Gene'Uineevents "Make Your Experience Memorable": Letter of Intent

Gene’uineEvents
“Make your experience memorable”
LETTER OF INTENT
GENE’UINE EVENTS
Ayala Malls Fairview Terraces, Quirino highway cor, Maligaya St. Novaliches, Quezon City.
Mobile Number: 0999-326-1268
September 1, 2019
MS. CHELLE C. KIM

(SCHOOL DIRECTOR)
Holy Angel School of Caloocan, Inc.
1077 Eastwood Mall
Quezon City
Dear Ms. Kim,
Congratulations on your engagement! Thank you for contacting us about the possibility of coordinating
your upcoming alumni homecoming event, we would be thrilled to be a part of your special day.
We have more than 3 years’ experience coordinating different events and providing memorable, stress-
free events. Should you decide to contact with us, we will make sure that you are able to take part in all
the fun decisions regarding your alumni homecoming without having to worry about the often stressful
particulars. From the moment you become our client, we look out for your best interests, from contracting
out for better prices to making sure every last detail comes together when it is supposed to.
You mentioned that your alumni homecoming will take place on December 7, 2019, Saturday and that
you are interested in an outdoor alumni homecoming. We are available to help during that time period,
but December is typically a busy month. Hence, we encourage you to decide soon so that we may be able
to set aside a date for you, and reserve your venue.
Should you need further information please feel free to contact us through our contact no.
Thank you and best regards,
Very truly yours,
RALPH EUGENE R. BRIZO

Event Manager
Gene’uine Events
https:/www.geneuineevents.com.ph https:www.geneuineevents1.com.ph
Gene’uineEvents
COMPANY PROFILE
Company History: Who we are?
For more than three years with extreme privilege Gene’uine Events is serving in event organizing
and managing domain. We are one of the best event specialists that deals in event production and
organizes national events. We provide our clients the expertise and best services for all the event services
from head to toe.
Gene’uine event is owned and managed by Mr. Ralph Eugene R. Brizo through his passion in
catering and administering different types of events.
VISION
From beginning to end, we strive to plan and implement the perfect event experience.
MISSION
Our mission is to provide our clients with the most amazing event planning services, and also
promises to make every event the most memorable event ever.
Gene’uineEvents
COMPANY DEMOGRAPHICS
In Gene’uine Events we provide outstanding services based on our stakeholders demand and request
based on the budget of our clients.
COMPANY SERVICES
 Full events
 Creative and Designs Management
 Full Photo and Video Coverage
 Basic and Advance Lights and Sounds
 Catering and Events Place
 Balloons and Party Needs
COMPANY’S ORGANIZATIONAL STRUCTURE
EVENT
MANAGER
PROGRAM FINANCE
COORDINATOR
OFFICER
MARKETING
OFFICER
TECHNICAL CREATIVE AND
OFFICER DOCUMENTATION
COMMITTEE
Gene’uineEvents
COMPANY STAFF PROFILE
NAME POSITION/TITLE CONTACT NUMBER
EVENT 0999-326-1268
MANAGER
PROGRAM 0998-362-3721
COORDINATOR
SHEKISS M. NAVEA
FINANCE 0917-262-3721
OFFICER
CARMINA B. PERALTA
Gene’uineEvents
CREATIVE
&
DOCUMENTATIO 0926-183-4748
N
COMMITTEE
CHARLES VILLAR JAYZELLE RARO
TECHNICAL 017-372-3823
. OFFICER
JINGDY VILLANUEVA PATRISHIA PERALTA
MARKETING 016-371-3812
OFFICER
Gene’uineEvents
COMPANY CLIENTS
COMPANY CLIENTS
Miriam College Higher Education Unit
Alumni Homecoming
March 7, 2019
Chelle & Ralph Wedding

Blue Gardens Wedding and Events Venue
Garden Wedding
June 7, 2019
Audrey R. Makiraptanan
Shangri-La Hotel, Manila
18th Birthday
August 7, 2019
Gene’uineEvents
COMMUNITY INVOLMENT
Gene’uineEvents
COMPANY PARTNERS
Gene’uineEvents
EVENT BRIEF
EVENT TITLE : Alumni Homecoming 2019
VENUE AND LOCATION : Hanging Gardens Events Venue
Belfast, Novaliches, Quezon City.
TIME : 4:00PM – 12:00AM
CONCEPT : 6th Alumni Homecoming 2019
NUMBER OF GUEST : 250 pax
THEME AND MOTIF : Elegant Formal Attire
OBJECTIVES : To celebrate with their friends in high school

with full of laughter, fun and memories. And
also experience an event that will always be
remembered
Gene’uineEvents
Gene’uineEvents
SWOT ANALYSIS
STRENGTHS WEAKNESSES
 The Venue is very elegant and  Limited parking lots

