1Commerial Exhibiton

David Rodríguez

July 2019

SENA
Market management
1. Distribution channel is the main strategy that helps
dealers to penetrate the target market.

2. A wide diversity of factors such as nature of the

products, market, and business, among others, requires to
be analyzed to decide the most convenient distribution
channel.

3. Market is the interchange of products in which some

people offer any merchandise and others buy it, pay a
negotiated price.

4. consumers obtain services or goods to satisfy their

needs.

5. Companies get together people who have similar goes

and exp