Professional Documents
Culture Documents
Write Captions That Convert
Write Captions That Convert
I’ll be looking for (and liking!) your Instagram photos every time you
use: #TheCreativeGrid !
• Share image of last month’s top seller - encourage email signs up to stay in
the know!
• Share your WHY. Bring your customer into your story and share your
favorite part of running a small business [bonus points: share for
#fridayintroductions]
• Call out an employee’s favorites in the shop - yes, even if it’s just you ;)
• Create a color story with your products and style a flat lay (or use one of
your new styling templates!)
• Get a little personal or vulnerable, bring them in on a big crazy goal you
have for your business
• If you do wholesale, ask for favorite shops where they'd love to see your
work!
• Tag a friend who agrees… / is your favorite to… (relate to brand story)
I G 9 0 : C R E AT I V E I N S TA G R A M P L A N S | T H E S H O P F I L E S