Professional Documents
Culture Documents
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5.1 Introduction
Objectives
5.2 Sources of Conflict
Self Assessment Questions: 1
5.3 Strategies for Managing Conflicts: Conflict Resolution
Self Assessment Questions: 2
5.4 Theories of Motivation
Self Assessment Questions: 3
5.5 Summary
5.6 Terminal Questions:
5.7 Answers to Self Assessment Questions:
5.1 Introduction
Human factors define who we are, what we believe in, and how we behave and interact
with others. They determine how we act, perceive and respond to our environment. Our
individual set of human factors represents our diversity. We can tap this diversity to bring
out the best in people or ignore them and lose this tremendous source of energy.
Diversity can also create different points of views and conflicts which motivate a different
set of human behaviours. As humans, we all want the same things from life: to feel
needed, challenged, valued and fulfilled. Yet because of our diversity, we seek those
same things differently and therein lies the potential for conflict.
Objectives:
To understand the meaning and types of conflicts
Identify sources of conflict that affect the team
To understand styles for managing conflict
To understand the conflict management process
To know the steps to be taken to avoid conflicts among and between teams
To understand different theories of motivation.
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(ii) Another significant trend seen in those conflicts is the frequency with which
management met, "employee pressure by the management pressure of lockout,"
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Manpower resources
Equipment and facilities
Capital expenditures
Costs’ technical opinions and trade-offs
Priorities
Administrative procedures
Scheduling
Responsibilities
Personality clashes
Each of these conflicts can vary in relative intensity over the life cycle of a project. The
relative intensity can vary as a function of:
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(i) A matter relating to employment, work, wages, hours of work, privileges, the rights
and obligations of employees and employers, terms and conditions of employment
including matters pertaining to:
(a) Dismissal or non-employment of any person;
(b) Registered agreement, settlement or award; and
(c) Demarcation of the functions of an employee.
(ii) A dispute which connotes any difference which has been fairly defined as is of real
substances; i.e., a matter in which both parties are directly and substantially
interested; or which is a grievance on the part of a worker which the employer is in a
position to redress; or which is such as the parties are capable of settling between
themselves or referring it to a adjudication.
(iv) The attitude and temperament of employees or team members have changed
because of their education, their adoption of urban culture and the consequent
change in social values, the growth of public opinion and progressive legislation
enacted for their benefit. They are, therefore, very conscious of their rights and will
not put up with any injustice or wrong done to them.
(v) The trade unions have often failed to safeguard the interests of workers. The reasons
for this state of affairs are:
(a) Rivalry among, and multiplicity of, trade unions have destroyed the solidarity of the
working class;
(b) Non-recognition of some trade unions as "bargaining agents" of their members;
(c) Compulsory adjudication has made trade unions seem redundant for the wages and
working conditions of industrial employees can now be determined by courts,
tribunals, and wage boards;
(d) Trade unions generally do not bother about any aspect of the lives of industrial labour
except their wages;
(e) Trade union leaders who are themselves industrial workers have become an eye-
sore;
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(f) Trade unions generally function on the basis of caste, language, or communal
considerations, which 'divide' rather than 'unify' industrial labour;
(g) Trade unions are unstable and ephemeral;
(h) Trade union leadership aim at fulfilling ulterior motive leading to thwarting the
attempts of trade union unity.
David Wilemon has identified several reasons why conflicts while prioritizing project
works, often occur in the execution of projects. They are:
Ignorance plays a significant role in shaping one’s belief and views, along with one’s
personal interest and ego. The majority of conflicts between line and staff functionaries
are, perhaps, caused by this.
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The objective of the project manager is clear. Complete the project on time, within
budget, and according to the customer's Conditions of Satisfaction, in other words-
according to specification, Staff development is not on the list. The only cases when staff
development is an -objective of the project manager occur when the project manager
also has line responsibility for the project team, in self-managed teams, or in project
forms of organizational structures. In these cases, staff development is definitely part of
the project manager's objectives; The project manager must develop the skills on his or
her project team to handle whatever assignments come along.
On the other hand, the functional (or resource) manager's objectives include
development of staff skills to meet project requirements and deployment of staff to
projects. These objectives pertain regardless of the organizational structure.
