Media Selec

To : Batik Danar Hadi

Attention : Mr. Hilwan Arif
Subject : All Plan Media Selections

No Media Nama Media Program Acara / Jenis Iklan

ATL
Cinema Solo Square XXI Habibie & Ainun 3 (Studio 2)
Prambors Radio Weekend Vibez
Metta Jazz Phoria
Metta FM
Radio Sensasi Keroncong
Love's On The Air
Solo Radio
Enam to nine
BT

Cetak Koran Radar Solo

DIGITA
Digital Ads
Facebook Official Facebook Account
Instagram Official Instagram Account
Digital
Agenda Solo
Berita Solo
Jelajah Solo
Media Selection

Date
No Job
Period

Ukuran Hari/Waktu
ATL
Loose Spot 60" Weekend - Night
Loose Spot 60" Full Day (Sat-Sun)
Reguler 20.00 - 23.30 (Wed)
Reguler 20.00 - 23.00 (Thurs)
Adlips 20.00 - 22.00 (Saturday)
Adlips 06.00-09.00 (Mon-Sun)
BTL
Display Umum (FC) 40 days
Online centre Display 3 times
Advertorial 40 days
DIGITAL

Carousel 30 days
Carousel 30 days
Photo Monday, Thursday, Sunday
Photo Tuesday, Friday, Saturday
Photo Wednesday, Saturday, Sunday
: 01/11/19
: 102/11/19-PNMK
: Januari-December 2020

Duration Campaign

1 month

1 year

1 Year

1 year
1 year
1 year
1 year
1 year
No Media

1 Cinema XXI Solo Square

Prambors Radio

Metta FM
2 Radio

Solo Radio

3 Surat Kabar Radar Solo

4 Digital Digital
 Media Schedule

Media Jan Feb Mar Apr

1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4
XXI Solo Square
Weekend Vibez 2 2 1 1 1 1 1 1 1 1
Metta Jazz Phoria 1 1 1 1 1 2 2 2 3
Sensasi Keroncong 1 1 1 2 2
Enam to nine 1 1 1 1
Love's On The Air 1 2 2 1 1
Display Umum (FC) 1 2 1 2 1 1 1 1 1 1 1 1 1
Online (Center Display) 1
Advertorial 2 1 2 1 1 1 1 1 1 1 1 1 1
Facebook 4 4 3 4 4 4 3 4 4 4 3 4 4 4 3 4
Instagram (Agenda Solo) 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3
Instagram (Berita Solo ) 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3
Instagram ( Jelajah Solo ) 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3
Instagram Agenda Solo ( Post Khusus Event) 1 1 1 1 1
Instagram Berita Solo (Post Khusus Event) 1 1 1 1 1
Instagram Jelajah Solo (Post Khusus Event) 1 1 1 1 1
ule
Bulan
May June July Aug Sep Oct Nov
1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2

1 1 1 1 1 1 1 1 1 1 1 1 1
1 1 1 1 1 1 1 1 1 1 1 1
2 2 2 1 1 1 1 1
1 1 1 1 1 1 1
1 1 1 1 1 1 1
1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1
1 1
1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1
4 4 3 4 4 4 3 4 4 4 3 4 4 4 3 4 4 4 3 4 4 4 3 4 4 4
3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3
3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3
3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3
1 1 1 1
1 1 1 1
1 1 1 1
Nov Dec
3 4 1 2 3 4
1
1 2 2 2 2
1 1 1
2 2
1
1
1 1 1 1 1

1 1 1 1 1
3 4 4 4 3 4
3 3 3 3 3 3
3 3 3 3 3 3
3 3 3 3 3 3
1 1
1 1
1 1
 Media Allocation Budget

Advertising and Promotion Budget

No Media Allocation
ATL 55%
Cinema 54%
Radio 46%
BTL 11%
Cetak 100%
DIGITAL 34%
Digital Ads 100%

PRODUCTION (ALL MEDIA LINE)

