Visual Merchandising Questionnaire

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* 1. Are you male or female?

Male

Female

* 2. Please select your age range

16-18

19-21

22-24

25+

* 3. When you are shopping for clothes would you say that you take notice of the shop window displays?
Yes

No

Sometimes

* 4. Have you ever bought an item of clothing or an outfit you've seen in a window display?
Yes

No

* 5. Can you think of a memorable shop window display you've seen recently, what shop was it and why was it memorable?

* 6. Where do you do the majority of your clothes shopping?

High Street

Online

Other (please specify)

* 7. Based only on it's atmosphere, which is your favourite clothing or accessories shop to shop in and why?

* 8. Based only on it's atmosphere which is your least favourite clothing or accessories shop to shop in and why?

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* 9. Please tick ideas you'd be interested to see in a high street clothing retail shop.(Tick as many as you like.)
Live Music once a month

Refreshments area

Comfy seating area

Music corner (headphones playing albums for sale in the shop)

Artificial grass path

Different decor in every changing room

Artwork for sale on the walls

* 10. Do you have any ideas of your own that you would like to see in a clothing and accessories retailer that would really make
your shopping experience more exciting?

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