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  • BUSINESS MODEL CANVAS - Cartems PDF

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    Alroy Martins
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    Human resources, partnerships with local colleges and suppliers, and marketing are key activities. The unique value proposition is to offer high quality donuts made with organic ingredients, unlike competitors. Customers are targeted as downtown managers and leaders as well as main street young professionals, moms, and students. Revenue comes primarily from donut sales, with additional income from coffee, wholesale, and weddings.

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    BUSINESS MODEL CANVAS_Cartems.pdf

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    Human resources, partnerships with local colleges and suppliers, and marketing are key activities. The unique value proposition is to offer high quality donuts made with organic ingredients, unlike competitors. Customers are targeted as downtown managers and leaders as well as main street young professionals, moms, and students. Revenue comes primarily from donut sales, with additional income from coffee, wholesale, and weddings.

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    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
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    65 views1 page

    BUSINESS MODEL CANVAS - Cartems PDF

    Uploaded by

    Alroy Martins
    Human resources, partnerships with local colleges and suppliers, and marketing are key activities. The unique value proposition is to offer high quality donuts made with organic ingredients, unlike competitors. Customers are targeted as downtown managers and leaders as well as main street young professionals, moms, and students. Revenue comes primarily from donut sales, with additional income from coffee, wholesale, and weddings.

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    CARTEMS_BUSINESS MODEL CANVAS user: pyroz416 April 15th, 2019

    Partnerships Key activities UNIQUE VALUE Customer Relationship CUSTOMER SEGMENTS


    Human Resources- hiring PROPOSITION How to treat people Downtown: Managers /
    Vancouver Community the right people to get the To offer premium donuts How to treat employees > who leaders
    treat customers well.
    College job done. that have high quality and
    Going the extra mile
    Anita Flour -social media organic ingredients unlike Main street: Young
    (offering free donut because
    Elysian Coffee -word of mouth the competitors like Krispy the machine broke) professionals / Moms /
    Kreme or Tim Hortons.
    Earnest Ice cream -marketing Students
    Social media / word of
    mouth Social media customer

    KEY resources CHANNELS


    Staff / People Social media

    COST STRUCTURE REVENUE STREAMS


    Ingredients Donut sales 87%
    Labour Coffee
    Wholesale
    Weddings

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