The project manager's objectives and the functional (or resource) manager's objectives
will often conflict. Part of the program for developing staff skills will occur through on-the-
job training. Functional (or resource) managers will look for opportunities to deploy staff
to project assignments that provide opportunities to learn new skills. The project
manager, on the other hand, would rather have experienced staff assigned to project
activities, especially activities that are critical to the completion of the project according
to plan.
The Project manager will not be interested in being the training ground for professional
staff.
Further complication arises in those situations where the functional (or resource)
manager is also a project manager. In matrix organizations, this situation occurs
frequently. Here the functional (or resource) manager is torn between assigning the best
professionals to the activity and assigning professionals so that they can learn new skills
or enhance current skills.
The last conflict arises when the choice between assigning a skilled professional to a
project not in his or her area of responsibility and assigning the professional to a project
in his or her area of responsibility emerges. In matrix organizations, this situation can
occur with regularity. The primary issues arise when the manager must assign staff to
projects. He or she not only has to staff projects internal to functional responsibilities but
also assign staff to projects outside the functional area.
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The conflict intensity perceived by the project managers are for various sources and for
various phases of project life cycle. Following are the potential conflict sources which a
project manager faces:
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7. Personality conflict:
Disagreements may tend to center on interpersonal differences rather than on technical
issues. Conflicts often are ego-centered.
To resolve conflicts
1. The strategy for managing conflicts is that of compromise (give and take). In
this approach conflicting parties are asked to make certain sacrifices in
exchange for some concessions from the other party for the good of the
company.
2. We must encourage productive conflict and reduce destructive conflict to
foster the positive outcome of disagreement and minimize more adverse
effects.
3. Another strategy is handling conflict head-on. It is nothing but standing firm
and taking the role of a dictator and rejecting the views and beliefs of the
other party or standing between the warring factions and ordering to cease
the conflict.
4. The success of resolving conflicts depends on the mutual cooperation and
creativity of the parties.
5. To successfully resolve a conflict, we must understand both sides of the
issues, discuss how the conflict affects people’s performance. Focus should
be on facts and behaviour and not on feelings or personalities/egos.
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Depending on the particular conflict situation, the team might adopt one of these conflict
resolution styles:
Avoidant:
Some people will do anything to avoid a direct confrontation. They agree even though
they are opposed to the outcome. This style cannot be tolerated on the project team.
Each person's input and opinion must be sought. It is the responsibility of the project
manager to make sure that this happens. A simple device is to ask each team member
in turn what he or she thinks about the situation and what he or she suggests be done
about it. Often this approach will diffuse any direct confrontation between two individuals
on the team.
Accommodating:
Here, one party is ready for keeping the psychological door open to the other party.
When the issue is more important to oneself than to the other person, this strategy works
better under such situations. Forgetting or Forgiving on one issue may be key to moving
the conflict to a new level where issues may be discussed better. It can be a useful, but
a temporary fix among the parties.
Combative:
Some avoid confrontation at all costs; others seem to seek it out. Some team members
play devil's advocate at the least provocation. There are times when this is
advantageous—testing the team's thinking before making the" decision. At other times it
tends to raise the level of stress and tension, when many view it as a waste of time and
not productive. The project manager knows who these team members are and must act
to mitigate the chances of these situations arising.
Collaborative approach:
In this approach, the team looks for win-win opportunities. The approach seeks out a
common ground as the basis for moving ahead to a solution. This approach encourages
each team member to put his or her opinions on the table and not avoid the conflict that
may result. At the same time, team members do not seek to create conflict
unnecessarily. The approach is constructive, not destructive.
Consensus Building:
Consensus building is a process that a team can follow to reach agreement on which
alternative to proceed with for the item (action, decision, and so forth) under
consideration. The agreement is not reached by a majority vote, or any vote for that
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matter. Rather, the agreement is reached through discussion, whereby each participant
reaches a point when he or she has no serious disagreement with the decision that is
about to be taken. The decision will have been revised several times for the participants
to reach that point.
