TO STUDY THE IMPACT OF CAREER PLANNING ON

EMPLOYEE MORAL WITH ICICI BANK

A SYNOPSIS

BY

NAME
ADDRESS

CONTACT NO.
MAIL ID
SUBMITTED TO

In the partial fulfillment for the Award of Degree of Master

of Business Administration

Internal Guide Project Guide External

Guide:

Modern Institute of Technology & Research Centre

6th Mile Stone, Vill: Jharkhera, Sirmoli Road, Delhi-Tijara Highway,

Alwar (Raj.)

March, 2016
INTRODUCTION
A Career has been defined as the sequence of a person's experiences on different
jobs over the period of time. It is viewed as fundamentally a relationship between
one or more organizations and the individual. To some a career is a carefully worked
out plans for self advancement to others it is a calling-life role to others it is a
voyage to self discovery and to still others it is life itself. Many of today's employees
have high expectations about their jobs. There has been a general increase in the
concern of the quality of life. Workers expect more from their jobs than just income.
A further impetus to career planning is the need for organizations to make the best
possible use of their most valuable resources the people in a time of rapid
technological growth and change.

OBJECTIVES OF THE STUDY

To attract and retain the right type of person in the icici bank.

To map out career of employees suitable to their ability and their willingness
to be trained and developed for higher positions.

To have a more stable workforce by reducing labour turnover and

absenteeism.

It contributes to man power planning as well as organizational development

and effective achievement of corporate,bankig goals.

To increasingly utilize the managerial talent available at all levels within the
icici bank.

To improve employee morale and motivation by matching skills to

job requirement and by providing opportunities for promotion.

It helps employee in thinking of long term involvement with the organisation.

To provide guidance and encourage employees to fulfill their potentials.

To achieve higher productivity and organizational development.

To ensure better use of human resource through more satisfied and

productive employees.

To meet the immediate and future human resource needs of the organisation
on the timely basis.
SUMMARY
The findings of the study show that ICICI banks follow a performance linked
incentive schemes as motivators. The basic purpose of this type of system is to
motivate the employees to work more effectively and efficiently in order to attain
the organizational goals. As it is known that success of any bank depends upon how
strong it is in managing its employees and retaining them over the period of time to
have much better customer and employee relationship. The study finds that SBI
follows motivational practices such as training programs, incentives based on
targets and branch turnovers. Employee recognition programs and employee
involvement in decision making process are continuously implemented to sustain
the interests of employees. This indeed enhances the employee job satisfaction
levels which makes them better performers. ICICI bank employee compensation is
clearly tied to performance and it encourages involvement of all employees in
overall performance and profitability through profit sharing incentive schemes
based on the financial results. A revision in performance appraisal system is
regularly implemented to assist management in career development and
succession planning of employees. Employees stock 274 option scheme is one of
the practices which are followed to encourage and retain high performing
employees in the organization for a longer period.

REVIEW OF ARTICLE

. Retail Business Development Manager (Former Employee) Kochi, Kerala 27 March 2017

Highly competitive workplace. Understand financial requirements of customers and giving

solutions towards High Net Worth Individuals of the state. Working around strengthening the
retail space of branches throughout the state.
. Manager Trainee (Former Employee) Mumbai, India 27 March 2017

The employees are good and helpful and there is a culture of teach and learn. The work life
balance is good, where they support and understand if you need some time off.

. Relationship Manager (Former Employee) Bangalore, Karnataka 27 March 2017

Management will have to support junior level employee rather than senior employee.
Very good and reputed organization,
better for an individual who would like to start their career.

. Assistant Systems Engineer (Former Employee) Hyderabad, Andhra Pradesh 27 March 2017

ICICI bank gave me an opportunity to work as an intern during my under graduate period.
Working here was a great learning opportunity which laid a foundation for me into IT field.

TIME ACTIVITY CHART:

Activity Time Line Remark

Identify the organization and 1st week of 4th I individually identify the organization and identify the
problem identification Semester problem for my study, according to my interest.

Problem statement & Research 2nd & 3rd week Discussion with internal guide to decide on suitable
Design of 4th Semester design for the research..

Synopsis preparation & 4th & 5th week of Preparation of synopsis incorporating the objective and
presentation 4th Semester Will present synopsis with the detailed execution plan to
internal guide who will approve it.

Approval status 6th week of 4th The approval status will be submitted to HOD who will
Semester officially give concurrence for execution of internship

Understanding structure, 7th week of 8th I will understand product/services and problem of the
culture and functioning of the Semester organization.
organization.

Preparation of research 9th week of 10th Discussion with the guide for finalizing of research
instrument for data collection Semester instrument in my domain and present to the same guide.

Data collection 11th week of 12th Data collected will be edited, coded, tabulated, and
Semester presented to the guide for suggestion for analysis.

Analyzing and finalizing of 13th and 14th I will use appropriate and latest techniques for analyzing
report week of 4th the data.
Semester

Submission of report Final report would be submitted to the university before

one week of commencement of theory examination.