Do Now

On your cornell note paper, describe your

chosen startup idea (the one you created a root
analysis for and evaluated).
1. Whats the startup idea?
2. What was your evaluation score?
3. Whats your reasoning for choosing it?
 Workshop # 2
Lean Mean
Startup Machine
Workshop # 1: Your New Superpower: Entrepreneurship

Workshop # 2: Lean Mean Startup Machine

Workshop # 3: Strategic Aim + The Numbers Game

Workshop # 4: FastPitch: Fishing for Sharks

Workshop # 5: Were Live! Fastpitch Scholarship Competition

Part 1
Workshop #2
 Workshop # 2: Lean Mean Startup Machine

STEAM and Customer

Lean Startup
Scientific Method Development
Homework review discussion prompts:

Problem Identification (Lets talk about your problems!)

Problem Deconstruction (How did this go? Lets Share)
Solution Evaluation (Can some solutions be combined?)

Now that weve chosen our idea, where do we go from here?

 Discussion Question # 1:

What types of skills are important for

success as an Entrepreneur?
 STEAM
A technical skillset for the modern business environment.
S T E A M

Science Technology Engineering Art Mathematics

 Discussion Question # 2:

STEAM Startup: How might STEAM

skills be incorporated in your venture?
STEAM?
Click anywhere on this image
to go to live jobs board
STEAM?
Charles Simonyi Anousheh Ansari Guy Laliberte
Charles Simonyi Anousheh Ansari Guy Laliberte
Discussion Question # 3:

Where do you find these skills, if you

dont have them yourself?
Larry Page Sergey Brin
 Activity # 1
Simulated Professional Networking
(form two lines)
Feedback from the Blender:

Your idea? Team idea?

2 min to form team.

Teams not required.

 Scientific Method
Using systematic experimentation to evaluate a Hypothesis.
 Observe

Develop
Question
Theory

Refine
Hypothesis

Gather
Hypothesis
Data

Predict

Why are we talking about this? SRSLY!

Problem Statement Solution Statement

A clear description of the A clear description of how

problem you are trying to your startup will solve this
solve problem

Startup Hypothesis
An untested plan to solve a specific problem,
as an entrepreneur.
 Problem Statement Solution Statement

A clear description of the A clear description of how

problem you are trying to your startup will solve this
solve problem
Homework Homework
!
d ed
ee
ifn
e
vis
Re
Startup Hypothesis
Homework
An untested plan to solve a specific problem,
as an entrepreneur.
Part 2
Workshop #2
 Lean Startup
Using the systematic experimentation,
to validate or invalidate a startup Hypothesis,
using limited resources.
 Observe

Develop
Question
Theory

Refine
Hypothesis

Gather
Hypothesis
Data

Predict
Minimum Viable Product (MVP)

The simplest form your product can take,

while still providing value to customers.
MVP
Minimum
Viable
Product
What is the MVP for Oculus Rift?

Oculus Rift
What is the MVP for Oculus Rift?

Google Cardboard
Activity # 2
Google Cardboard:
A real-life MVP

7:21 Timed Activity

Play Song
The OJays
For the Love of Money
Activity # 3
My First MVP:
A Rough Sketch
Do Now
On your cornell note paper describe what you
think customer development is...
Do Now
On your cornell note paper, describe any trends
(reoccuring data/comments) you collected for your
outside interviews (homework).

1. How many interviews did you collect?

2. How many common answers did you
receive?
3. What were some of those common
answers?
 Customer Development
Asking customers for feedback, to improve your product.
 Activity # 4
Testing my Hypothesis:
Customer Development

Video on next Screen

NOTE:
Before we get into our interviews, consider your Target Market.
You may get a bunch of Nos but remember this might the wrong
target market. Are you asking the wrong person?
 Note about Homework:
When you're doing customer development interviews at home,
think about how more feedback might force you change direction with your
product, to iterate and/or pivot.

Also, think about how pivoting your product might cause it to change over time,
with product iteration.
END
 Product Iteration
Making small, frequent improvements to your product,
based on customer feedback.
Product Iteration
 Pivot
A large change in the direction or
goal for your Startup.
 Any Questions?

Email us:
info@NationalStartupLeague.org
Will@NationalStartupLeague.org
Trevor@NationalStartupLeague.org
 Lotus Elise
2007

Tesla Roadster
2008
 Feedback Loop
A a method of control through observation
How long does this feedback loop take?
 Learn the Lean Lingo
1. Feedback Loop - A process of Scientific Experimentation, used to measure
progress, and adjust priorities.

2. MVP - Minimum Viable Product - The absolute minimum numbers of features a

product needs in order to collect feedback from customers.

3. Product Iteration - Making small improvements to the product, over time.

4. Customer Development - Conducting and collecting Customer Feedback about

product or startup idea

5. Pivot - Changing the direction or goal of the company

 Snap!
I dont have all those skills.

Now what?

Consider a Team.
 Command Module Pilot
Michael Collins

Commander Lunar Module Pilot

Neil Armstrong Buzz Aldrin
Command Module Commander Lunar Module Pilot
Michael Collins Neil Armstrong Buzz Aldrin