Consensus building is an excellent tool to have in the project team tool kit. In all but a
few cases, there will be a legitimate difference of opinion as to how a problem or issue
should be addressed. There will be no clear-cut action on which all can agree. In such
situations the team must fashion an action or decision with which no team members
have serious disagreement even though they may not agree in total with the chosen
action.
To use the method successfully, make sure that everyone on the team gets to speak.
Talk through the issue until an acceptable action is identified. Conflict is good, but tries
to be creative as you search for a compromise action. As soon as no one has serious
objections to the defined action, you have reached consensus. Once a decision-" is
reached, all team members must support it.
If the project manager chooses to operate on a consensus basis, he or she must clearly
define the situations in which consensus will be acceptable. The team needs to know
these situations.
Brainstorming
Brainstorming is an essential part of the team operating rules because, at several points
in the life of the project, the creativity of the team will be tested. Brainstorming is a
technique that can focus that creativity and help the team discover solutions. There will
be situations where acceptable ideas and alternatives have not come forth from the
normal team deliberations. In such cases the project manager might suggest a
brainstorming session. A brainstorming session is one in which the team contributes
ideas in a stream-of-consciousness mode, as described in the next paragraph.
Brainstorming sessions have been quite successful in uncovering solutions where none
seemed present. The team needs to know how the project manager will conduct such
sessions and what will be done with the output.
To prevent conflicts
1. Set up firm procedures, guidelines, rules and regulations. Systems for
employees to follow.
2. Develop team-building concept among employees to work together in order
to avoid arising conflicts.
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As a Discussion Leader:
As a discussion leader the conciliator reduces irrationality and antagonism between the
parties. He guides them towards a problem-solving approach to their dispute; he
ensures that they discuss their differences in as friendly a manner as possible; he helps
them to analyse their problem, always striving to keep the analysis on rational ground;
he identifies the elements of the problem, both for the parties’ benefit and for his own.
As a Safety Valve:
The project manager can place himself in the position of alternative target when he feels
that the parties are in an aggressive mood. By setting a substitute target, the teams can
achieve an emotional release without direct and immediate damage to the negotiations.
As a Communication Link:
The conciliator fulfils an important function as a communication link between the parties:
serving as a communication link may either constitute his main conciliatory effort or be a
contribution to it. He not only-works as a conduit through which messages relayed from
one side to the other, are passed, but he also provides a thorough explanation and
interprets the intention of the party.
As an Innovator:
The conciliator acts as an invaluable source of new information, and new thoughts,
particularly in providing the parties with different views of the issues, with possible
alternative solution and possibly an entirely new approach.
As a Protector:
The conciliator plays a protecting role for making the parties ready for collective
bargaining positions by exploring alternative solutions during separate meetings.
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As a Stimulator:
Sensing the need for positive action, the conciliator can provide necessary impulse; he
makes a concise statement, supplies some date, gives a hint or suggestion. He
crystallises changes of opinion, in course of discussions, by intervening at the
appropriate moment and giving such ideas a concrete form.
As an Adviser:
The conciliator tries to remove misunderstandings regarding the other's position,
Intentions and capabilities. He tries to see that such misinterpretations do not occur .
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development of the team member and leave it up to the team member to respond
positively.
Different team runs the same project differently. This Variation is attributable to
differences in people, process and interactions. The interactions of a team are
dependent on the collective knowledge, skills, experiences, personalities, and behaviors
of the group. Each person has personal preferences regarding how to run the project
and how to work within the project, People have different work and communication
styles, and these personal preferences and differences represent the diversity of the
team.
All team members want the same thing (to achieve the project goals), but each goes
after it differently due to their diversity. This can generate both positive and negative
interactions. How well we mange human interactions is the key to the success of any
project. Research has shown that desired employee behaviors are motivated from all
three spaces in our project management model.
Theories on employee motivation have existed since the 19th century, beginng with Elton
Mayo’s famous studies at the Hawthorne factory of the Western Electric Company in
Chicago from 1924 to 1932. Mayo’s research revealed that workers were not only solely
driven by monetary benefits (organizational space) but were motivated by social
elements as well (team space). In act, social elements like communications, teamwork,
and employee involvement can lead to better work performance even when work
conditions are worsening. The Hawthorne studies give birth to the study of employee
management and highlighted importance of addressing the human needs of workers.
