Crisis Communication Plan for Adventure Air

Sports Kennesaw

Crisis Communications Plan Team

Department of Communications
Kennesaw State University
Professor Emma Wertz, Ph.D.

Written: October 14, 2019

Reyna Grier
Turshard Kimble-Brinson
Zoe Lumpkin
Sidney Thomas
Sandra Tshipau
Taylor Williams

Revised: …
Tested: …
 TABLE OF CONTENTS

Front of Binder: Cover Page (Step 1)

Table of Contents:
PG 1: Introduction (Step 2)
PG 2: Acknowledgements (Step 3)
PG 3: Rehearsal Dates (Step 4)
PG 4: Purpose and Objectives (Step 5)
PG 5: Key Publics and Notifying Key Publics (Step 6)
PG 6: Crisis Team and Crisis Team Directory Responsibilities List (Step 7)
PG 7: Media Spokesperson and Training (Step 8)
PG 8: Emergency Personnel Contact List (Step 9)
PG 9: Equipment Needed (Step 10)
PGS 10-14: Pre-Gather Info (Step 11)
PG 10: General Active Shooter Fact Sheet
PG 11: News Release Fact Sheet
PG 12: Fill in the Blank News Release
PG 13: Glossary of Related Terms
PG 14: Internet Sources
PGS 15-16: Key Messages (Step 12)
PG 17: Dissemination of Key Messages - Media List (Step 13)
PG 18: Website Update Memo (Step 14)
PG 19: Blog Posts (Step 15)
PG 20: Evaluation (Step 21)
PGS 21-25: Appendix
PG 21: APA Sources
PGS 22-23: Crisis Brainstorming List
PG 24: Crisis Inventory
PGS 25+: Work Previously Reviewed by Professor
 Introduction: Adventure Air’s Active Shooter Crisis Communication Plan
Why is this plan important?
Effective communication is crucial when an emergency occurs. With the plethora of
situations that occur at an extreme recreation facility, it is important to be prepared for anything.
Adventure Air Sports has a good reputation for ensuring a fun, family-friendly environment that
we intend on maintaining for the sake of our business and the well-being of the community.

What could happen if this plan is not followed?

In the case of an emergency if the crisis communication plan is not properly executed, it
could result in a detrimental outcome to the company. An ineffectively carried out plan could
harm the public, customers of Adventure Air Sports, resulting in injury or death.

Has a Crisis Happened at Adventure Air Before?

The Kennesaw location of Adventure Air has been open for a little over two years, and
they have been successful. Thankfully, there have not been any reports of gun violence from our
customers or staff at our Kennesaw location. However, because gun violence has become so
prominent in our society, it’s important to have a plan in place in case of a crisis.

Has a Crisis Happened to Similar Companies?

Gun violence is becoming an increasingly common occurrence in our world today. While
Adventure Air has been fortunate enough to not have had a crisis of this nature in the past, there
have been warning signs of gun violence elsewhere. Early this year in February of 2019 a fight
ensued outside of Urban Air, a trampoline park in Nashville. Shots were fired, and while no one
was injured, it does raise concerns about violence and safety precautions. (Bliss, 2019.)
Furthermore, although an internal company gun violence crisis has not been reported a
similar instance has happened in Kennesaw Georgia. Gun violence coming from an internal
stakeholder actually happened earlier this year on April 29, 2019 at a FedEx Facility. A FedEx
Packager went on a rampage wounding six fellow employers and then turned the gun on himself.
The FedEx packager, Geddy Kramer, said he suffered from mental instability, frustration, and
depression. However, as the 19-year-old embarked on a planned massacre at a FedEx facility
north of Atlanta, he expressed no sadness or regrets. (Botelho and Presto, 2014.)
Acknowledgments
By signing this statement, I verify that I have read this crisis communications plan and am
prepared to put it into effect to the best of my ability.

