Professional Documents
Culture Documents
779
May 2, 1964 THE ECONOMIC WEEKLY
Planned transfers and cross-postings the cause of management failure we receive nearly 1,000 f o r every
are also a p a r t of development, often when they are missing. person selected—are screened for
i n t o functions different f r o m their conforming to basic requirements
original s k i l l or t r a i n i n g . The t h i r d We resort to direct recruitment of age and qualifications. Those who
and i m p o r t a n t advantage is t h a t the when it is necessary. In actual prac- meet the requirements are sent a
p r o m o t i o n potential w i t h i n the A r m tice this is mostly confined to spe- printed application f o r m w h i c h , apart
gets carefully looked at. As it is the cialists as in our a g r i c u l t u r a l opera- f r o m details of the school and uni-
f i r s t p r i o r i t y t o promote from w i t h - tions, animal feeding-stuffs, research, versity career and any jobs held,
i n , each department in s t a t i n g its economics. statistics, engineering, asks for some data t h a t w o u l d throw
needs w i l l carefully consider how i t medical and legal fields where we up academic and e x t r a - c u r r i c u l a r i n -
can meet them f r o m its own re- do not have specialist resources terests and hobbies, ideas about his
sources. w i t h i n the Company. B u t sometimes career and any leadership experience
even in non-specialist jobs if we have at school and college. These are
The Management Review is nor- not got a suitable qualified person, again screened by experienced per-
m a l l y brought up to date every rather than lower the standard we sons, and the promising candidates
year, but sometimes circumstances w i l l go outside. are invited for a p r e l i m i n a r y inter-
may need an ad hoc study. I t s pre- view at the Head Office or one of our
paration and follow-up, like the Cash branches. Those who show promise
Despite a i l the care we take in
Flow, keep our management resour- are then invited to our Head Office at
selecting, 20 per cent of our trainees
ces under constant study. Bombay for final selections, which
do not make the grade. This may,
are held in t w o parts.
sound a high proportion and is costly,
Selection and Recruitment but one we would not like to see
reduced t h r o u g h a sacrifice in our In the first part of final selections,
The five-year plan is reduced to an standards or t h r o u g h over-caution. a group of six to eight candidates is
annual operating plan of recruitment These are young men w h o are basi- brought together to a conference
and the Board is kept in touch w i t h cally able and w e l l qualified but have table and given a choice of subject
its progress. E v e r y quarter a state- either not taken to business or have and a case study which they discuss
ment of the t o t a l s t r e n g t h of the not developed the attitudes we need. in the presence of four senior mana-
Company is prepared showing staff The answer perhaps lies in a keener gers, who however only act as ob3er-
m each category, retirements, separa- follow-up on our part; to carefully vers. The group is "leaderless" and
tions, promotions and recruitment, isolate these attitudes; to t r y and has to organise its--, own discussion and
and this is examined by each depart- build them into our t r a i n i n g and of provide o p p o r t u n i t y to each member
ment, its director and finally by the course to ensure t h a t those t r a i n i n g to display his qualities of m i n d as
Board. the trainees are themselves con- well as leadership and being led. Our
scious of them.This is a task t h a t we consulting psychologist, w h o knows
F r o m where do we get our mana-
are now attending to. Were I to at- us and our requirements w i l l , is also
gers? F i r s t , always, we look w i t h i n .
tempt defining them I w o u l d say that present at these group discussions,
Who is ready to be made a manager
they are, positively and negatively, which he follows up w i t h an inter-
and who is ready to move up? The
a dedication to our business, keenness view at which each candidate is put
profess of f o l l o w i n g i n i t i a l selection
for achievement w i t h o u t a desire for through some psychological tests.
of staff w i t h a good original record,
power for its own sake, a deep social
observation, t r a i n i n g and grooming
sense, and a b i l i t y to get on w i t h the in the second part of final selec-
should ensure a regular flow from
job w i t h o u t w a s t i n g t i m e or the frills. tions the most p r o m i s i n g candidates
w i t h i n and a. ladder for the men and
In short, we prefer solid a b i l i t y to are put up before a senior board of
women w i t h the r i g h t qualities to
just v i r t u o s i t y . I am of course f a k i n g at least two directors, the Personnel
climb to the higher levels.
for granted the usual qualities of Director and some senior managers.
intelligence, industry, i n t e g r i t y , self- F r o m this group we finally select
Secondly, we recruit young trainees,
confidence, etc. We like poise and and offer appointments to as many
fresh f r o m the Universities w i t h good
ease but put no p r e m i u m on back- as reach our standards, though we
degrees in humanities or sciences
ground as a veneer. We have also are always w i l l i n g to take some risk
for the general side, in engineering
managed to be respected by those who w i t h otherwise p r o m i s i n g m a t e r i a l .
