Professional Documents
Culture Documents
RESPONSIBILTY
Businesses today have realised that, in order to continue thriving, they have to
adopt a more holistic and inclusive business model which has a direct correlation
with business performance. This includes a system of triple bottom-line reporting
-economic, social and environmental - and a focus on transparency and
accountability. Companies are now expected to discharge their stakeholder
responsibilities and societal obligations, along with their shareholder-wealth
maximisation goal.
Even much before the issue became a global concern, India was aware of corporate
social responsibility (CSR), due to the efforts of organisations such as the Tata
Group.
Corporate companies like ITC have made farmer development a vital part of its
business strategy, and made major efforts to improve the livelihood standards of
rural communities. Unilever is using micro enterprises to strategically augment the
penetration of consumer products in rural markets. IT companies like TCS and
Wipro have developed software to help teachers and children in schools across
India to further the cause of education. The adult literacy software has been a
significant factor in reducing illiteracy in remote communities. Banks and
insurance companiesare targeting migrant labourers and street vendors to help
them through micro-credits and related schemes.
In June 2008, a survey was carried out by TNS India (a research organization) and
the Times Foundation with the aim of providing an understanding of the role of
corporations in CSR. The findings revealed that over 90 per cent of all major
Indian organizations surveyed were involved in CSR initiatives. In fact, the private
sector was more involved in CSR activities than the public and government
sectors. The leading areas that corporations were involved in were livelihood
promotion,education, health, environment, and women's empowerment. Most of
CSR ventures were done as internal projects while a small proportion were as
direct financial support to voluntary organizations or communities.
Education
‘Teach them young’ is the very motto of Reliance as the Company believes that the quality
of inputs received by an individual at an early age contributes to his or her growth as a
capable human being. To ensure high quality of teaching, Reliance has made significant
efforts towards value enhancement of teachers through professional and institutionalized
training. Dahej Manufacturing Division conducted educational and excursion tours of
students and teachers from the primary schools of neighbouring villages, and also
organized ‘Balmela’ and Science and Mathematics Fair.
To provide training in the field of effective techniques and modern methods
ofteaching to high school teachers in the Hazira area, the Company organized
trainingof teachers in various subjects.
Reliance has launched the “Sky is the limit” programme at Hazira, to address the
problem of school drop-outs in the local community.
Health
Health Awareness Programs, covering diverse topics such as noise pollution,
hazardssubstance abuse, prevention of HIV/AIDS and First Aid were conducted
for students of schools at the neighbouring towns and villages of Patalganga.
Barabanki Manufacturing Division provides medical service and awareness
programs on health,hygiene, cleanliness and sanitation in neighboring villages.
in the rural areas of the State of Gujarat. RRDT has turned out to be an
exemplarycorporate NGO steadily and silently implementing government’s
developmentalplans for rural areas of Gujarat. It is a unique synergy between a
corporate giant likeReliance Industries Limited and the Government of Gujarat,
formed to carry out ruraldevelopment projects in private public partnership.
Dahej Manufacturing Division has been playing a pivotal role in the development
ofthe society. Social initiatives undertaken by Dahej Manufacturing Division
areconcentrated towards promotion of education, health awareness and
medicalfacilities, infrastructure development and supply of safe drinking to the
villages.
The training programmes conducted at Vadodara for the rural women and youth of
surrounding villages of Vadodara Manufacturing Division during the current year
are: 1) Women Empowerment, 2) Dress making & Designing, 3) Beauty Culture &
Healthcare, 4) Hospital attendant (Helpers for Hospital & Nursing Homes), 5)
Plumbing & Hand Pump repairing training, 6) Computer Hardware, 7) Motor
Vehicle Driving, 8) Mobile Repairing and 9) Doormat making. Several persons
participated and benefited from the above training programmes.
Skill Up-gradation
Reliance runs special training programs to equip the young people of neighboring
villages with life and work skills necessary for sustaining livelihood. Nagothane
Manufacturing Division conducted training in fashion designing courses for the
ladies to upgrade the skills of those women who are already trained in basic
tailoring. This division also conducted computer education courses and nursing
assistant training courses. The trainees also received hands on training at the local
hospitals and primary health centres at Nagothane. The Company also trains the
youth in vehicle driving courses and also helps them in getting a driver’s license so
that they can earn a livelihood by starting their own business as motor drivers.