 The location of Venue is easy to  Technical problems
find  Bulk guest
 Skilled and competent staff  Brownout
 Well organized program  Traffic
OPPORTUNITIES THREATS
 Meet new clients  Competitors with other event services

 Repeat clients company
 Advertise the company  Company is not well known yet
Gene’uineEvents
ACTION PLAN
o Well organized execution of the plan and wise use of

space. Not crowded
o Inform guest of the limited parking slots
o Double check the security of our guest
o Double check all equipment to be used
o Providing a back-up generator
Gene’uineEvents
EVENT PROGRAM*
o Registration 4:00pm – 5:00pm
o Mass (with tribute to those who went ahead) 5:00pm – 5:30pm
o Opening Remarks with School Director 5:30pm – 6:00pm
o AVP tribute to teachers 6:00pm – 7:00pm
o Serving Food/Dinner 7:00pm – 7:30pm
o Song number of alumni 7:30pm – 8:00pm
o Dance number of alumni 8:00pm – 8:30pm
o Serving Beverages 8:30pm – 9:00pm
o Night fever dance showdown 9:00pm – 10:00pm
o Bands/Dancing (Sweet dance) 10:00pm – 10:30pm
o Music Jamming (Happy Hour) 10:30pm – 11:30pm
o Closing Remarks with School Principal 11:30pm – 12:00am
Gene’uineEvents
FOOD GUIDE
Gene’uineEvents
STAGE DECORATION
Gene’uineEvents
WORKING COMMITTIES
POSITION/TITLE NAME DESCRIPTION

- In charge of all the
EVENT committees of the event
M ANAGER MR. RALPH EUGENE R. BRIZO -Overall supervisor
-In charge of the event

PROGRAM venue and program
COORDINATOR MS. SHEKISS NAVEA -Responsible in
communicating with the
client
-In charge to handle and

FINANC E manage the client’s
OFFICER MS. CARMINA PERALTA budget and responsible
for all expenses
CREATIVE MR. CHARLES VILLAR

-Registration
& & -They are responsible to
DOCUMENTATION MS. JAYZELL RARO all documentations
COMM ITTEE (Photos and Videos) and
decorations (Invitations,
Tarpaulins, Souvenirs
and the like.)
Gene’uineEvents
-They are responsible

MS. JINHDY VILLANUEVA
TECHNICAL &
for the lights and sounds
COMMITTEE MS. PATRISHIA PERALTA
-They are responsible to

create an advertisement
materials needed to
MARKETING MR. PAUL SORIANO promote the event
OFFICER program. Also they are
in charge for all
canvassing and to
communicate with all
the company partners
SECURITY -They are tasked to

COMMITTEE MR. JONATHAN TAÑA attend to guest before,
during, and after the
event
-In charge of the overall
security
KITCHEN STAFF / MS. RICA GRANADA -They are in charge in

SERVICE CREW preparing and serving
the foods to the guests
Gene’uineEvents
VENUE LAYOUT
Gene’uineEvents
LOCATION MAP
Gene’uineEvents
VENUE
Gene’uineEvents
BUDGET PROPOSAL
PHOTO (50X250) 12,500.00
SUPPLIES SOUVENIRS (50X250) 12,500.00
TARPAULINS (1X750) 800.00
GUEST BOOK (1X300) 300.00
FLOWERS 3,500.00
CATERING SERVICES 90,000.00

- FOOD AND +10,000.00
BEVERAGES
FOOD & = 100,000.00
BEVERAGES
CHAIRS & TABLES
VENUE TABLE & CHAIRS

COVER
RED CARPET
GENERATORS
AIR COOLERS
FOG MACHINES
SECURITY
ASSISSTANCE
60,000.00
TECHNICAL LIGHTS AND 17,000.00

SOUND PACKAGE
WITH DJ
PHOTO/VIDEO
COVERAGE 12,500.00
SUBTOTAL 219,100.00
CONTINGENCY FUND 10 % 29,910.00
PROFESSIONAL FEE 15% 32,865.00
VAT 12% 26,292.00
GRAND TOTAL 308,167.00
Gene’uineEvents
CHECKLIST
VENUE AND STAGE
QUANTITY UNIT ITEM DESCRIPTION

Permits should be
processed
Before this event proper
1 N/A VENUE
The Venue has its own stage
for the event
1 N/A STAGE
200 PIECES CHAIRS & COVERS For the Guest
200 PIECES TABLE CLOTHS For the Guest
SET AND DESIGNS
1 SET Lights & Sounds For entertainment &

