Growth of International Visitor Arrivals,

Spend Still Outpaces World Real GDP

174.8
Total International
Overnight Arrival
Expenditure
162 Destinations
180

170 169.2
160
Total International
Overnight Arrivals
150 162 Destinations

140

130 132.4
World
120 Real GDP

110

100
2009 2010 2011 2012 2013 2014 2015 2016 2017

* World GDP Source: IMF WEO, calculated at market exchange rates Mastercard Global Destination Cities Index 2018
Rank City Total International
Visitors

01
02
Bangkok
London
20.05 mn
19.83 mn
Bangkok Continues to Lead Among
03 Paris 17.44 mn
Top Destination Cities
04 Dubai 15.79 mn

05 Singapore 13.91 mn

06 New York 13.13 mn Istanbul

Antalya
07 Kuala Lumpur 12.58 mn

08 Tokyo 11.93 mn
London
09 Istanbul 10.70 mn Paris
Palma de Mallorca
10 Seoul 9.54 mn Tokyo
Barcelona
Osaka
Milan
11 Antalya 9.42 mn Seoul
New York
Hong Kong
12 Phuket 9.29 mn
Bangkok
Dubai
13 Makkah 9.18 mn Makkah Pattaya

Phuket
14 Hong Kong 9.03 mn Kuala Lumpur
Singapore
15 Milan 8.81 mn
Bali
16 Palma de Mallorca 8.78 mn

17 Barcelona 8.69 mn

18 Pattaya 8.67 mn

19 Osaka 8.42 mn
Mastercard Global Destination Cities Index 2018
20 Bali 8.30 mn
 Global Top 20 Destination Cities by
International Overnight Visitors
Mastercard Global Destination Cities Index 2018

DESTINATION CITY OVERNIGHT INTERNATIONAL VISITORS (millions)

& COUNTRY
2016 2017 2018
Forecast

1 Bangkok 19.41 20.05 9.60%

Thailand

2 London 19.06 19.83 3.00%

United Kingdom

3 Paris 15.42 17.44 2.90%

France

4 Dubai 14.87 15.79 5.50%

UAE

5 Singapore 12.91 13.91 4.00%

Singapore

6 New York 12.70 13.13 4.10%

USA

7 Kuala Lumpur 11.23 12.58 7.51%

Malaysia

8 Tokyo 11.15 11.93 1.57%

Japan

9 Istanbul 9.16 10.70 19.65%

Turkey

10 Seoul 12.22 9.54 6.12%

South Korea

11 Antalya 5.89 9.42 19.66%

Turkey
12
Phuket 9.24 9.29 8.45%
Thailand

13 Makkah 9.90 9.18 5.99%

Saudi Arabia

14 Hong Kong 8.86 9.03 0.90%

Hong Kong

15 Milan 8.37 8.81 4.36%

Italy

16 Palma de Mallorca 8.68 8.78 5.99%

Spain

17 Barcelona 8.32 8.69 4.32%

Spain

18 Pattaya 8.35 8.67 10.26%

Thailand

19 Osaka 6.98 8.42 4.21%

Japan

20 Bali 7.18 8.30 1.59%

Indonesia

Historical data in each times series presented above has been updated with the latest figures or
estimations and may not be comparable to the time series from previous editions of this report
 Additional Insights Into Top 20 Destination Cities
BY TOTAL OVERNIGHT INTERNATIONAL VISITORS
Mastercard Global Destination Cities Index 2018

2017
AVG LENGTH OF VISIT (DAYS) AVG DAILY SPEND (US$) % CONTRIBUTION TO TOURISM IN COUNTRY

DESTINATION CITY 2017 TOP 3 ORIGIN COUNTRIES OF INTERNATIONAL DESTINATION CITY 2017 TOP 3 ORIGIN COUNTRIES OF INTERNATIONAL
& COUNTRY OVERNIGHT ARRIVALS & COUNTRY OVERNIGHT ARRIVALS

Bangkok 01 02
03
Antalya 03
Thailand China Japan Turkey 01 02
South Korea Russia Germany
% Share of Arrivals
% Share of Arrivals % Share of Arrivals
Ukraine
% Share of Arrivals % Share of Arrivals
2009 7.3% % Share of Arrivals
2009 14.3% 2009 1.3% 2009 25.6%
2009 27.7% 2009 4.2%
4.7 $173 2017 34.3%
2017 7.1% 14 $45 2017 31.7%
2017 4.3% 2017 22.0% 2017 8.4%
2017 35.8% 2017 40.2%

