Project Profile - DETERGENT POWDER

INTRODUCTION

Detergents are also known as Synthetic Detergents. They are different

from oil-based soap though both soaps and detergents are surfactants. Their
important application is cleaning. Because of a number of advantages
Detergents are popular than soaps and its demand is always there if the
product possesses both quality and price effectiveness. There are a number of
varieties of detergents varying in percentages of active matter present in them
and also different colours. Manufacturing process is very simple and only
mixing is involved. Hence, this product is best suited for manufacturing in
small-scale sector.

MARKET POTENTIAL

Indeed, marketing is not a simple task. In the country, a number of

public sectors, Govt. sectors are making Detergent powder, besides many
small manufacturers. Detergent is a consumer item. Hence, there is a scope for
this item, if production and marketing is done effectively.

BASIS AND PRESUMPTIONS

1. Single shift of eight hours a day, 25 days a month and 300 days in
a year is presumed. Efficient Machines and workers are also
presumed.
2. Minimum six months period is considered for achieving full
capacity utilization.
3. Labour rates are as per the prevailing rates.
4. An average interest rate of 18% is considered.
5. The estimates are drawn for a production capacity generally
considered techno-economically viable for model type of
manufacturing activity.
6. The information supplied is based on a standard type of
manufacturing activity viable for model type of manufacturing
activity.
7. The information supplied is based on a standard type of
manufacturing activity utilizing conventional techniques of
production at optimum levels of performance.

IMPLEMENTATION SCHEDULE

Normally six months are required for the complete implementation of

the project, including machinery erection, raw materials procurement etc.

TECHNICAL ASPECTS
 There are two methods for the manufacture of Detergent powder, viz.
Spray dried detergent powder and just mixing of Detergent Powder, raw
materials etc. Spray drying involves a lot of investment and hence the other
simple mixing method is adopted by a number of small units. In this project,
simple mixing method is followed.

PROCESS OF MANUFACTURE

Acid slurry is first neutralized with soda ash and mixture is kept for one
hour for completion of reaction. Other ingredients such as STEP,TSP,
Glauber’s salt, CMC, Colours, Perfume etc. are then blended to the
neutralized acid slurry with continuous mixing. The mixture is then dried,
slaved and packed in suitable pickings.

QUALITY CONTROL

IS: 4955-1968: Specification for Synthetic Detergents for household use.

Power Requirement: 2 HP

FINANCIAL ASPECTS

FIXED CAPITAL

Land and Building: Rented per month 2,500

MACHINERY AND EQUIPMENTS (ALL ITEMS ARE INDIGENOUS)

Stainless steel/MS Ribbon Blender 50

1 1 60,000
Kg capacity (2 HP)
SS Trays/Plastic Trays/ Enameled
2 2 5,000
Trays
3 Weighing Balance ( 15 Kgs.cap.) 1 15,000
Misc. equipment like Plastic Buckets,
4 Storage drums etc., and plastic heat 25,000
bending mc/(H.O)
5 Office equipment like Chair, table etc. 15,000
Total 1,20,000

TESTING EQUIPMENT
 For SSI unit, investment on testing equipment becomes costlier.
Therefore, availing other laboratory services can make testing of products.

Rs.
Electrification and installation charges at 10% of cost of
6,000
machinery and equipment
Total cost of machinery and equipment 1,26,000

PRE-OPERATIVE EXPENSES, IF ANY ----------------------------------------

-----------------Nil

TOTAL FIXED CAPITAL ----------------------------------------------------------

---------------1,26,000

WORKING CAPITAL PER MONTH: -

PERSONNEL

Chemist-cum-Manager 1 5,000
Unskilled Workers 2 3,000
Salesman 1 1,500
Watchman 1 1,200
Perquisites at 15% of salaries 1,600
12,300

RAW MATERIALS

Sl.No. Name of Items Kgs. Rs./Kgs. Rs.

1 Acid slurry 225 80 18,000
2 Soda Ash 573 18 10,315
3 Trisodium Phosphate 125 25 3,125
Sodium tri
4 100 40 4,600
polyphosphate
Corboxy methyl
5 6.25 45 282
cellouse
6 Guauber’s salt 245 12 2,940
7 Color 1.25 350 438
Perfume and
8 1.25 150 188
Brightner
 9 Packing 1300 50 / Cover 1,300
Total 41,188
Say 42,000