President and CEO

_____________________________
(Signature and Date)

Vice President and CFO

_____________________________
(Signature and Date)

Vice President
_____________________________
(Signature and Date)

Office Manager
_____________________________
(Signature and Date)
Crisis Rehearsal Dates
Rehearsal Dates will take place once a year. The company will have a tabletop on the last
Thursday of June every year, held by a crisis manager. During simulation or tabletop the crisis
manager reviews the Emergency Action Plan with employees, trains them to make sure everyone
knows what to do before, during, and after an active shooter event. The rehearsal includes a
detailed plan of evacuation routes on all floors, routes, and safe areas in the building. In addition,
the Emergency Action Plan is kept as a physical copy in a convenient location where employees
can gain easy access to it. Digital copies will also be provided to all employees.
Purpose

In the event of an active shooter, we must take immediate action to alert the public and
ensure that the appropriate measures are taken. Our main priority is keeping everyone safe
through the use of effective and honest communication, distributing accurate information to
employees, public, and the media. We emphasize preparedness and ensure that our employees
know how to act during such events, seeing as this is a situation that would likely escalate
abruptly and could harm many individuals.

Objectives

We will make every effort to:

1. Initiate the Crisis Communication Plan as soon as possible (within at least 2 hours).
2. Inform the authorities (local police department) that could help alleviate the situation
immediately.
3. Inform employees and customers of the severity of the situation and the precautions that
they need to take.
4. Keep all parties involved, including the media, regularly updated on factual, confirmed
information.
5. Ensure that the safety of everyone remains the number one priority throughout the crisis
and after.
Methods of Communication for Key Publics

Telephone Email Personal News Meetings

Visit Release
Employees X X
Executives X X
Customers X
Media/ X
News
Outlets
Investors X X X
Community X X
Leaders
Police/Law X X
Enforcemen
t
 Responsibilities List

Chris Brown, CEO Contact stakeholders

Scott Rice, COO Contact the board

Communications Director Contact the media

Director of Public Relations Select an official spokesperson

Internal communications Convey information to employees within the

director company
Law enforcement and Respond to the crisis
paramedics
Company lawyers Navigate the legal side of crisis
 Media Spokesperson:

Head of PR department for the specific location of Adventure Air sports in Kennesaw, Georgia.

This particular individual was chosen as the spokesperson because he/she has a great
responsibility of maintaining relationships with the locations internal stakeholders. This person is
not oblivious of the staff members of the location and has developed a personable relationship
with each so that they can an attest or vouch each employee’s character. This person also has a
relationship with Kennesaw police department so that it is not difficult for them to obtain
information pertaining to the crisis so that they are able give accurate facts to the publics.

The responsibilities of the spokesperson:

• Giving statements to the press regarding how the company plans on moving forward from
the crisis
• Delivering certain and truthful statements on how the crisis occurred.
• If necessary this person will be the representative in any form of press conference and
answer any questions.
 • Also in charge of developing tactics and strategies of how the company can showcase to
the location’s public security policies and protocols.

Interview tips for spokesperson

• Never answer a question using “no comment”. Uses phrases such as we are still
gathering all the facts and once we have done so there will be notification.
• Do not be afraid of the press.
• Do not speak on what you are not certain of.
• Remain calm. This crisis is can be high stress due to the level of crime this is.
• Stay focused, after you answer the reporter's question--stop. Don't keep talking
between questions.
• Concentrate on what is being said. Don't frame your response before you've heard the
entire question.

Trick Question guide

• Be conscious of leading questions. “How do you feel knowing Adventure Air is
completely at fault for the events that unfolded?” Correct the questioner!
“Adventure Air is not entirely to blame. However, we are in mourning alongside
the community after the tragic events that have taken place.”
• A trick question would definitely be a hypothetical. Watch out for those! Trick
questions can cause spokesperson to answer in a way that can make you sound
biased or unsure.
• If a reporter were to ask you “what if” questions answer with “if our company
were to go through a situation or crisis such as that we will adjust do what is
necessary to make sure our company is prepared to handle. “
o This answer is very general but still is answering the questions at hand.

Emergency Personnel Contact List

911 (Emergency Personnel)

Ambulance / Fire & Rescue

Kennesaw Police
770-422-2505
2539 J.O. Stephenson Ave NW
Kennesaw, GA 30144
United States

Cobb County Police

770-499-4181
2380 Cobb Pkwy NW
Kennesaw, GA 30152
United States
~~~
In the event of an active shooter contact other locations to make sure there isn’t a larger plot/
plan in action.

Knoxville, TN
865-290-1488
9305 Kingston Pike
Knoxville,Tn 37922

Rock Hill, SC
803-373-1901
2375 Cherry Rd. #101
Rock Hill, SC 29732
~~~
All employees should be emailed within 24 hours to inform them of the crisis situation.