London 01 02
03
Phuket 01 02
03
UK USA France Thailand Russia
Germany China Australia
% Share of Arrivals % Share of Arrivals % Share of Arrivals
% Share of Arrivals % Share of Arrivals % Share of Arrivals
2009 12.9% 2009 10.8% 2009 7.5% 2009 3.2% 2009 5.0% 2009 17.3%
5.8 $153 2017 12.2% 2017 10.5% 4.7 $239 2017 28.8% 2017 9.2%
2017 7.7% 2017 6.1%
2017 50.6% 2017 16.6%

Paris 01 02
03 Makkah 01 02
03
France UK USA Spain Saudi Arabia
Kuwait Egypt Pakistan
% Share of Arrivals % Share of Arrivals % Share of Arrivals % Share of Arrivals % Share of Arrivals % Share of Arrivals
2009 8.8% 2009 8.9% 2009 5.9% 2009 22.7% 2009 4.9% 2009 3.1%
2.5 $301 2017 12.3% 2017 12.0% 2017 8.6% 14.9 $135 2017 11.3% 2017 10.9% 2017 10.5%
2017 35.8% 2017 54.9%

Dubai 01 02 03
Hong Kong
UAE Hong Kong 01 02 03
India Saudi Arabia UK South Korea USA Taiwan
% Share of Arrivals % Share of Arrivals % Share of Arrivals % Share of Arrivals % Share of Arrivals % Share of Arrivals
2009 8.7% 2009 4.3% 2009 11.7% 2009 5.7% 2009 10.8% 2009 8.8%
3.5 $537 3.5 $185
2017 13.1% 2017 9.7% 2017 8.0% 2017 12.9% 2017 9.6% 2017 9.5%
2017 76.1% 2017 100.0%

Singapore 01 02
03 Milan 01 02
03
Singapore Italy
China Indonesia India Germany France UK
% Share of Arrivals % Share of Arrivals % Share of Arrivals % Share of Arrivals % Share of Arrivals % Share of Arrivals
2009 9.5% 2009 16.9% 2009 8.3% 2009 16.8% 2009 7.2% 2009 7.0%
4.3 $286 2017 18.4% 2017 15.0% 2017 8.1%
2.7 $134 2017 18.4% 2017 7.5% 2017 7.2%
2017 100.0% 2017 14.8%

New York 03
Palma de 03
USA 01 02 Mallorca 01 02
UK China Canada Spain Germany UK Italy
% Share of Arrivals % Share of Arrivals % Share of Arrivals % Share of Arrivals
% Share of Arrivals % Share of Arrivals
2009 12.3% 2009 1.7% 2009 10.0% 2009 43.0% 2009 30.3% 2009 4.8%
8.3 $147 6.2 $220 2017 39.3% 2017 30.5% 2017 4.7%
2017 9.2% 2017 7.9% 2017 7.4%
2017 20.2% 2017 16.5%

Kuala Lumpur 03 Barcelona 01 02

03
01 02 Spain
Malaysia France UK USA
China Thailand Indonesia
% Share of Arrivals % Share of Arrivals % Share of Arrivals
% Share of Arrivals % Share of Arrivals % Share of Arrivals
2009 2.3% 2009 12.3% 2009 12.9% 2009 9.0%
2009 3.9% 2009 29.4%
5.5 $124 2.9 $258 2017 17.5% 2017 15.9% 2017 12.5%
2017 16.8% 2017 11.8% 2017 10.3%
2017 44.9% 2017 16.3%

Tokyo 01 02 03
Pattaya
Japan Thailand 01 02 03
China South Korea USA China Russia South Korea
% Share of Arrivals % Share of Arrivals % Share of Arrivals % Share of Arrivals % Share of Arrivals % Share of Arrivals
2009 11.1% 2009 14.2% 2009 11.6% 2009 13.4%
6.5 $154 4.0 $157 2009 20.7% 2009 4.1%
2017 19.8% 2017 19.2% 2017 12.8% 2017 31.3% 2017 10.1% 2017 7.5%
2017 19.9% 2017 15.5%

Istanbul 01 02
03 Osaka 01 02
03
Turkey Japan
Russia Iran Germany South Korea China Taiwan
% Share of Arrivals % Share of Arrivals % Share of Arrivals
% Share of Arrivals % Share of Arrivals % Share of Arrivals
2009 32.8% 2009 14.7% 2009 22.6%
2009 4.8% 2009 3.0% 2009 14.8%
5.8 $108 3.4 $181 2017 36.9%
2017 11.3% 2017 23.0% 2017 9.0%
2017 6.8% 2017 6.5%
2017 45.6% 2017 14.0%

