Tale ya Betri na Vifuniko

Cobalt is one of the most precious minerals in the world for the tech industry. It’s an
indispensable component of the rechargeable lithium-ion batteries that run smartphones and
laptops. And a majority of the world’s supply is found in the DRC — one of the poorest
countries in the world.

Reports that major corporations such as Apple, Sony, and Samsung use cobalt sourced from
so-called “artisanal” mines — small-scale mines where workers use the most basic tools —
with little to no labor regulations in the DRC have come out for years. In 2016, Amnesty
International released a report that demonstrated how these companies fail to do even basic
checks to ensure that child labor isn’t being used to extract the cobalt they use for their products.
The report also found that no country requires companies to regulate or publicly disclose
information about their cobalt supply chains.

The world’s soaring demand for cobalt is at times met by workers, including children, who
labor in harsh and dangerous conditions. An estimated 100,000 cobalt miners in Congo use
hand tools to dig hundreds of feet underground with little oversight and few safety measures,
according to workers, government officials and evidence found by The Washington Post during
visits to remote mines. Deaths and injuries are common. And the mining activity exposes local
communities to levels of toxic metals that appear to be linked to ailments that include breathing
problems and birth defects, health officials say.

As a result, the world’s leading battery manufacturers, such as Apple, Samsung and LG are
cracking down on suppliers of cobalt who source from these ‘artisanal miners.’ In a desperate
bid, the cobalt suppliers are aiming to restructure the entire mining process.

As PROs of these companies, your task is to restructure the entire system and launch a CSR
campaign aimed at bringing the companies back to Congo and helping those whose lives were
ravaged by the mines.

Deliverables required but not restricted to

1. Report containing the following

a. Case Summary
b. Defence Strategies
c. Public Relation Strategies
d. Campaign
 e. Restructured mining system
f. Press Release

Participants, please follow the following guidelines whilst formatting your reports

Typeface/Font: Times New Roman

Font size: 14 for headings and 12 for content

Line Spacing: 1.5

Alignment: Justified

Cover page with the event name, task name and your team name.

Kindly mail your submissions to pr.esprit2018@gmail.com by 7 pm on 13th September,

2018 with the email subject as TEAM NAME_Prelim 1 and make sure all deliverables
are attached in one mail.

Lack of adherence to the format and any delay in submission will result in reduction of
points.

For any queries, contact

Jeff - 8879106360