Apple Company Reflection

When you ask people about mobile phones, tablet, computer, music player, first thing
that comes into their mind is no doubt “apple”. Everybody in the world knows the new
“apple”. Yes, it’s not the fruit anymore but the “apple” products in the technology world. The
apple that founder Steve Jobs started and continued by Tim Cook till today. How did apple
engraved its product into the minds of the people? We’ll the secret answers are, eye-catching
design, continuous innovation, perfect timing, marketing strategy, quality and purpose.

Steve Jobs may not be the most excellent CEO in the world but he is certainly a great
innovator of this time. Steve’s jobs aim is to revolutionize the world of computing and to set a
standard in that industry and he certainly did it. He developed MAC computers of 90s and early
20th century which was known to be more stable than windows based computers. He released
the first iphone which was a “perfect timing” and made the world almost gone crazy that most
people crave for it and paved the way to the era of “smartphone”.

Every design in apple products is brought by extensive research and thinking of Steve
jobs and his engineering design team. Steve jobs concept is always to make a product that
people will love. So he always thinks of simple design, not to fancy, yet it will have tough build,
excellent durability and quality, and most importantly is to do its purpose with very nice
interface to the people. Apple also never stops innovating on its products. It focuses on
customer feedbacks and reviews to meet their needs thus making the people want apple
products more. Apple also has excellent marketing schemes, they had very nice showrooms
and more.

Overall, what is most important for a business is to think of ideas how to make the
people want your product. If you had it figured out then you’ll certainly hit the big spot in the
market.