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Analyzing Internal and External Factors and Management Styles

INTERWOOD AENZA HOMES

 Interwood is a local brand it is based  Aenza Homes is an international brand


on internal factors. and is based on external factors.

 Its management style is consultative.  Its management style is authoritative.

 SWOT analysis is on small scale.  SWOT analysis will be done on large


scale.

 Interwood manufactured local  Aenza Homes use imported products


products and also imported products only.

Pappasallis Pizza Hut


Pappasallis is local brand it is Pizza hut is an international brand and
based on internal factors. is based on external factors.
Its management style is It follows authoritative management
consultative. style.
SWOT analysis will be on a small SWOT will be done on a large scale of
scale. every different branch in different cities
of the world.
They use local ingredients. They use international ingredients.
Pappasallis Pizza Hut
The biggest change in Pappasallis The quality as considerably gone down
was the change in the GM 6 since past years. They don’t add much
months back. fillings. This change is affecting them
very badly in Pakistan
With the change of the GM, he They have few outlets in Rawalpindi
brought new deals to the menu, and don’t deliver in specific areas.
which resulted in more sales.
The other change was a wall paper Pizza hut don’t deliver after 12
painting. This made a new positive midnight, which makes people furious.
impression in the eyes of the
guest.
A new change was brought few As their sales were down, the change
months back that Pappasallis they introduced was an ‘all you can eat’
started serving food in white offer with lower per head. This
crockery instead of colored. This increased their profits.
was in a negative change, people
didn’t liked it.
The aged floor manager was They have introduced new types of
replaced with a young floor flavors. This change is a positive one for
manager, since a young employee them.
is agile.

INTERWOOD AENZA
 Change in management: New GM  There is no change in management.
Sales was hired in August. The sales They don’t change their management.
process become fast
 Secondly, the commission system was  Their salary structure is very good and
implemented which motivates the commission are not attractive.
sales person.
 Regional head was changed and an  There sales were down. They charged
energetic Regional head is hired as delivery charges within Islamabad and
compared to old. Rawalpindi.

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