Equipment Needed

Emergency Communication Equipment Needed:

Telephones
Cellphones
Computers
Extra batteries for applicable electronics
Chalkboard and chalk
Emergency contact list
Street and highway maps
Map of the facility
Crisis plan

Additional Assorted Crisis Equipment:

Chairs
Desks
A projector
Computer printers
Flashlights
Pencils
Food and beverages
Copying machine
First-aid kits
TV

General Information/Fact Sheet for Active Shooter

Definition of Active Shooter

The agreed-upon definition of an “active shooter” by US government agencies (including
the White House, US Department of Justice, FBI, US Department of Education, US Department
of Homeland Security, and Federal Emergency Management Agency) is, “an individual actively
engaged in killing or attempting to kill people in a confined and populated area.” In most cases,
active shooters use firearms and there is no pattern or method to their selection of victim.
Characteristics of an Active Shooter
- Active shooters are likely to engage more than one target. They may target particular
individuals, or they may be intent on killing as many randomly chosen people as possible.
- Active Shooters often go to location with high concentrations of people, such as schools,
theaters, shopping center, or other places of business.
- Active shooters’ intentions is usually an expression of hatred or rage, rather than
financial gain or motives associated with other types of crimes. Thus, police tactics of
containment and negotiation may be an inadequate response to and active shooter.
- Active shooters often have made detailed plans for the attack. In many cases, they
are better armed that the police. They usually have some familiarity with the chosen
location.
- Active shooters often, but not always, are suicidal. Escape from the police is usually
not a priority of an active shooter.
- Most active shooters have not attempted to hide their identity.

Preparation for an active shooter

Active shooter situations are unpredictable and evolve quickly. Because active shooter
situations are often over within 10 to 15 minutes, before law enforcement arrives on the scene,
individuals must be prepared both mentally and physically to deal with an active shooter
situation.

- If you see suspicious activity, let an authority know right away.

- Many places, such as houses of worship, workplaces, and schools, have plans in place to help
you respond safely. Ask about these plans and get familiar with them. If you participate in an
active shooter drill, talk with your family about what you learned and how to apply it to other
locations.
- When you visit a building such as a shopping mall or healthcare facility, take time to identify
two nearby exits. Get in the habit of doing this.
- Run. Getting away from the shooter or shooters is the top priority. Leave your things behind
and run away. If safe to do so, warn others nearby. Call 911 when you are safe. Describe each
shooter, their locations, and weapons.
- Hide. If you cannot get away safely, find a place to hide. Get out of the shooter’s view
and stay very quiet.
- Fight. Your last resort when you are in immediate danger is to defend yourself.

News Release Fact Sheet

- Adventure Air Sports is an indoor recreation park

- Activities suitable for all ages
- Three locations: Knoxville TN, Rock Hill SC, and Kennesaw GA
- [Name of shooter], a [Age of shooter] year old [Gender of shooter]
- Kennesaw location heard gunshots at approximately [Time] on [MM/DD/YY]
- Shooter was an employee
- [Number of people] were injured
- [Number of people] were killed
- [Name of shooter] is currently in police custody
- [Number of people] are in critical condition at Kennestone Hospital
- Police do not currently know a motive
- Quote from Owner: “I am truly devastated by what has happened. My heart goes out to
everyone in the community as we get come together during this difficult time to mourn
those whose lives were senselessly lost.”
- Quote from Spokesperson “We at Adventure Air Sports understand what an extremely
difficult time this is for the Kennesaw Community. We are currently doing everything in
our power to bring justice to this situation and to prevent tragedies like this from
occurring again in the future.”

Fill-in-the-Blank News Release

 Adventure Air Employee Opens Fire at Kennesaw Location

Adventure Air Kennesaw Employee [Shooter Name] opened fire for reasons currently unknown

on [MM/DD/YY] at [time of shooting] injuring [number] people and killing [number].

[Shooter Name] is a [age] year old [man/woman] who worked as a [job title] at

Adventure Air Kennesaw. [Shooter’s last name] used a [name of gun used] to fire several rounds

into a crowd of people killing [number] and leaving [number] people injured or in critical

condition. [Shooter last name] is currently in police custody.

“I am truly devastated by what has happened,” Adventure Air Kennesaw’s owner [Insert

Name] said. “My heart goes out to everyone in the community as we get come together during

this difficult time to mourn those whose lives were senselessly lost.”

Those who were injured were transported to Kennestone Hospital for treatment. The

current condition of critically injured individuals is unknown at this moment in time.