Grand Total 100%

Media Allocation Budget

Rp 105,000,000

Billing Action Selisih

Rp 57,750,000 100% 57,039,345.00 710,655.00
Rp 31,185,000 30,937,500.00 Rp 247,500.00
Rp 26,565,000 26,101,845.00 Rp 463,155.00
Rp 11,550,000 100% 11,424,600.00 Rp 125,400.00
Rp 11,550,000 11,424,600.00 Rp 125,400.00
Rp 35,700,000 100% 36,475,000.00 -Rp 775,000.00
Rp 35,700,000 36,475,000.00 -Rp 775,000.00

Rp - -

Rp 105,000,000 104,938,945.00 61,055.00

To : Batik Danar Hadi
Attention : Mr. Inou Marcsta Hernawan
Subject : All Plan Media Selections

Studio
No City Cinema
1 2 3 4 5 6 7 8 9 10
1 Surakarta XXI Solo Square 246
 Position
Total Spot Total
Original Rate
Studio /studio Spot Last & Second Last Third Last
25% 15%
1 120 1 Rp 25,000,000.00 Rp 31,250,000.00
120 1 Total
 Media Buying Estima

on
Gross Disc. Nett
Forth & Fifth Last Jan
10% 1 2
Rp 31,250,000.00 20% Rp 25,000,000.00
Rp 31,250,000.00 Rp 25,000,000.00
ASF 10 % Rp 3,125,000.00
SUB Total Rp 28,125,000.00
PPN 10% Rp 2,812,500.00
Grand Total Rp 30,937,500.00
Media Buying Estimate

Time of Activity
Jan Feb Mar Apr May June July
3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2
of Activity
Total
July Aug Sep Oct Nov Dec
3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4
1 1
Remarks
To : Batik Danar Hadi
Attention : Mr. Inou Marcsta Hernawan
Subject : All Plan Media Selections

No Radio Program Time

Prambors Weekend Vibez Full Day (Sat-Sun)

Metta Jazz Phoria 20.00 - 23.30 (Wed)
Metta FM
Sensasi Keroncong 20.00 - 23.00 (Thurs)
Enam to nine 06.00-09.00 (Mon-Sun)
Solo Radio
Love's On The Air 20.00 - 22.00 (Sat)
To : Batik Danar Hadi
Attention : Mr. Inou Marcsta Hernawan
Subject : All Plan Media Selections

Type Spot Rate Gross

Loose Spot 60" 36 Rp 300,000.00 Rp 10,800,000.00

Reguler 60" 29 Rp 40,500.00 Rp 1,174,500.00
Reguler 60" 22 Rp 40,500.00 Rp 891,000.00
Adlips 60" 12 Rp 500,000.00 Rp 6,000,000.00
Adlips 60" 15 Rp 500,000.00 Rp 7,500,000.00
114 Total Rp 26,365,500.00
ASF 10 %
SUB Total
PPN 10%
Grand Total
 Media Buying Estimate

Disc. Nett Jan Feb Mar Apr

1 2 3 4 1 2 3 4 1 2 3 4 1 2
20% Rp 8,640,000.00 2 2 1 1 1 1 1 1 1
20% Rp 939,600.00 1 1 1 1 1 2 2
20% Rp 712,800.00 1 1 1
20% Rp 4,800,000.00 1 1 1 1
20% Rp 6,000,000.00 1 2 2 1 1
Rp 21,092,400.00
Rp 2,636,550.00
Rp 23,728,950.00
Rp 2,372,895.00
Rp 26,101,845.00
g Estimate

Time of Activity
Apr May June July Aug Sep Oct
3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2
1 1 1 1 1 1 1 1 1 1 1 1
2 3 1 1 1 1 1 1 1 1 1 1
2 2 2 2 2 1 1 1 1
1 1 1 1 1 1
1 1 1 1 1 1
Oct Nov Dec Total Remarks
3 4 1 2 3 4 1 2 3 4
1 1 1 2 2 2 2 34
1 1 1 1 1 29
1 2 2 22
1 1 12
1 1 15
To : Batik Danar Hadi
Attention : Mr. Inou Marcsta Hernawan
Subject : All Plan Media Selections

No Media Type Size (mmk) Size

1 Radar Solo Display Umum (FC) 6 277,136 mm

Online (Center Display) 1 42,856 mm
Advertorial 5 230,280 mm
 Media Buyin

Rate /mmk Insertion Gross Disc.

