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BUSINESS PLAN:
3WILS’ UBE TURON
ADDRESS: 346 PUROK 1, BRGY. SAN VICENTE, BIÑAN CITY, LAGUNA (Schedule 9)
PROJECT DESCRIPTION
This business will be named 3WILS’ UBE TURON; it will offer the product Ube Turon.
We will make use of fresh sustainable produce from the market. The business will be located in
the residence of the owner which is located in Brgy. San Vicente, Biñan City, Laguna. Our
stores operating hours will be from 10 am till 5pm daily. This business will be managed by
WILJOYCE ESCUETA.
PRODUCT DESCRIPTION
Turon has been a part of Filipinos’ afternoons for a very long time. This is why the
product that I would like to offer is a twist to the Filipino classic. We’ve all had this delicacy with
the traditional ingredients which is jackfruit. So I would like to try combining another must have
dessert during fiestas which is the halayang ube. My product would be a classic turon which is
composed of a “saba” banana that is rubbed with sugar combined with jackfruit wrapped in a
spring roll wrapper with ube halaya inside of it, this will be pan fried till it is golden brown and till
you could see the caramelization of the sugar from inside of it.
MARKET STRATEGIES
1. The target market will be male and female with ages ranging from 12 and up. Targeted
would be those who are eager to satisfy their hunger with a quick and unique snack. We
are also going to market to different housewives who are trying to find a level up from
the usual “meryenda” they give to their children.
2. Our product will be made fresh daily. Each piece will be packed in a transparent plastic
bag.
3. Our product will be priced at 18 pesos each piece seeing that our turon is far from the
average turon.
4. Potential customers would be the residents living in the neighborhood I currently reside
in.
5. To be sold in the cafeteria of University of Perpetual Help System-Laguna
List of Equipments/Tools
FINANCIAL PROJECTIONS
Sales P18000.00
Variable Costs (12230.00)
Contribution Margin 5770.00
Fixed Cost (2163.20)
Net Income P3606.80
Sales= 18000
Return on Investment
This means that at the end of the first month of operations we have a return on
investment that is 124.07%, which shows that we have already acquired back the investments
that were made during the start of our operations.
Payback Period
The depreciation that our enterprise will be using is the Straight line method of
depreciation.
The table below shows the useful life of the following Equipment and tools.
Depreciation
Useful
Tool Cost Expense for the
Life(Months)
Month
Superkalan
96 P1300 P13.5
Set
Tong 36 P12 0.30
Strainer 60 P220 3.7
Frying Pan 96 P299 3.10
Metal Tray 60 P99 1.65
Plate 60 P57 0.95
Total P23.20
(2) Conversions
COST CARD
(1 Piece of Ube Turon: Net Wt. 75 grams; Length 6.5”; Width 1.5”)
Requirements Invoice Requirements Amount
Unit Unit
Qty. Unit Description Qty. Qty.
Cost Cost
P1.50 P1.50
1 piece Banana 1 Piece per 1 piece per P1.50
piece piece
Spring Roll P5 per P5 per
1 piece 6 Pieces 1 piece P0.8
Wrapper tanda tanda
¼
1. tbsp Jackfruit P80 1 tbsp. P80 P5
Kilogram
P50
400 P50 per
1 tbsp. Ube Halaya 1 tbsp. per P1.8
Grams piece
piece
1
½ tbsp. Sugar P50 ½ tbsp. P50 P0.31
Kilogram
Total Material Cost per Piece P9.41
Materials = 9.41
Direct Labor (Sched 5) = 1.50
Manufacturing Overhead (Sched 6)= 1.81
Total Manufacturing Cost/unit=P12.72
SCHEDULES
3WILS’ UBE TURON
PROJECTED SALES (Schedule 1)
For the Budget Month Ended October 31, 2016
Our enterprise expects to sell a 1000 pieces of ube turon within 1 month.
275/7=P39.3/hour
Minimum Wage= 275
39.3/15=P2.62/unit
Operating Hours=7
Total Units Produced per Hour= 15 2.62 x 4/7= 1.5(Direct Labor Cost)
Beg, Inventory 0
Purchases(Sched 4) 9880.50
Total Goods Available for Use 9880.50
Ending, Inventory(50 x 9.41) (470.50)
Direct Materials Used(Sched 3) 9410.00
Direct Labor Cost(Sched 5) 1500.00
Manufacturing Overhead (Sched 6) 1806.00
Total Manufacturing Cost 12716.00
Beg, Finished Goods 0
Total Goods Available for Sale 12716.00
Ending, Finished Goods 0
Cost of Goods Sold P12716.00
3WILS’ UBE TURON
BUDGETED OPERATING EXPENSES (Schedule 8)
For the Budget Month Ended October 31, 2016
Operating Expenses For the Budget Month Ended October 31, 2016
Fixed Operating Expenses Cost
Rent(Selling 250 x 3/7) P107.2
Transportation(Tricycle Service) P450
Variable Operating Expense
Sales Salary(1.12 x 1000)(Sched 5) P1120
Total Operating Expense P1677.2
VICINITY MAP(Sched 9)