“We at Adventure Air Sports understand what an extremely difficult time this is for the

Kennesaw Community,” company crisis respondent [Spokesperson Name] said. “We are

currently doing everything in our power to bring justice to this situation and to prevent tragedies

like this from occurring again in the future.”

Adventure Air is already taking measures to work with the police to try and find a cause

for the event that has taken place. Counter measures are being developed for integration to help

ensure that this doesn’t happen again in the future at any Adventure Air location.

Adventure Air Sports is an indoor recreation facility with activities suitable for thrill seekers of
all ages. Currently, there are three U.S. locations in Knoxville TN, Rock Hill SC, and Kennesaw
Georgia. Information on booking group events, birthday parties, or “just because” adventures
can be found at https://www.adventureairsports.com/.
 Glossary of Related Terms

Mass Murder
The act of murdering a number of people, typically simultaneously or over a relatively short
period of time and in close geographic proximity. The FBI defines mass murder as murdering
four or more people during an event with no "cooling-off period" between the murders.

Perpetrators
A person who carries out a harmful, illegal, or immoral act.

Victims/Survivors
A victim is a person who suffers from destructive or injurious, acute or chronic, emotional,
mental, and/or physical victimization, derived from real or perceived threats or action, and
because of these circumstances suffers from trauma. A survivor is a person who suffered from
destructive or injurious, acute or chronic, emotional, mental, and/or physical victimization,
derived from real or perceived threats or action, and because of these circumstances suffers from
trauma.

Motives
Mass shootings can be motivated by extreme religious ideologies (i.e., radical islam), political
ideologies (i.e. neo-Nazism, terrorism), misogyny, mental illness, and extensive bullying, among
other reasons.

Gun Violence
This term is often used in the wake of mass shootings or other occasions in which someone is
killed with a firearm.

Gun Control
The set of laws or policies that regulate the manufacture, sale, transfer, possession, modification,
or use of firearms by civilians.

Homicide
Not all homicides are crimes. However, all killings of humans are included in the homicide
definition. Many homicides, such as murder and manslaughter, violate criminal laws. Others,
such as a killing committed in justified self-defense, are not criminal.

Internet Sources

Alice Training Institute Website

https://www.alicetraining.com/active-shooter/
- The ALICE training acronym & response protocol
- Comprehensive safety plans
- Partnerships with police/LE, K-12 schools, healthcare, higher education, business, government
and houses of worship

Federal Emergency Management Agency Active Shooter Catalog

https://www.fema.gov/media-library-data/
- Active shooter meaning and occurrence
- Emergency safety tips
- Link to ready.gov and the FEMA app

Official Website of the Department of Homeland Security

https://www.ready.gov/active-shooter
- Preparation for the possibility of the incident
- Aftermath procedures
- Associated content

Federal Bureau of Investigation

https://www.fbi.gov/
- Role of the FBI in emergency events
- Training initiatives to follow
- Active shooter response
- Victim assistance
- Additional resources

Key Messages:
The following key messages should be stressed to employees:
1. Adventure Air cares for your well being and we will provide mental help/council
following the crisis for you if needed.
2. Please refrain from spreading rumors until facts are confirmed with law enforcement.
3. Please report any information you may have regarding the crisis to management or law
enforcement.
The following key messages should be stressed to executives:
1. Provide council to those in the community affected by this crisis.
2. Take responsibility and ownership of the crisis at hand.
3. Seek out facts for what happened and work with law enforcement to bring justice to the
case
4. Establish and enforce a stricter and more thorough process to keep a situation such as this
from occurring again.
The following key messages should be stressed to customers:
1. Our primary concern is for those affected.
2. We are sorry for what happened and grieve with you during this difficult time.
3. We don’t know how this happened, but we are trying our best to figure it out and we’ll let
you know as soon as possible.
4. We are putting in place a strict and thorough process to keep a situation such as this from
occurring again.
The following key messages should be stressed to media/news outlets:
1. Our primary concern is for those affected.
2. We are sorry for what happened and we will take full responsibility of the situation.
 3. We don’t know how this happened, but we are trying our best to figure it out and we’ll let
you know as soon as possible.
4. We are putting in place a strict and thorough process to keep a situation such as this from
occurring again.
The following key messages should be stressed to investors:
1. Our primary concern is for those affected.
2. We are sorry for what happened and we will take full responsibility of the situation.
3. We are putting in place a strict and thorough process to keep a situation such as this from
occurring again.
The following key messages should be stressed to community leaders:
1. Our primary concern is for those affected.
2. We are sorry for what happened and we will take full responsibility of the situation.
3. We don’t know how this happened, but we are trying our best to figure it out and we’ll let
you know as soon as possible.
4. We are putting in place a strict and thorough process to keep a situation such as this from
occurring again.
The following key messages should be stressed to police/law enforcement:
1. Our primary concern is for those affected.
2. We are sorry for what happened and we will take full responsibility of the situation.
3. We don’t know how this happened, but we are trying our best to figure it out and we’ll let
you know as soon as possible.
4. We are putting in place a strict and thorough process to keep a situation such as this from
occurring again.
 NEWSPAPER CHECKLIST