(PACKAGE) For the event Brightness up the event
1 N/A Backdrop Decoration
MARKETING & PUBLIC MATERIALS
2 PIECES Tarpaulins For the stage and front

area
1 PIECES Guest book For Guest
200 PIECES Souvenirs For Guest
OUTSOURCE MANPOWER
Security Responsible for security
5 PERSONS Officer assistance for all guest
Responsible for hosting
2 PERSONS Host the event
Responsible for serving the
1 TEAM Crew foods
FOOD AND BEVERAGES

Food, Drinks and all Used in dining, (Catering
1 PACKAGE Beverages Services)
Gene’uineEvents
TIME FRAME
DATE DURATION ACTIVITY PERSONS IN-CHARGE
September 7, 2019 1 Day  First meeting with client Event Manager and
 Coordinate with the client regarding Client/s
important details with the event
September 20 - 23, 2019 3 Days  Identify the committees needed for the Event Managers and
Event Committees
 Selecting the possible packages for the
event
September 24, 2019 1 Days  Presenting Different proposals Event Manager, Event
 Discussion the possible activities for the Coordinator and Client/s
event
 Discussion for the number of the guests
 Signing of the contract
September 25 – 30, 2019 5 Days  Preparation/Discussion for the budget Event Manager, Finance
proposal Manager and Event
Coordinator
October 13, 2019 1 Day  Submitting the Event Venue for the Event Manager
reservation Finance Manger
 Down Payment of 50% for reservation Event Coordinator
fee Client/s
October 24, 2019 1 Day  Ocular Inspection for possible Event Event Manager
Venue Event Coordinator
Client/s
October 25 - 30, 2019 5 Days  Venue’s Ocular Inspection Event Manager

 Inquiry for Catering Services Event Coordinator
 Photographers Client/s
 DJ, Lights And Sounds
Gene’uineEvents
TIME FRAME
\
DATE DURATION ACTIVITY PERSON IN-CHARGE
November 7, 2019 1 Day  Suppliers Contract Signing Event Manager

Event Coordinator
Finance Manager
Suppliers
Client/s
November 15 - 20, 2019 5 Days  Discussion about Layouts, Number Event Manager
of guests, Souvenirs Event Coordinator
Creative and
Documentation
Committee
Client/s
November 23, 2019 1 Day  Outline and Draft of the proposed Event Manager
program flow Event Coordinator
Creative &
Documentation
Committee
Client/s
November 24 – 31, 2019 7 Days  Finalization of all things needed for All The Company Staff
the Event:
- Venue
- Stage or Venue Decoration
- Seating Arrangement
- Catering Services
- Souvenirs
- Photos And Videos
- DJ, Lights And Sounds
December 1, 2019 1 Day  Collecting the Additional 30% of Event Manager

the grand total Event Coordinator
Finance manager
Client/s
December 4, 2019 1 Day  Reminder for all the Working Staff, All Company Staff and
Their Duties and Responsibilities Working Committees
December 7, 2019 THE BIG NIGHT  Setup all things needed for the event Company Staff
 Lights and Sounds Suppliers
 Photographers Client/s
 Stage Decoration
 Venue Setup
 Payment for the remaining 20%
December 9, 2019 1 Day  Meet-up with Client/s for Post All Company Staff
Evaluation Suppliers
 Meet-up with Committees for Post Client/s
Evaluation
Gene’uineEvents
EVENT PROGRAM
TIME DESCRIPTION
December 7, 2019 INGRESS
4:00pm 12:00am  Safety check inside and outside the venue
 Venue setup
 Chairs and Tables
 Stage Decoration
 Lights and Sounds setup
7:00am – 3:00pm  Finishing touches for the venue setup
 Arranging of foods
 Setup the Lights and sounds
 Reminders of duties and responsibilities of staffs
4:00pm – 5:00pm  Registration
5:00pm – 5:30pm  Mass (with tribute to those who went ahead)
5:30pm – 6:00pm  Opening Remarks with School Director
6:00pm – 6:30pm  AVP tribute to teachers
6:30pm – 7:30pm  Serving Food/Dinner
7:30pm – 8:00pm  Song number of alumni
8:00pm – 8:30pm  Dance number of alumni
8:30pm – 9:00pm  Serving Beverages
9:00pm – 10:00pm  Night fever dance showdown
10:00pm – 10:30pm  Bands/Dancing (Sweet dance)
10:30pm – 11:30pm  Music Jamming (Happy Hour)
11:30pm – 12:00am  Closing Remarks with School Principal
1:00am – 1:30am  Clean up time
1:30AM – 2:30AM  EGRESS
Gene’uineEvents
EVENT BILLING
The Gene’uine Events Services requires a down payment of fifty percent (50%) for
reservation on the specific date. And additional of thirty percent (30%) must be paid one month
prior to the date of the event. And the remaining twenty percent (20%) shall be paid in full on the
day of the event.
For check payments, please pay the total amount three weeks (3 weeks) before the due
date. All check payments must be place under the name of the Gene’uine Events Services.
Payment whether cash or check must be payable to:
Account name: Gene’uine Events Services
Account Number: 10770-707371
Bank Branches: BDO, Chinabank, Metro Bank, BPI.
Gene’uineEvents
TERMS OF CONDITIONS
1. Documentation
- Terms & Conditions may differ without prior notice
2. Prices
- All prices quoted are inclusive of applicable duties & taxes
3. Payment Terms
- Payment to be done in 50:30:20 ratio
4. Late Payment Policy
- Penalties will be applied @5% the outstanding value
5. Cancellation
- If there will be cancellations made by the client, all payments made will be forfeited
6. The following services shall be provided for the event
o Registration of guests
o Program for the event
o Event Venue and Designs
o All permits
o Lights and Sounds Services
o Souvenirs
Date:
Approved and Signed by:
Mr. Ralph Eugene R. Brizo Ms. Chelle C. Kim

