F O O D

I S
L I F E

G O O D F O O D IS A

CEL EBRATION
OF LIFE
FOO D
S
LI E
xX x
X

CON-
TENT xXxX

T h e s e t o f i l l u s t ra t i o n o f f o o d . T h r o u g h t h e c o l o r f u l c o l o r
s c h e m e a n d v e c to r g ra p h i c . E a c h c o n t a i n t h e c a r to o n i s t
s t y l e , w h i c h e v e r y a u d i e n c e s c a n e n j o y a l o n g . Fo o d
i s i m p o r t a n t t h i n g s to e v e r y l i f e a n d t h e f o o d a r e
life itself.This zine show the relationship between
f o o d a n d p e o p l e . Fo o d a l s o o n e f o r m o f a r t t h a t
have a principle in itselfsuch as nice compostition and
emphasis. This various ingredients of food
count the same as design elements.
G OOD
F OOD
for

G OOD
MOOD
F D
is

our

BEST
FRIEND
LIFE
is like an

ice-cream
enjoy it before
it melts.
1

5
LIFE
should be

simple

as food.
L I F E
should be

F U N
L IFE
is like a box of

CHOCOLATES

You never kn w
what you re
g nna ge t.
CHOCOLATE
 REMINDER
Value Propositions
Channels
Glow in the dark. Ship p ing
Smooth as silk.
C onvinient St or e
Suitable for hand.
Lo ng last.
Refillable. Key Partners
Changeable head.
C hem ist r y
P la st ic I nd ust r y
P a ck a ging Designer
Customer Relationship
Help elderly to remind and
recognize the text. Key Activities
Resea rch
C onsult w it h k ey p a r t ner

Changable
Refillable

Rubber Case
increase resistance

Customer Segments
Help eld er ly p eop le t o use in d a ily
lif e such a sr em ind t he t ext , d a t e,
a p p oint m ent ,
list ing, et c.

Cost Structure
Res earching and invention.

Key Resources
I nd ust ria l

$ Revenue Streams
Onlie sales and convinient s tores.
 s l
NEW YORK
BASED exhibiti n
DESIGNER

Senior Visual Designer

at Google, NYC

SEPT
Rick Murphy 2017

Illustration, Design,
CSS & HTML

4-9
Bangkok Art &
Culture Centre

private view and

exclusive meeing.

MON - SAT

10AM-
6 PM
 RICK
MURPHY
Senior Visual Designer
at Google, NYC

SEPT
2017

4-9
BACC
BANGKOK

private view and

exclusive meeing.

MON - SAT

10AM-
6 PM