Name of Who Contacted Response Circulation Phone/Fax

Newspaper Contacted When

AJC (404)526-574
6
Marietta (770)422-953
Daily Journal 3

TELEVISION NEWS CHECKLIST

Station Call Channel Address Director Phone Fax

Letters
(WSB-TV) ABC 1601 W Misti (404)897-700 (404)897-700
Peachtree St Turnbull 0 0
NE, Atlanta,
GA 30306
(WAGA-TV) FOX 1551 Scott Stucky (404)875-555 (404)875-555
Briarcliff Rd 5 5
NE, Atlanta,
GA 30306
(WXIA-TV) NBC One Monroe Jennifer (404)892-161 (404)881-067
Place NE, Rigby 1 5
Atlanta, GA
30324

RADIO NEWS CHECKLIST

Station Call Dial # Address News Phone Fax

Letters Director

(WSB) 95.5 1601 Pete Spriggs (404)897-750 (404)897-736

Atlanta’s Peachtree St 0 3
News & Talk NE, Atlanta,
GA 30309
Fox News 640 1819 Dan Hunt (404)875-808 (404)875-808
Radio Peachtree Rd 0 0
NE, Atlanta,
GA 30309
Business 1190 2970 Rushion (404)995-730 (770)226-092
Radio Biz Peachtree St McDonald 0 7
NW, Atlanta,
GA 30305
Memo to Update Website

Please include the following excerpt on the front of the main page of our website:
“We at Adventure Air would like to acknowledge the terrible action that has taken place
on [date that crisis took place] at our Kennesaw, Georgia location. An active shooter took fire in
our facility and the shooter was identified as one of our very own staff members. We are
completely devastated by this crime that has taken place. The shooter has been taken into
custody and we are in the process of implementing additional security policies and further
strengthening our current employee background checks to do everything we can to ensure the
prevention of this happening again. We deeply value the safety of our staff members and
costumers. We plan to do everything in our power to make sure everyone can enjoy our facility
without any fear of the unknown. We at Adventure Air appreciate you all for sticking with us
through this difficult time.”

Blog Posts

BEFORE // 12:35 P.M.

We have recently been informed and here to report that there have been shots fired and possibly
still an active shooter inside of the Adventure Air here in Kennesaw, Georgia. Reports of shots
fired were reported shortly after 12:00 this afternoon. We are unsure and have no status updates
of any individuals inside of Adventure Air as of right now. We do not have much information at
this time other than the shooter was seen in an Adventure Air uniform. No information on any
possible suspects has been released.
DURING // 1:20 P.M.
As reported earlier, a gunman opened fire shortly after 12:00 p.m. inside of Adventure Air here in
Kennesaw, Georgia. Since then there has been another set of shots fired minutes before 1:00p.m.
We do know that a kid was reported shot, as well as a parent and an Adventure Air employee. It
has also been reported and confirmed that the gunman is in fact a current employee at Adventure
Air, but the name of the suspected gunman has not been released. Again, three people have been
reported shot, including a kid and two adults.

AFTER // 2:45
After about 1:00 p.m. is when the shots stopped for good and there was no more shooting.
Shortly after noon today, shots fired from the inside of Adventure Air were reported to the
Kennesaw City police. Police arrived on scene and shortly after, another report of shots fired was
released. The shooter was taken into custody shortly after 2:00 p.m. when 28-year-old Robert
Daniels walked out of the front door and turned himself in to the police. As reported early, those
injured did not sustain any major injuries and are said to make a full recovery in a couple of
weeks.

