SCHOOL OF ARCHITECTURE, BUILDING & DESIGN

Modern Architecture Studies in Southeast Asia (MASSA) Research Unit

Bachelor of Science (Honours) in Architecture

ARCHITECTURE DESIGN STUDIO 1 [ARC 60105]

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Project 3a: Story Telling and Narrative: ’MY Building, MY Architecture’

Project 3a LO Video 5-10 Minutes Video

Group (of 6-8) 10% (Group)
1-7 presentation Presentation

Introduction

According to recent studies and surveys the most common activities a today’s generation of youth engages in are: going
to malls or any form of travelling, surfing the internet, reading magazines, eating or drinking (fast food, junk food, coffee,
tea and others), lastly but the most common is spending long hours on their phones and gadgets, either taking selfies, or
groupies, photo of their food, a nice room or space, their clothing and when travelling beautiful buildings or sceneries.
These photos and videos are then later shared, uploaded and posted it in any form of social media (Facebook, Instagram,
Websta, You Tube or others) for their friends to see and for the world to know.

Project 3a will allow students to do most of the things they enjoy most doing, bonding with friends, travelling, storytelling
and more importantly taking and uploading videos and pictures, focusing mainly on their chosen architecture. In a more
serious note, this exercise serves as test on how well the groups can narrate and ‘story tell’ and whether students have
learned and understand essential aspects of design. These aspects include familiarization of architectural terminologies
and their abilities to use architectural language to share their understanding of the design (form & space) on the
architecture they have chosen.

Groups in the most creative and educational manner, will come up with a video that includes the following components: a
brief background about the building, concepts, approaches and ideas behind the design and a tour of the space through
pictures and personal experiences (describing and understanding spaces and building form through elements and
principles of design). Group may also use analytical sketches, a skit or role playing and other forms of narrating and
storytelling techniques as long as the video will be as informative as possible.

Task
 Form a group of 5-8 members each.
 The group is tasked to pick their building (only one) from the suggested list of modern, historical and popular
architecture in Kuala Lumpur or any nearby cities.
 Commercial and public buildings (notable and open to public viewing).
 Study of the building background and brief history. (Architect, design concept and others)
 Walk thru from site, form design and walk through of the spaces (through video & pictures). Additional photos
from website and internet may be included.
 Texts, sketches and other props can be added to help present architecture of the building clearly.
 Personal perception and experiences. Describe and understanding building and spaces through elements and
principles of design. Elements: (colour, line, texture and others), Principles (scale, proportion, rhythm, harmony,
balance, character and others, Materials (effect), spatial arrangements, form articulation and others.
 It can be in any format of video. Length: 5-10 minutes ONLY (do not exceed)

Emphasis

 Use of key architectural terminologies and language.

 Show understanding and valid reasoning (rationalizing) on how and why the spaces and building was design.
 Use of elements and principle of design to understand form design and spatial formation concept & approach.
 Creative storytelling. Enhancement of presentation skills.
 Enjoyment and having FUN!
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Architectural Design Studio 1 (ARC 60105) _March 2015
Due Date:

 On or before 1st of June (Video to be posted in our Facebook Group page).

References: (sample videos)

https://www.youtube.com/watch?v=f4ejHBVuYyk
https://www.youtube.com/watch?v=8Phiq8szxpA
https://www.youtube.com/watch?v=JVm-ePTIKR4
https://www.youtube.com/watch?v=Kv3feYibIUk
https://www.youtube.com/watch?v=hha0NsYXS5c

Some List of Buildings in Kuala Lumpur and nearby cities.

1. Kuala Lumpur Tower

2. Sultan Abdul Samad Building
3. Telekom Tower
4. Maxis Tower
5. Central Market Kuala Lumpur
6. Carigali Tower
7. Maybank Tower
8. Citibank Tower
9. Pavilion Kuala Lumpur
10. Capital Square
11. Coliseum Theatre
12. Istana Budaya
13. Museum Negara Kuala Lumpur
14. Petronas Tower
15. Sunway Pyramid
16. National History Malaysia
17. Kuala Lumpur Railway Station
18. King’s House at Carcosa Seri Negara
19. Menara Telekom
20. National Library Building Kuala Lumpur
21. Tabung Haji
22. Capers Sentul
23. Menara Mesianaga
24. Putrajaya Seri Wawasan Bridge
25. Kuala Lumpur Sentral
26. Platinum Sentral
27. Berjaya Times Square
28. Star hill Gallery Mall
29. Paradigm Mall
30. Gardens Mid Valley
31. Dayabumi Complex Kuala Lumpur
32. Istana Negara
33. Kuala Lumpur City Gallery
34. National Science Centre
35. National Visual Arts Gallery
36. Parliament House in Kuala Lumpur
37. Others (for tutor’s approval)

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Architectural Design Studio 1 (ARC 60105) _March 2015