Pitch Packet

Initial Pitch Packet
Questions you may be asked

● Who is going to be in charge of the IICC?
○ Ultimately all the organizations. I (Chris Cunningham) will serve as the
head for now. My tasks include being the organizer and obtaining
partnerships with other local Irish organizations in Indianapolis.
● Who will be making the final decisions when it involves every
organization?
○ The representatives from each organization will collaborate to make any
decision they see fit.
● What will be the roles of the organizations involved?
○ Each partnering organization brings something specific to the table
regarding Irish culture. As time goes on, we will begin to see different
organizations take different roles. Sometimes the roles may change based
on the event.
● Will there be leadership positions open to each organization? If so, how
many per organization?
○ We would like to have established representatives for each organization.
These would assume leadership positions as they would attend all
meetings. However, there is no hierarchy.
● If there is a disagreement between organizations, how will it be resolved?
○ We will work together as a community to compromise and make both
parties as happy as possible.
● How often will the organization be meeting and is a location already
established?
○ I plan to have meetings on a basis of need. If a lot is going on, we may
meet twice a month.
● What does it mean to be a partner?
○ Partnerships is of no monetary cost. Being a partner means that you have
agreed to work with all other Irish organizations, who have also agreed to
become a partner. From there, your organization can collaborate with
others to further Irish culture, while growing your organization at the same
time.
● What happens if only some of the organizations want to join?
○ We will continue to seek partnership regardless. The concept of the IICC
is one that I believe will be bought into by many.
● How active will each organization be expected to be?
○ Each organization will be expected to have a representative present at
meetings, and to communicate with. It is also expected that efforts are
made to further not only the IICC, but all other organizations. We do not
want those to join just to further themselves and no others.
● What can and will each organization bring to the table?
○ Each organization specializes in an essential aspect of Irish culture that
coincides with the IICC values of community, growth, and heritage. Using
those different specialties allows us to grow our network to provide more
resources to grow the Irish community.
● How are you going to keep each organization accountable?
○ It won’t only be me, but all organizations will hold each other accountable.
I will be the organizer and the one to keep things moving, if they seem to
stall for whatever reason.
● What if an organization stops showing interest in the organization?
○ That is ultimately up to them if they no longer have any interest in
partnering with the IICC. With what we can provide each other by working
together, I believe that all benefit.
● How will you keep the organization bonded, especially long term?
○ Pride in our culture. Naturally we are brought together because we love
our heritage and it makes us who we are.
● How will everybody be communicating with each other?
○ Through meetings and feedback, we will eventually come to a conclusion
on the best way to communicate with each other. We will have a website
that will act as a hub for distribution of any documents.
Gaelic Athletic Association
• Contact Name:
§ David Littlejohn
• Chair
§ Josh Lane
• Vice-Chair
• Phone
o Do not have a phone number posted. This
email will act as initial contact to drive further
communication over the phone.
• Email
o David: Chair@indygaa.com
o Josh: Vicechair@indygaa.com
• Contact date
o Friday April 5, 2019. 12:30 p.m.
Gaelic Athletic Association - Email
David and Josh,
My name is Christopher Cunningham and I am the founder of the

Indianapolis Irish Cultural Council (IICC). IICC is a cultural committee that
seeks partnerships of local Irish organizations in Indianapolis, to come
together to promote Irish culture and collaborate to provide more
opportunities for future generations of Irish Americans. Because of your
promotion of Irish culture through sport, we would like to discuss a possible
partnership with the Gaelic Athletic Association.
IICC’s purpose is to act as the organizational element within the Irish

community in Indianapolis. By partnering with us, you would also be
partnering with other local Irish organizations. Together, we can provide
more opportunities of Irish cultural enrichment for generations to come; all
while growing your own organization at the same time.
Your ability to teach Irish culture and values through sport is why we want
to discuss a possible future partnership. I would love to be able to give you
a call and explain further and answer any questions, comments, or
concerns you might have. Please feel free to reply to this email or send me
a text to set up a time.
My phone number is (317) 413-1973
I look forward to hearing from you.

Sincerely,
Christopher Cunningham
If David or Josh sets up a time to discuss, proceed to the next page.
• If no response
§ Chris is a member of the GAA and will see them soon.
Kitchen Party Ceilidh - Call Guide
Intro
● Hi, my name is Chris Cunningham and I am the founder of the Indianapolis Irish
Cultural Council.
● This is something I have wanted to get the ball rolling and I wanted to contact
you with the Irish Fest. to tell you about the startup.
Body
• The IICC is a cultural committee that seeks the partnerships of local Irish
organizations in Indianapolis, to come together and help promote Irish culture
and collaborate to provide more opportunities for future generations of Irish
Americans in the area.
• By partnering with us, you would be partnering with the rest of the local Irish
organizations in Indianapolis to promote Irish culture as a whole, but to also fulfill
your own organizational goals.
• Gaelic Athletic Association
o Teach youth Irish culture and values through sport.
o Be the physical and health aspect of the IICC.
o Opportunity to gain more players.
o Games can be a social event for the community as they can come watch
Hurling together.
• Why you want to start the IICC
o Already involved heavily in the community and want to see more
collaboration.
o Had a daughter and want her to grow up with all aspects of Irish culture.
Wants to afford that opportunity to the future Irish Americans.
Closing
• We want to discuss further about this idea and startup along with other
representatives from other Irish organizations in Indianapolis.
• I would love for you and (enter organization) to be a part of a flourishing Irish
community here in Indianapolis.
• I would be more than happy to send you more information via email
Kitchen Party Ceilidh
• Contact Name:
§ Dave Bagdade
• Show host
• Phone
o Do not have a phone number posted. This
email will act as initial contact to drive further
communication over the phone.
• Email
o kitchenpartyceilidh@gmail.com
• Contact date
Kitchen Party Ceilidh - Email
Dave,
My name is Christopher Cunningham and I am the founder of the

