1St

ANOVA
duration of using brand

Sum of Squares df Mean Square F Sig.

Between Groups 4.449 5 .890 1.304 .286

Within Groups 22.525 33 .683
Total 26.974 38
2nd

ANOVA
switching to new brand

Sum of Squares df Mean Square F Sig.

Between Groups 12.169 4 3.042 .776 .548

Within Groups 133.267 34 3.920
Total 145.436 38
3rd

ANOVA
brand

Sum of Squares df Mean Square F Sig.

Between Groups .760 5 .152 .592 .706

Within Groups 8.471 33 .257
Total 9.231 38