UTILITIES PER MONTH

Power Rs. 400

Water Rs. 650
Total Rs. 1050

OTHER EXPENDITURE

1. Postage and Stationer 500

2. Consumable Stores 500
3. Repairs & Maintenance 500
1,500

TOTAL RECURRING EXPENDITURE -----------------------------------------

-------------58,500

TOTAL CAPITAL INVESTMENT

Fixed Cost Rs.1, 26,000

Working Capital in Three Months Rs.1, 75,500
Total Rs.3, 01,500

FINANCIAL ANALYSIS: -

COST OF PRODUCTION PER YEAR

Total recurring cost/year Rs.6, 66, 600

Depreciation on machinery @ 10% on 10,500/- Rs.10, 500
Int. on total capital investment @ 12% on
Rs.36, 180
3,01,500
Total Rs.7, 13, 280
Say Rs.7, 13, 300

TOTAL SALES (Per Annum)

 By sale of 22,000 kgs of Detergent powder -----------------------------
7,92,000
@ Rs. 36/- per pair

XVII. PROFITABILITY (Per Annum)

Profit = 7, 92, 000 – 7,13,300

= 78,700

Net Profit Ratio: Net profit x 100 / Turnover

78,700 x 100 / 7,92,000

= 9.94%

Rate of Return: Net profit x 100 / Total Investment

78,700 x 100 / 3,01,500

= 26.10%

Break Even Point: Fixed Cost x 100 / Fixed Cost + Profit

FIXED COST

Depreciation of Machinery ------------------------------------------10,500/-

Interest on total investment ------------------------------------------35,100/-
Rent ----------------------------------------------------------------30,000/-
40% on salary and wages -------------------------------------------59,000/-
40% of other expenditure--------------------------------------------7,200/-
1,41,800

B.E.P. : Fixed Cost x 100 / Fixed Cost + Profit

1,41,800 x 100 / 1,41,800+ 78,700

= 64.31%

ADDRESSES OF MACHINERY SUPPLIERS

 1. M/s Almech Fabs (P) Ltd., 728, Industrial Town, Bangalore – 44
2. M/s Ess Ess Engineers, 50/16. 4th Main, 5th Cross, Industrial
Town,
Bangalore – 44
3. M/s Perpetual Industries, 16/1, Okalipuram, Next to HAL Bus
Depot, Bangalore.
4. M/s Kailas Engineering Co., 53, 71st Cross, 5th Block,
Rajajinagar, Bangalore –10.
5. M/s Leo Products, 83/3, Saitpalya, Hennier Road, Bangalore – 84
6. M/s Radha Krishna Engineering and Chemical Works (P) Ltd.,
135, Shiva Farms, Kamakshipalya, II Stage, Magadi Main Road,
Bangalore-79.

ADDRESSES OF CHEMICAL SUPPLIERS

1. M/s SP Chemicals, 170/H, Sarakki, Bangalore – 78

2. M/s Meenaxi Chemicals, 63, Laxman Rao Road, BVK Iyengar
Road, Bangalore – 53
3. M/s Padam Shree, 66/2, Lakshman Rao Road, BVK Iyengar Road
Cross, Bangalore – 53
4. M/s Sai Baba Sugana Bandar, 53 Sultanpet, Nea, Chickpet Post
Office, Bangalore – 53

Acid Slurry

Global Chem.
Contact Person : Mr. C.L. Muthaiah
Address : W-11, Anna Nagar East
Chennai, Tamil Nadu, 600 040 India
Tel : +(91)-(044)-26262339
Fax :+(91)-(044)-26262339
E-mail :muthaiah2000@hotmail.com

Kiran Group Private Limited

Sellers of sodium silicare and acid slurry.
Address: #81, New avadi road, Kilpauk, Chennai - 600 010, India
Phone: +(91)-(98400)-94595
Soda Ash:

Pure Chemicals Co.

Mr. A. Niranjan
No-32, H-Block, 15th Main Road, Anna Nagar
Chennai,Tamil Nadu 600 040(INDIA)
+ (91) - (44) - 26161822
+ (91) - (44) - 26161813

E-mail:exports@pure-chemical.com
E-mail:business@pure-chemical.com

Sodium tri polyphosphate

Contact Person: Mr. Amit Shah

Flora Chemicals
Address: 621, Reena Complex, Nathani Lane, Vidya Vihar (West)
Mumbai - 400 086 - Maharashtra, India.
Tel : + (91) - (22) - 55554189
Fax : + (91) - (22) - 55554190
Mobile : 9322402737 / 9223433436
E-mail : florachem@vsnl.com

Tri sodium phosphate

Precious Organics Private Limited

Address: Chandra Chhaya Chs.14/2, 114-keshavji Naik Road,
Chinch Bunder,masjid, Mumbai - 400 009, India
Phone: +(91)-(22)-23730073 Fax: +(91)-(22)-23737022