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Feasibility Study- Copains Caff

Table of Contents:

Chapter 1: Introduction…………………………………………………………………………….. 1

 Background Information……………………………………………………………………… 1
 Company Overview………………………………………………………………………….... 2
 Statement of the problem……………………………………………………………………....2
 Significance of the study…………………………………………………………………….....4
 Objectives of the study………………………………………………………………………….4
 Research Methodology……………………………………………………………………..…. 5-7
 Definition of terms……………………………………………………………………………..7-8

Chapter 2: Marketing Aspect………………………………………………………………………..9-10

 Market Description…………………………………………………………………………… 10
 Demand Analysis…………………………………………………………………………..... 11-18
 Supply Analysis……………………………………………………………………………… 19-21
 Unsatisfied demand………………………………………………………………………………22
 Market Share……………………………………………………………………………………..23
 SWOT Analysis…………………………………………………………………………………..24
 Marketing Program………………………………………………………………………………25
 Place or Channel of Distribution…………………………………………………………………26

Chapter 3: Technical Aspect ……………………………………………………………………………..28

 Machines, Tools and Equipments………………………………………………………………..29-36


 Labor Requirements………………………………………………………………………………37-39

Kapayapaan Integrated School


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Feasibility Study- Copains Caff

Chapter 4: Organizational and Management Aspect……………………………………………………..40

 Vision and Mission…………………………………………………………………………………..41


 Organzational chart…………………………………………………………………………………..42
 Manpower Requirements………………………………………………………………………….43-46
 Employment Process……………………………………………………...……………………….46-47

Chapter 5: Financial Aspect……………………………………………………………………………..50-54

Chapter 6: Socio-Economic Aspect……………………………………………………………………...55-56

Chapter 7: Environmental Aspect………………………………………………………………………..57

Chapter 8: Summary, Conclusions and Recommendations…………………………………………..58-61

References…………………………………………………………………………………………………..62

Appendices………………………………………………………………………………………………….63

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