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Designation: Manager Business Development

Roles and Responsibilities:

1. Lead Business Development Activities by developing a Marketing and Sales Strategy


which should cover the following.

a. Study of the MENA Market for


i. Major market players, their offerings, outreach and market share
ii. Market socio-economic conditions
iii. Major learning trends
iv. Major regional business opportunities both in the government and corporate
sector.
v. Quality of trainers and programs on offer
vi. What is the niche we can carve for ourselves?
vii. What should be our service offerings?

2. Develop an annual public course calendar in the light of the above.


3. Get himself and the team acquainted with the course outlines
4. Train the team on Basic Selling Techniques, Consultative Selling and Negotiation
Skills.
5. Assign specific roles and responsibilities to the team and develop metrics on which
they would be assessed periodically. Encourage the team to visit and meet a specified
number of Human Resource Heads of organizations and submit visit reports with all
the details.
6. Have an in-depth detailed daily meeting with the team about the active marketing
opportunities, businesses in pipeline, business deals finalized.
7. Lead from front by becoming a role model for the team by bringing in high profile
business
8. Have a weekly meeting in person or through Skype with the CEO and monthly
meeting with the President and CEO about the current status of business
9. Attend all major human resource and learning summits, conferences, forums and
make our presence felt through putting up a stall, making presentations and
networking with the key personnel.
10. Engage the backend team based in Pakistan for writing blogs, articles, web hosting,
social media marketing etc. and get their support for the business development
activities.

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