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Module-4 Preparation of Project
Module-4 Preparation of Project
Preparation of Project
Idea Generation
The process of project selection starts with idea generation. In order to select most
promising and profitable project, the entrepreneur has to generate large number of ideas about
the possible projects he can take. The project ideas can be discovered fro~ various internal and
external sources. These may include :
(i) Knowledge of potential cus tomer 11L'cds.
(ii) Personal observation of emerging trends 111 de mand for certain products . (iii)
Scope for producing substitute product.
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