Colour > Forecast: Creative Direction > S/S 17 > Colour Forecast

BLACK PLUM
Black plum introduces the importance of purple. This is one of the
key colours of the season, as it taps into the new 1980s wave set to
take over in S/S 17. A transseasonal tone, it is bound to bring a big,
bright hit of colour to January when it drops – a strong start to the
summer season.

Colour > Forecast: Creative Direction > S/S 17 > Colour Forecast
 ORCHID
Orchid is sweet and feminine. It leans more towards blue,
but crosses boundaries into pink too. It’s intriguing and
unusual, swaying between new and nostalgic in a soft,
romantic way. Key for the season, this colour plays an
important part in the vintage trend to come.

Colour > Forecast: Creative Direction > S/S 17 > Colour Forecast
 MACHINE RED
Machine red makes a strong statement for summer. Red was a key
colour for A/W 16/17, but here it takes on more power and intensity.
Both exotic and strong at the same time, this red appeals to the
active-inspired trend coming through in January and the high
octane pulse of the core summer months.

Colour > Forecast: Creative Direction > S/S 17 > Colour Forecast
 GACHALÁ GREEN
Gachalá green signifies the 1980s move-on coming to fruition in
S/S 17. This teal-driven tone has a greenish tint to it, which makes
it brighter than your classic teal. A versatile choice, it works equally
well with darker notes or creamier undertones.

Colour > Forecast: Creative Direction > S/S 17 > Colour Forecast
 MANGO
Mango is a two-sided yellow. On the one hand, there's a
sunset feel to it that conjures up juicy fruits and tropical
sunsets. On the other, it has a softness to it; a homely
touch. A colour of two halves, it can work for high summer
and this season’s vintage-themed trend.

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Colour > Forecast: Creative Direction > S/S 17 > Colour Forecast