#The ESBI Quadrant:

The E Quadrant:
Someone who trade his/her time and willing to work for money.

The S Quadrant:
He/she is the boss and put effort all by oneself to earn an income.

The B Quadrant:
Owner of the company that generates income for him/her.

The I Quadrant:
Creating system by which money is making money.

Where Do You Live:

E = Employee
S = Self-employed or Small-business owner
B = Business owner OR Big Business
I = Investor

#Key Phrases :
Employee = Security
Self-employed or small-business owner = Independence
Business Owner or Big Business = Wealth building
Investor = Financial freedom
#The Values of ESBI
E Quadrant Values:
“I am looking for a safe, secure job with good pay and excellent benefits.”
S Quadrant Values
“If you want something done right, do it yourself.”
B Quadrant Values
“I’m looking for the best people to join my team.”
I Quadrant Values
“What’s my return on investment?”

#Business – 8 Wealth-Building Assets

Asset #1: A Real-World Business Education

Teaches us real-world education of network
marketing in these aspects or areas for our life skills:
• An attitude of success
• Dressing for success
• Overcoming personal fears, doubts, and lack of confidence
• Overcoming the fear of rejection
• Communication skills
• People skills
• Time-management skills
• Accountability skills
• Practical goal-setting
• Money-management skills
• Investing skills

“Network marketing is a real-world business school for people who want to

learn the real-world skills of an entrepreneur, rather than the skills of an
employee.”

Asset #2: A Profitable Path of Personal Development

“Network marketing gives you the opportunity to face your fears, deal with
them, overcome them, and bring out the winner that you have living inside
you.”
Asset #3: A Circle of Friends Who Share Your Dreams and Values
“Network marketing not only provides a great business education, it also
provides a whole-new world of friends—friends who are going in the same
direction as you are and share the same core values as you do.”

Asset #4: The Power of Your Own Network

“The power is not in the product; the power is in the network. If you want to
become rich, the best strategy is to find a way to build a strong, viable, growing
network.”
“As a network marketer, you might think your job is to demonstrate and sell a
product. It’s not. Your job is to communicate information, to tell a great story
and build a network.”
“How long you go is depend on your network not on your product.”

Asset #5: A Duplicable, Fully Scalable Business

What if we don`t have to be an expert speaker or presenter, what do we do?
Why does the company even need us?
Answer: As a network marketer, our job description is to connect with the
people, invite them to experience the products we are excited about and take a
look at the information we have and then follow up with it.

Asset #6: Incomparable Leadership Skills

“Leadership is the force that makes it all come together. Leadership is
what builds great businesses.”

The Four Elements of Leadership:

1. Mental
2. Emotional
3. Physical
4. Spiritual

Asset #7: A Mechanism for Genuine Wealth Creation

The Four Step Path to Financial Freedom:
1) Build a business
2) Reinvest in your business
3) Invest in real estate
4) Let your assets buy luxuries
Asset #8: Big Dreams and the Capacity to Live Them
“It is not real estate, gold, stocks, hard work, or money that makes you
rich; it is what you know about real estate, gold, stocks, hard work, and money
that makes you rich. Ultimately, it is your financial intelligence that makes
you rich.”