Seoul 01 02
03 Bali 03
South Korea Indonesia 01 02
China Japan Taiwan China Australia India
% Share of Arrivals % Share of Arrivals % Share of Arrivals % Share of Arrivals % Share of Arrivals % Share of Arrivals
2009 20.2% 2009 36.4% 2009 5.8% 2009 8.9% 2009 20.0% 2009 1.4%
4.2 $181 2017 31.1%
8.6 $135
2017 17.8% 2017 7.7% 2017 24.3% 2017 19.2% 2017 4.8%
2017 51.4% 2017 53.0%

** “% of National Level Ovn Arrivals” refers to the destination arrivals as a % of national arrivals (e.g. arrivals in Bangkok as % of arrivals in Thailand)
Rank City Total Spend (USD)

01 Dubai $29.70 bn
Dubai Leads in Overnight International
Visitor Spending Globally
02 Makkah $18.45 bn

03 London $17.45 bn

04 Singapore $17.02 bn

05 Bangkok $16.36 bn

06 New York $16.10 bn Istanbul

07 Paris $13.05 bn

08 Palma de Mallorca $11.96 bn London

Paris
09 Tokyo $11.91 bn
Palma de Mallorca
10 Phuket $10.46 bn Barcelona
Tokyo
Los Angeles Santa Cruz de la Palma
Taipei
11 Bali $9.58 bn
Seoul
New York
12 Taipei $8.67 bn
Dubai
13 Kuala Lumpur $8.59 bn Makkah
Miami

14 Santa Cruz de la Palma $8.43 bn Bangkok

Phuket
15 Los Angeles $8.36 bn
Singapore
Bali Sydney
16 Sydney $7.99 bn
Kuala Lumpur
17 Miami $7.91 bn

18 Seoul $7.21 bn

19 Istanbul $6.75 bn

20 Barcelona $6.55 bn Mastercard Global Destination Cities Index 2018

 Global Top 20 Destination Cities by
International Overnight Visitor Spend
Mastercard Global Destination Cities Index 2018

DESTINATION CITY OVERNIGHT INTERNATIONAL VISITOR SPEND (US$ bn)

& COUNTRY
2016 2017 2018
Forecast

1 Dubai $28.50 $29.70 7.76%

UAE

2 Makkah
Saudi Arabia
$16.25 $18.45 7.35%

3 London
United Kingdom $16.08 $17.45 13.68%

4 Singapore
Singapore $15.62 $17.02 7.40%

5 Bangkok $13.48 $16.36 13.78%

Thailand

6 New York $15.53 $16.10 4.13%

USA

7 Paris
France $11.21 $13.05 15.95%

8 Palma de Mallorca
Spain $10.97 $11.96 16.18%

9 Tokyo
Japan $11.12 $11.91 7.76%

10 Phuket
Thailand $8.97 $10.46 12.58%

11 Bali $8.80 $9.58 3.10%

Indonesia
12
Taipei $9.19 $8.67 10.73%
Taiwan

13 Kuala Lumpur $7.60 $8.59 13.27%

Malaysia

14 Santa Cruz de $7.49 $8.43 14.25%

la Palma Spain
15
Los Angeles
USA $7.95 $8.36 5.32%

16 Sydney
Australia
$7.08 $7.99 8.57%

17 Miami $8.19 $7.91 3.46%

USA

18 Seoul $9.66 $7.21 12.32%

South Korea

19 Istanbul $5.80 $6.75 14.35%

Turkey

20 Barcelona $5.87 $6.55 14.49%

Spain

Historical data in each times series presented above has been updated with the latest figures or
estimations and may not be comparable to the time series from previous editions of this report
Impact of Tourism to the Destination and Tourism Spend per Resident
GLOBAL TOP 20 DESTINATION CITIES BY OVERNIGHT INTERNATIONAL VISITORS

Visitor expenditure per resident (US$) Ratio of international overnight visitor expenditure to GDP

$16,000 180%
$14,815
165%

$11,006

$9,613

62%

$4,330
$3,947

$3,033
35%
30% $2,254
$1,830 27% $1,887
$1,451 $1,185 20%
$922 $869 $955
$770 $608 $736 $823 13%
10% $289 $588
2% 5% 1% 7% 1%
1% 3% 2% 2% 1% 3% 1%

BKK LON PAR DUB SIN NYC KLC TYO IST SEL ANT PHU JED HKS MIL PDM BAR PTT OSA BAL

BKK-Bangkok, LON-London, PAR-Paris, Dub-Dubai, SIN-Singapore, NYC-New York, KLC-Kuala Mastercard Global Destination Cities Index 2018
Lumpur, TYO-Tokyo, IST-Istanbul, SEL-Seoul, ANT-Antalya, PHU-Phuket, JED-Makkah, HKS-Hong
Kong, MIL-Milan, PDM-Palma de Mallorca, BAR-Barcelona, PTT-Pattaya, OSA-Osaka, BAL-Bali