Indianapolis Irish Cultural Council (IICC). IICC is a cultural committee that
seeks partnerships of local Irish organizations in Indianapolis, to come
together to promote Irish culture and collaborate to provide more
opportunities for future generations of Irish Americans. Because of your
promotion of Celtic arts on your radio show, we would like to discuss a
possible partnership with the Kitchen Part Ceilidh.
IICC’s purpose is to act as the organizational element within the Irish

community in Indianapolis. By partnering with us, you would also be
partnering with other local Irish organizations. Together, we can provide
more opportunities of Irish cultural enrichment for generations to come; all
while growing your own organization at the same time.
Your ability to showcase Celtic arts and provide expertise on the subject, is
why we want to discuss a possible future partnership. I would love to be
able to give you a call and explain further and answer any questions,
comments, or concerns you might have. Please feel free to reply to this
email or send me a text to set up a time.
My phone number is (317) 413-1973
I look forward to hearing from you.

Sincerely,
Christopher Cunningham
If Dave sets up a time to discuss, proceed to the next page.
• If no response
o Go to the Kitchen Party Ceilidh’s website and fill out a contact
info card.
o Reply to the sent email reminding Dave about the information.
§ Wait three days to do so.
Kitchen Party Ceilidh - Call Guide
Intro
Cultural Council.
Body
• Kitchen Party Ceilidh
o Better promote Celtic and Irish arts.
o More local artists to promote.
o Provide expertise about Irish heritage during committee meetings.
collaboration.
Closing
Indianapolis Irish Festival
• Contact Names:
o Erin O’Rourke
§ Co-Chair
o Mary Coffey
§ Co-Chair
• Phone
o 317-713-7117
• Email
o Irishinfo@indyirishfest.com
• Contact date
Indianapolis Irish Festival - Call Guide
Intro
Cultural Council.
Body
• Indianapolis Irish Festival
o Expansion of resources for more festival acts, vendors, and volunteers.
o Resources to potentially plan another Irish celebration event to raise more
money for charities such as the St. Vincent de Paul food bank.
o Play an active role year-round to further your mission of preserving,
promoting, and nurturing Irish culture through arts, music, sports, and
history.
collaboration.
Closing
If call is not answered:

• Leave a message and run through your pitch on the message.
• Call back a day later
• If no luck, go to the Indianapolis Irish Festival Facebook page and
message the page about wanting to speak to a representative about
an opportunity for their event.
Irish Dancers of Indianapolis
• Contact Names:
§ John and Heather Timm
• Head teachers
• Phone
o 614-799-1759
• Email
o N/A
• Contact date
Irish Dancers of Indianapolis - Call Guide
Intro
Cultural Council.
Body
• Irish Dancers of Indianapolis
o Stronger community presents the possibility for more to want to join the
Irish Dancers.
o Opportunity for events to perform at.
o More resources backing the program for any needs.
o Present your students with more opportunities for cultural enrichment.
collaboration.
Closing

• If no luck, go to the Irish Dancers of Indianapolis website and fill out
information in the contact us page. State your intention to get in
contact to discuss the IICC and a partnership.
Ancient Order of Hiberians
• Contact Names:
o Bob Mcurdy
§ President
• Phone
o 317-243-0639
• Email
o N/A
• Contact date
Ancient Order of the Hibernians - Call Guide
Intro
Cultural Council.
Body
• Ancient Order of the Hibernians
o Opportunity to act as mentors for younger Irish Americans
o Tighten bonds of friendship with the entire community rather than just in
your own organization.
§ Network growth
o Play a major role in the social aspect of the Irish American Indianapolis
community.
collaboration.
Closing

• If no luck, fill out information in the contact me section on their
website.
Irish Arts Academy of Indianapolis
• Contact Names:
§ Dimtri Alano
• Director
• Phone
o 317-965-3827
• Email
o IrishArtsIndy@gmail.com
• Contact date
Irish Arts Academy of Indianapolis - Call Guide
Intro
Cultural Council.
Body
• Irish Arts Academy of Indianapolis
o Opportunity to increase enrollment.
o More opportunities for students to enrich themselves in Irish culture.
o Positive social system for the students.
o Increased focus on Irish culture.
collaboration.
Closing

• If no luck, email Dimtri Alano asking for a call to discuss a
partnership.
General Call Guide
Your goal: Persuade
Time:
● 30 - 60 seconds
Intro
● Who you are, what you do, and what’s your purpose
○ Share expertise and credentials quickly and effectively with
people who don't know you
● Break the ice
● Mention why they are important
Body
● Describe the IICC
● IICC Goals
● Why you want the person on the other end to know
○ “I help (who do you help?) by doing (how do you help them?) so
that (why is this important?).”
● Explain what's unique and different about you and the IICC
○ Be personable with this part
Closing Elevator Pitch:

● What you want to happen next
● A plan of action
○ Create a time to meet again to discuss more about the goals in
the elevator pitch
General Call Guide Outline
Intro
Cultural Council.
you with the (enter organization name) to tell you about the startup.
Body
• (Enter specific organization purpose)
collaboration.
Closing

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Initial Pitch Packet

Questions you may be asked

David and Josh,

My name is Christopher Cunningham and I am the founder of the

IICC’s purpose is to act as the organizational element within the Irish

My phone number is (317) 413-1973

I look forward to hearing from you.

My name is Christopher Cunningham and I am the founder of the

IICC’s purpose is to act as the organizational element within the Irish

My phone number is (317) 413-1973

I look forward to hearing from you.

If call is not answered:

If call is not answered:

If call is not answered:

If call is not answered:

Your goal: Persuade

Closing Elevator Pitch:

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