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The Corporate Social Responsibility of SMART Communications, Inc.

As a responsible corporate citizen, we are committed to strengthening our community service


initiatives on various fronts. Our approach –- closely involving our partner communities in the
implementation of various programs, emphasizing sustainability, tapping partners to help other
partners, and integrating programs and projects in the mandates of different business units of the
company. Our community partnership initiatives summarize our approach to corporate social
responsibility -- beyond the conventional “feel good” programs or the corporate philanthropy model.

COMMUNITY PARTNERSHIPS: KABALIKAT


Efforts of Smart Communications, Inc. (Smart) to practice corporate social responsibility (CSR)
dates back to its early years when employees, singly or in groups, conducted community service
activities.
Since then, partnerships have evolved with various stakeholders in the communities that Smart
has been working with, particularly in the areas of education, community building, disaster
preparedness, environment and health.
By creating partnerships, Smart has transformed Smart Communities into a stronger, more
established CSR and CS program: Smart Kabalikat. Renaming Smart’s CSR and CS program
Kabalikat emphasizes that initiatives are crafted hand in hand with the communities, often involving
their participation in various stages, from development to implementation, to evaluation and monitoring.
What marks Kabalikat and makes it sustainable is that all its programs and projects are
embedded, relevant and aligned to business units and interests. Almost all areas of Kabalikat
demonstrate the application of ICT for development, in alignment with a company-wide advocacy to
promote ‘Internet for All’.
With Kabalikat, Smart establishes itself as a long-term partner in a community’s development…
sa Edukasyon, Kabuhayan, Kaligtasan, Kalikasan at Kalusugan.

EMPLOYEE VOLUNTEERISM
Smart believes that employee volunteerism is important to sustain its CSR initiatives. Employees
are encouraged to participate in an array of choices in rendering community service, including tree and
mangrove planting, reading tutorials for partner-schools, blood donation, and other activities.

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