15 20 25 30

4 4.20 4 8 12 16 20 24

3 3.0875 3 6 9 12 15 18

2 1.975 2 4 6 8 10 12

1 .8625 1 2 3 4 5 6

CL A S S I F IE D C O LUMN W I DTH S OB ITUARY PAGES

COLUMNS INCHES COLUMNS INCHES

1 1.0 1 1.9

2 2.125 2 3.925

3 3.25 3 5.9360

4 4.375 4 7.975

5 5.5 5 10.0

6 6.625

7 7.75
8 ILLE G A L SI Z E

9 10.0

CLASSIFIED DISPLAY ADS QUOTED AT 14 LINES / INCH

Full column ads billed at 152 lines deep
Full column classified ad depth in inches: 10.875
Full page classified ad: 9 x 152 lines=1368 lines
1/2 page ads billed at 75 lines deep
1/2 page ad depth in inches: 5.375
1/2 page ad billed: 9 x 75 lines= 675 lines