Gene’uine Events Client
Event Manager
Gene’uineEvents
TERMS AND CONDITIONS TO SUPPLIERS/BUSINESS PARTNERS
1. The suppliers shall maintain a Quality System Adequate to ensure the products or services will meet all the
SPECIFIED REQUIREMENTS.
2. The Supplier shall a system in place to prevent the use of counterfeit parts.
3. Suppliers shall provide a Test Report or Certificate of Compliance verifying that the order meets all the
referenced standards as well as applicable commercial standards.
4. All orders are subject to a RECEIVING INSPECTIONS by Gene’uine Event Services.
5. Such Changes MUST BE APPROVED by Gene’uine Event Services.
6. If the Supplier fails to deliver the materials as per agreed schedule, penalty will be imposed by the
purchaser at the rate of the total contract for each day of delay.
7. The quality and the quantity of the materials shall be as per the specification given by the purchaser as well
as sample submitted by the purchaser and approved by the purchaser.
8. All of the materials shall be in good conditions.
9. The partnership is set up to briefly se out purpose of partnership.
10. Must follow the rules and regulations.
SUPPLIERS:
 CATERING SERVICES
 LIGHTS AND SOUNDS
 SUPPLIER OF SOUVENIRS
 SUPPLIER OF TARPAULIN
 SUPPLIER OF DECORATIONS
 PHOTOGRAPHERS
Signed on the day of year for and on behalf of the Supplier and
Purchaser as follows:
Catering Services Gene’uine Events

RALPH EUGENE R. BRIZO
SIGNATURE OF REPRESENTATIVE SIGNATURE OF EVENT MANAGER
Gene’uineEvents
CANCELLATION POLICY
o All event cancellation must be in writing. Email is Acceptable.
o Refunds will granted up to 30 days prior to the start of an event.
o Cancellation received 10 – 20 days for fewer before the program will
not receive a refund.
o To request a cancellation send an email to
geneuineevents@gmail.com or send a written request.
Gene’uineEvents
STATEMENT OF ACCOUNT
NAME Ms. Chelle C. Kim

COMPANY Holy Angel School of Caloocan, Inc.
ADDRESS Hillcrest Subd. Caloocan City
CONTACT NUMBER 0919-656-5658
EVENT 6th Alumni Homecoming 2019
EVENT DATE & TIME December 7, 2019 at 4:00pm
SERVICES COST
EVENT PACKAGE P308,167.00
DOWNPAYMENT 50% P154,083.50
ADDITIONAL DP 30% P46,225.05
REMAINING BALANCE 20% P9,245.01
Signed by:
RLPH EUGENE R. BRIZO

Event Manager
Gene’uine Events
MS. CHELLE C. KIM

School Director
Holy Angel School of Caloocan, Inc.
Gene’uineEvents
PARTICIPANT AGREEMENT, RELEASE AND