Following Mayo’s classic work, numerous long standing theories have been developed
about motivation. Abraham Maslow’s hierarchy of human needs (1954; figure) focuses
on the inner space and posits that people are motivated by five physiological level of
needs.
Physiological, security, social, esteem, and self actualization are the five levels of need
hierarchy. These five levels are treated as hierarchy where basic physiological needs
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are sought first, then security, social, esteem, and finally, self-actualization. People must
satisfy the lower level before moving to the next higher level. Not everyone aspires to the
same level of human need or achieves self fulfillment. These five areas may be common
to everyone however, people operate at different levels, and organizations need to
support their workers in satisfying their desired level of need.
Fedrick Herzberg’s dual factor theory distinguished between factors causing satisfaction
(motivation) and those causing dissatisfaction (hygiene factors) Hygiene factors
employment factors that prevent dissatisfaction and are expected to be adequately
provided. Motivators are more personalized factors (personal space) that give people
feelings of achievement, recognition, enrichment and growth. This may include job
responsibilities, position, title authority and learning opportunities. In the three-space
model, hygiene factors represent things found in organizational space, such as salary,
benefits, job security, work conditions, policies and safety, and also team space such as
interpersonal relationships and supervision.
Victor Vroom’s expectancy theory (1995) deals with the concept of effort, performance
and reward – How the level of individual effort on a given task will translate into success
and personal reward. Before committing to task, people tend to weigh the level of effort
required versus probable benefits. They need to know that the job task will likely lead to
better results and that the results will lead to benefit that is meaningful to the employee.
Motivation is an inner judgment process effort (personal space) and expected outcomes.
David McClelland’s achievement theory (McClelland, Atkinson, Clark and Lowell, 1953)
believes that people are motivated by three basic needs. 1. Achievements – attain
realistic but challenging goals and gain advancement in the job; 2. Power – lead and
have their ideas prevail; and 3. Affiliation – Cooperative relationships with others, these
three needs are not mutually exclusive. People may be motivated by ne or two or all
three elements. Some people may be motivated by achievement and affiliation while
others are partially motivated by all the three. An organization should try to formulate
jobs and responsibilities that best fit I the Individual needs.
John Stacy Adam’s equity theory (1963) sates the importance of fairness when
managing groups of employees. Workers seek a fair balance between what they put into
their jobs (inputs) and what they get out of it (outcomes), Employees want to be treated
fairly and likely to compare their treatment to that of their peers. This theory recognizes
the motivational force of organizational space when rewarding for performance and how
favoritism and inequities in the system can lead to job dissatisfaction and demotivation.
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Douglas McGregor’s Theory X and Y (1930) present two opposing sets assumptions
regarding the attitudes of mangers and employees. Basically theory X assumes that
workers are lazy and will avoid work if given the choice, while theory Y assumes that
workers are creative and want to do a good job. If we believe theory X is correct, then
management need to be authoritative and motivate employees through strict control of
the work environment with clear negative consequences for non performance. It requires
a task oriented, fear based system of management (top-down, organizational space
control). In contrast the theory Y workers want to create, contribute, and participate in
work planning.
A good project manager has a positive influence in all three spaces. Management
system is easier to influence because they are visible and standardized, while human
factors are much more difficult to manage because they are invisible and unique to each
individual. Good managers have hard and soft skills to meet people’s core needs.
Project success is not only about meeting deadlines and goals but also about meeting
the expectations of people.
5.5 Summary
Human factors represent the diversity in people. It is well accepted that workforce
diversity creates better results and higher organizational performance. Creating an
inclusive work environment generates better ideas, production and quality products.
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Many companies consider diversity a corporate value and say they value and respect it.
An organization can sacrifice the latter now and then, but to be successful in the long
term, it needs to keep, develop and motivate people. A sustaining organization relies on
human energy and motivation. Human factors provide the energy and motivation to
achieve success. By having a better understanding of this energy we can tap it and draw
out the best in people. More important, we can draw out the best in ourselves.
SAQ 1
(1) Goals
(2) D
SAQ 2
(1) D
(2) D
SAQ 3
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