INNOVATIVE BUSINESS IDEA COMPETITION

Names: HEERAL KABRA

APURVA AMRITKAR

EMAIL: heeral.kabra@cumminscollege.in

apurva.amritkar@cumminscollege.in

Contact: 8308383505

PROBLEM STATEMENT:
Automobile has become a major part of our daily lives in the 21 st century.

Earlier luxury, but now its become a necessity, especially in the urban areas.

But every aspect comes with some drawback.

A few problems seen by anyone who uses a car/bike/any vehicle are listed below :

 Very few good quality and feasible servicing centres available. (most of them being brand
specific)
 Poor roadside emergency rescue services.
 Irregular maintenance of the vehicle.
 Few trained, efficient & trusted mechanics.
 Etc.

BUSINESS MODEL:

SOLUTION/IDEA:

Designing an app which will be customer friendly, providing services extremely suitable for the urban
lifestyle. Which will build a trusted network between the user and the service provider.

KEY ACTIVITIES / UNIQUE VALUE PROPOSITION

 Door to door Pick up and Drop service.

 Efficient, highly qualified, trained mechanics.
 24 x 7 emergency roadside service.
 Easy to use service tools kit.
 Portable garage.
 Membership (with a list of benefits & insurance)
 Customised automobile accessories.
 Easy access to quality service centres anytime & anywhere.

CUSTOMER SEGMENT

 Keeping affordable prices in mind, anyone and everyone who owns any type of vehicle can
access the app as per their requirements.