Institute of Information Technology and Management, New Delhi-58

Assignment – Unit I

Programme: BBA Semester: VI (M2) Paper Code: BBA 308 Academic Year: 2019-

Q-1 What steps are involved in strategic management process? Discuss these steps briefly by
giving suitable examples.

Q-2 What do you understand by strategy? Explain the role of mission and vision statement in
formulating the strategy of a firm.
 Institute of Information Technology and Management, New Delhi-58

Assignment – Unit II

Programme: BBA Semester: VI (M2) Paper Code: BBA 308 Academic Year: 2019-

Q-1 Discuss the Porter’s five forces framework to identify the sources of competition for
strategic business role. Explain with suitable examples.

Q-2 Explain the concept of value chain. How can value chain analysis help identify a company’s
strength and weakness?
 Institute of Information Technology and Management, New Delhi-58

Assignment – Unit III

Programme: BBA Semester: VI (M2) Paper Code: BBA 308 Academic Year: 2019-

Q-1 What are the four alternative corporate-level strategies? Explain with the help of family tree
of corporate strategies.

Q-2 Write a comprehensive note detailing the characteristics of different types of grand
strategies.
 Institute of Information Technology and Management, New Delhi-58

Assignment – Unit IV

Programme: BBA Semester: VI (M2) Paper Code: BBA 308 Academic Year: 2019-

Q-1 What is BCG-Model? Discuss the salient features of this model. How does it help in taking
important strategic decisions to an organization?

Q-2 Why implementation of strategies formed is important? What are the major issues involved
in the implementation of a strategy?