ASSUMPTION OF RISK
In consideration of the acceptance and participation in the services of GENE’UINE EVENTS,

their Company Staff, Owners, Officers, Participants, Employees and all other Persons or Entities
acting in capacity on their behalf (hereinafter collectively as GENE’UINE EVENTS), I hereby
release, indemnify, hold harmless and discharge fabulous Events Management from any all
liability for injury or harm that I or anyone might sustain and I hereby release, hold harmless and
discharge GENE’UINE EVENT Management from any all claims, demands and causes of
action, which are in any away connected to my participation in this activity or use of
GENE’UINE EVENTS equipment to the extent allowable under state and laws.
o I acknowledge that my participation unanticipated risk that could result in injury

or damage to myself, property or to third parties. I understand that’s such risks
simply cannot be eliminated without jeopardizing the essential qualities of the
activity. THE RISK INCLUDE, AMONG THE OTHER THINGS: FALLING OF
THE STAGE OF RESULTING IN INJURIES INLCUDING: HEAD, NECK,
BACK, HAND, AND ARM INJURIES. Furthermore, GENE’UINE EVENTS
employees have difficult jobs to perform.
o I expressly agree and promise to accept and assume all the risks exiting in this
activity. My participation in this activity is purely voluntary, and I elect to
participate in spite of the risk.
o I agree that if any portion of this agreement is found to be void or unenforceable,
the remaining portions shall remain in full force and effect.
o I certify that I have adequate to cover any injuries or damages I may causes or
suffer while participating, or else I agree to bear the costs of such injury or
damage myself. I further certify that I am willing to assume the risk of any
medical or physical condition that I may have.
By Signing of this agreement, I acknowledge that if anyone is or property is damage during my

participation in this activity. I may have found by my court or law to have waived my right to
maintain a lawsuit against GENE’UINE EVENTS on the basis of my claim from which I have
released them herein.
DATE NAME OF PARTICIPANT SIGNATURE

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Gene’uineEvents

“Make your experience memorable”

MS. CHELLE C. KIM

Dear Ms. Kim,

Thank you and best regards,

Very truly yours,

RALPH EUGENE R. BRIZO

Company History: Who we are?

COMPANY’S ORGANIZATIONAL STRUCTURE

COMPANY STAFF PROFILE

NAME POSITION/TITLE CONTACT NUMBER

CHARLES VILLAR JAYZELLE RARO

JINGDY VILLANUEVA PATRISHIA PERALTA

Chelle & Ralph Wedding

EVENT TITLE : Alumni Homecoming 2019

VENUE AND LOCATION : Hanging Gardens Events Venue

Belfast, Novaliches, Quezon City.

TIME : 4:00PM – 12:00AM

CONCEPT : 6th Alumni Homecoming 2019

NUMBER OF GUEST : 250 pax

THEME AND MOTIF : Elegant Formal Attire

OBJECTIVES : To celebrate with their friends in high school

 The Venue is very elegant and  Limited parking lots

 Meet new clients  Competitors with other event services

o Well organized execution of the plan and wise use of

o Inform guest of the limited parking slots

o Double check the security of our guest

o Double check all equipment to be used

o Providing a back-up generator

o Registration 4:00pm – 5:00pm

o Mass (with tribute to those who went ahead) 5:00pm – 5:30pm

o Opening Remarks with School Director 5:30pm – 6:00pm

o AVP tribute to teachers 6:00pm – 7:00pm

o Serving Food/Dinner 7:00pm – 7:30pm

o Song number of alumni 7:30pm – 8:00pm

o Dance number of alumni 8:00pm – 8:30pm

o Serving Beverages 8:30pm – 9:00pm

o Night fever dance showdown 9:00pm – 10:00pm

o Bands/Dancing (Sweet dance) 10:00pm – 10:30pm

o Music Jamming (Happy Hour) 10:30pm – 11:30pm

o Closing Remarks with School Principal 11:30pm – 12:00am

POSITION/TITLE NAME DESCRIPTION

-In charge of the event

-In charge to handle and

CREATIVE MR. CHARLES VILLAR

-They are responsible

-They are responsible to

SECURITY -They are tasked to

KITCHEN STAFF / MS. RICA GRANADA -They are in charge in

PHOTO (50X250) 12,500.00

SUPPLIES SOUVENIRS (50X250) 12,500.00

TARPAULINS (1X750) 800.00

GUEST BOOK (1X300) 300.00

CATERING SERVICES 90,000.00

CHAIRS & TABLES

VENUE TABLE & CHAIRS

TECHNICAL LIGHTS AND 17,000.00

VENUE AND STAGE

QUANTITY UNIT ITEM DESCRIPTION

200 PIECES CHAIRS & COVERS For the Guest

200 PIECES TABLE CLOTHS For the Guest

SET AND DESIGNS

1 SET Lights & Sounds For entertainment &