Evaluation of Plan Effectiveness:

After the occurrence of a crisis, the following evaluation procedures will occur to ensure
that Adventure Air Sports has adhered to all necessary protocol, and if not, what it can do
differently in the event of a recurring crisis. The evaluation will focus on the media’s coverage of
the event, the community’s perception of the event, and the performance of team members
managing the crisis. It is important to complete this crisis evaluation immediately upon the
conclusion of the crisis so as to most accurately reflect upon the events that have taken place.
Comprehensively considering all aspects of the crisis in this evaluation process will allow
Adventure Air to make any needed adjustments best handle future crises.

1.) Media: Was the media regularly updated throughout the crisis? Was media coverage
of this event holding Adventure Air in a positive or negative light? Were we deemed at fault for
what happened or was this crisis framed as an unforeseeable tragedy? Would further
communications with media outlets have improved the tone of the coverage Adventure Air
received during the crisis?
2.) Community: Were employees and customers informed of the severity of the crisis as it
occurred and after? Was the general public opinion in support of us or antagonizing us after the
crisis? Did any community efforts come to light during the crisis (such as supporting the
donation of funds to a charity related to the crisis)? Could we use this direction the community
has taken to help further foster a positive relationship with them?
3.) Crisis Management Team: Did all crisis management team members complete their
individual communication goals? Was the crisis plan met within a two hour window? Were local
authorities informed and involved in the crisis? Was individual safety prioritized above all else
throughout the crisis? Were all objectives met?

References

Adventure Air Homepage . (n.d.). Retrieved from https://www.adventureairsports.com/.

Active Shooter. (n.d.). Retrieved November 11, 2019, from https://www.ready.gov/active-

shooter
Active Shooter Resources. (2016, June 9). Retrieved November 11, 2019, from https://

www.fbi.gov/about/partnerships/office-of-partner-engagement/active-shooter- resources.

ALICE Training: The ALICE Acronym & Protocol for Active Shooter Response. (n.d.).

Retrieved November 11, 2019, from https://www.alicetraining.com/our-program/alice-

training/.

Bliss, J. (2019, February 3). Shooting outside Nashville's Urban Air trampoline park raises

community concern. Retrieved from https://www.tennessean.com/story/news/2019/02/03 /

urban-air-nashville-shooting- outside-trampoline-park-teens/2761884002/.

Botelho, G., & Presto, S. (2014, May 11). Georgia FedEx shooter: 'I'm not sorry .. for the misery

I've caused'. Retrieved from https://www.cnn.com/2014/05/09/us/georgia-fedex-

shooting/index.html.

Key facts about gun violence worldwide. (n.d.). Retrieved November 11, 2019, from https://

www.amnesty.org/en/what-we-do/arms-control/gun-violence/.

Crisis Inventory
Intentional Crises
I.) Terrorism
1.) The place gets shot up by a stranger
2.) The place gets shot up by an employee
 II.) Sabotage
1.) Employee shreds bungee cords
2.) Employee tampers with zipline

III.) Workplace Violence

1.) Employees fight in the ball pit
2.) Employee Assaults a child in the ball pit

IV.) Poor Employee Relationships

1.) employee drama causes all employees to quit at once

V.) Poor Risk Management

1.) Ziplines aren’t maintained and break

VI.) Hostile Takeovers

VII.) Unethical Leadership

1.) Boss doesn’t pay employees
2.) Boss is taking sexual advantage of employees
3.) Sexual assault of child

Unintentional Crises
I.) Natural Disasters
1.) Tornado
2.) Flood
3.) Earthquake
4.) Wildfires
5.) Drought

II.) Disease Outbreaks

1.) unvaccinated kid with measles comes in and infects everyone in the
workplace and all of our equipment.
2.)

III.) Unforeseeable Technical Interactions

1.) Electrical Fire

IV.) Product Failure

1.) Safety Mechanism fails on zipline

V.) Downturns in the Economy

1.) Recession

Uncategorized List of Various Crises

Equipment Failure
Unsanitary Foam Pit
Needles found in Foam Pit
Trampolines bust from weight of customers causing an injury
Credit card information hacked from customers
Robbery
Tornado causes shattered glass to fall in foam pit
Customer gets injured from falling debris found in on equipment.
Intoxicated customer gets injured from trampoline
Unsigned waver
Kids getting assaulted
Sick kids
Food poisoning
Food allergies
Severe Injury
Lost child
Forged waiver by child under 18
Child left unattended under 13
Choking
Customer taking off socks
Death
AC not working