Rp 11,000 40 Rp 2,640,000.00 20%

Rp 2,500,000 3 Rp 7,500,000.00 20%
Rp 7,000 40 Rp 1,400,000.00 20%
Total 83 Rp 11,540,000.00
ASF 10 %
SUB Total
PPN 10%
Grand Total
 Media Buying Estimate

Nett Januari Februari Maret April

1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4
Rp 2,112,000.00 1 2 1 2 1 1 1 1 1 1 1 1 1
Rp 6,000,000.00 1
Rp 1,120,000.00 2 1 2 1 1 1 1 1 1 1 1 1 1
Rp 9,232,000.00
Rp 1,154,000.00
Rp 10,386,000.00
Rp 1,038,600.00
Rp 11,424,600.00
 Time of Activity
Mei Juni July Aug Sep Oct
1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4
1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1
1 1
1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1
 Nov Dec Total Remarks
1 2 3 4 1 2 3 4
1 1 1 1 1 1 40
3
1 1 1 1 1 1 40
To : Batik Danar Hadi
Attention : Mr. Inou Marcsta Hernawan
Subject : All Plan Media Selections

No Channel Type

Digital Ads
Facebook Sponsored Ads
Instagram (Agenda Solo) Paid Promote
Instagram (Berita Solo ) Paid Promote
1
Instagram ( Jelajah Solo ) Paid Promote
Instagram Agenda Solo ( Post Khusus Event) Paid Promote
Instagram Berita Solo (Post Khusus Event) Paid Promote
Instagram Jelajah Solo (Post Khusus Event) Paid Promote
Period (month) Method KPI /month Rate Gross

12 CPC 500 Rp 3,000.00 Rp 18,000,000.00

12 12 Rp 50,000.00 Rp 7,200,000.00
12 12 Rp 20,000.00 Rp 2,880,000.00
12 12 Rp 50,000.00 Rp 7,200,000.00
11 Rp 50,000.00 Rp 550,000.00
11 Rp 25,000.00 Rp 275,000.00
11 Rp 50,000.00 Rp 550,000.00
Total Ads Rp 18,000,000.00
ASF 10 %
SUB Total
PPN 10%
Grand Total Ads
Grand Total Paid Promote
Grand Total Ads + Paid Promote
Disc. Nett Januari Februari Maret April
1 2 3 4 1 2 3 4 1 2 3 4 1 2

20% Rp 14,400,000.00 4 4 3 4 4 4 3 4 4 4 3 4 4 4
Rp 7,200,000.00 3 3 3 3 3 3 3 3 3 3 3 3 3 3
Rp 2,880,000.00 3 3 3 3 3 3 3 3 3 3 3 3 3 3
Rp 7,200,000.00 3 3 3 3 3 3 3 3 3 3 3 3 3 3
Rp 550,000.00 1 1 1
Rp 275,000.00 1 1 1
Rp 550,000.00 1 1 1
Rp 14,400,000.00
Rp 1,800,000.00
Rp 16,200,000.00
Rp 1,620,000.00
Rp 17,820,000.00
Rp 18,655,000.00
Rp 36,475,000.00
 Time of Activity
April Mei Juni July Aug Sep Oct
3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2

3 4 4 4 3 4 4 4 3 4 4 4 3 4 4 4 3 4 4 4 3 4 4 4
3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3
3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3
3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3
1 1 1 1 1 1
1 1 1 1 1 1
1 1 1 1 1 1
Oct Nov Dec Total Remarks
3 4 1 2 3 4 1 2 3 4

3 4 4 4 3 4 4 4 3 4 180
3 3 3 3 3 3 3 3 3 3 144
3 3 3 3 3 3 3 3 3 3 144
3 3 3 3 3 3 3 3 3 3 144
1 1 11
1 1 11
1 1 11