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1.Define the rhetorical situation: Who is communicating to whom about what, how, and why? What was
the goal of communication in each case?
 Sagatec Software Inc. is communicating to its prospective users
 The guide to the new word processing software offered by them.
 They are communicating across online and offline platforms
 For the aid of users

2.Identify the communication error (poor task or audience analysis? Use of inappropriate language or
style? Poor organisation or formatting of information? Other?)
 Poor Audience Analysis – Users from External Organization, improper identification of personas
 Poor Identification of Purpose – Not for debugging but helping the user in using the product
 Poor structuring of the content – Content not designed around use cases

3.Explain what costs/losses incurred by this problem.

 A rewrite cost of $350,000
 A year’s lead in the market
 Reputation for producing easy-to-use products

4.Identify possible solutions or strategies that would have prevented the problem and what benefits would
be derived from implementing solutions or preventing the problem.
 Identifying the personas who would be using the product
 Identify the requirements that the personas have
 Identify the ways in which the product would help them overcome it
 Create task scenarios which the user might encounter and provide simple step-by-step ways to
follow to overcome the challenges.
 Help the user onboard and discover the product before detailed analys

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Hello Deepak,

I'm not sure we've ever had the opportunity to meet in person, but hopefully, that will change soon. Last
week I had a talk with Mary Beth the Director of North America Advertising, he told me that you made
meaningful contributions to the recent successful ad campaigns, and you have the drive, desire, and
creativity, we are looking for future leaders, I would like to offer you an opportunity to take the lead on
the upcoming advertising campaign for our new line of lacrosse shoes!

here would be your roles and responsibilities

Managing a small team

Forming and meeting timelines

Adhere to the allocated budget

Make a creative campaign

Increasing sales and brand awareness

Working with cross functional teams

We want to initiate the campaign by early October, so I would request you to inform me about your
decision by the next week. I hope you'll embrace this opportunity.

Regards,

Ricardo Jones,

VP of North American Advertising

3. Email to best friend asking for rs 10.000

Dear Rahul

As you know I'am pursuing pgdm cource in marketing from Imt Ghaziabad at the same time my passion
for story writing has touch new heights. I have compiled best of my work in a small novel and the best
part is that i have a pubisher ready to publish the book.

The only problem is that i require 50,000 ASAP and i have only 40,000 with me still need 10,000 rs I
wonder if you could lend me this sum temporarily, i promise to return this amount in 2 months time

Regards

pritish

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Respected Mr Rahul sharma

Sub: Application for Loan to purchase a New Bicycle.

Dear Mr. Wright,

I would like to request you if you could please grant me a loan of rs 10000 as a personal loan as I need to
purchase a New Bike. I am in need of a new Bike as my old one is broke beyond repair and this is the
mode of transport to commute to work. I do not have that amount of money in hand at the moment, hence,
I was hoping if you could help me by lending me the money.

As you are aware that I have been with the company for the past 3 years and have proven myself to be a
loyal and dedicated employee under your kind leadership, hence I believe you would consider me worthy
of the loan.
As per company’s employee loan policy, you can suggest a repayment plan for me as per your discretion
to be deducted from my salary.

Thanking you in advance and hoping to hearing from you soon.

Kind regards,

Pitish chadha

ASM

ABC Company

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Subject: E-learning the new trend

Dear sir.

To keep up with the competitive environment, employee training is the most viable solution. Huge
expenditure is incurred by companies to assist employees through employee training. Companies like
Amazon and Pixar spend a massive amount of money in offering excellent training and development
programs.

The prime advantage of E-learning methodologies over conventional training methods is that it saves
a huge amount of time and money. Also, it eliminates the constraints of distance. You can train your
employees in remote locations in a consistent and structured manner.

Also, Elearning programs can be easily incorporated into the busy schedule of employees. This is
beneficial to both employees and employers. It’s easy accessibility and broader reach present added
advantage.

The initial introduction of this system would attract additional expense over But in the long run and its
because of its versatile benefits, I request you to kindly consider an e-learning platform for the employees
of our firm.