and technology for production, quali-
recommend candidates to us, for we This must account f o r some of our
fied accountants f o r finance and
w i l l carefully look at everyone who Josses. I should like to add t h a t we
audit. Experience m a y help, but we
knocks on our door because we are t r y to make our selection procedure
p r i m a r i l y look f o r a good m i n d and
anxious to take in talent, but we as objective and i m p a r t i a l as pos-
a l i k e l y a b i l i t y to possess and develop
make no concessions to influence. sible, p a r t i c u l a r l y so t h a t it leaves
the set of attitudes t h a t we consider
i m p o r t a n t for our business. These those who are not selected w i t h a
m a y be called "management-like Some interesting features of our feeling t h a t the process was fair.
qualities"; not easy to define but selection procedure may be w o r t h Secondly, the psychologist has not
meaningful when they are there, and mentioning. A l l applications—and a decision m a k i n g function; his role
780
THE ECONOMIC WEEKLY M a y 2, 1964
is confined to the use of technical largest number of trainees. The be general or functional, as in mar-
methods of assessing such aspects of young man w i l l go into the field and keting, finance, O. & M. To m a n y of
personality requirements as are rele- w o r k under a salesman for a m o n t h , them we i n v i t e as p a r t i c i p a n t s men
vant to the job. The i n f o r m a t i o n t h a t after w h i c h he w i l l w o r k indepen- f r o m our associate Unilever com-
is gained t h r o u g h his tests is consi- dently as a salesman f o r three to panies in A f r i c a and A s i a . We also
dered along w i t h other impressions four months. He then w o r k s under send our managers to courses, semi-
formed of the candidate. The psycho- a sales supervisor f o r a m o n t h and nars and conferences held outside the
logist's opinions are helpful to the then independently as a supervisor Company to provide the stimulus of
selection B o a r d b u t not decisive. for another three months or so. By meeting people f r o m other organisa-
A l l opinions of the psychologist are now he has been "blooded" and can tions and p a i t i c u l a r l y f r o m Govern-
treated as confidential. hold his own .in the field. The men ment and its undertakings. We send
who w o r k under h i m later should them to the A d m i n i s t r a t i v e Staff
We find f r o m experience t h a t the recognise t h a t behind w h a t he ex- College at Hyderabad, the new I n -
group method of selection has seve- pects them to do lies experience and stitutes of Management of Calcutta
r a l advantages. I t provides for grea- a b i l i t y to do it himself, and w e l l . and Ahmedabad, the regional and
ter scope for s t u d y i n g the different A f t e r this spell of about nine months the A l l I n d i a Management Associa-
aspects of a candidate's personality. in the field be w o r k s in a j u n i o r tions, the N a t i o n a l P r o d u c t i v i t y
A group can be given certain tasks management capacity in branch Council and to other more s t r i c t l y
w h i c h cannot be given to an i n d i v i - a d m i n i s t r a t i o n where he learns to functional courses.
dual. The men are seen together and deal w i t h the field w o r k f r o m the
are therefore easier to compare. office end. A f t e r some months of this Unilever's t r a i n i n g facilities i n t o e
Rejection is also less painful in a he is seconded to a sales manager U n i t e d K i n g d o m and i t s specialist
group method, and although the u n - and helps h i m r u n an area. At the courses in A u s t r a l i a and A m e r i c a
successful m a y not always agree end of one and h a l f years of all this are also open to us. We have also sent
w i t h the decisions of the selectors, t r a i n i n g he is given his first mana- men to Henley and H a r v a r d . L a s t l y ,
group inter-action w i l l usually m a k e g e r i a l responsibility and appointed we send a few men every year to the
it abundantly clear as to w h o stands an A r e a Sales Manager. F r o m then U n i t e d K i n g d o m for specialised t r a i n -
out. In fact the candidates, when on he w i l l go as far as he deserves. i n g w i t h Unilever companies i n t h a t
questioned individually, w i l l usually c o u n t r y and on the Continent.
p i c k the r i g h t ones themselves. A l l t h r o u g h the t r a i n i n g his seniors
L a s t l y , the procedure is economical. devote a good deal of t h e i r t i m e and at- We find all this training, carefully
tention to his progress, and the Board planned for both its content and
Training constantly receives reports on his t i m i n g , an integral p a r t of the g r o w t h
progress. H i s D i r e c t o r w i l l meet h i m of a manager. It has to be judiciously
Whatever the methods and techni- regularly, and the C h a i r m a n occa- controlled though, to stop it f r o m
ques followed in the selection proce- sionally. The progress reports are becoming a fad Each name f o r out-
dure, personnel interviews, group dis- discussed in detail in a committee of side t r a i n i n g is examined carefully
cussions, psychological test, etc., se- the Vice-Chairman, his own D i r e c t o r by the Board and each manager is
lection is only the first stage in the and the Personnel Director. His made to realise t h a t he can get out
t o t a l process of a c q u i r i n g and deve- t r a i n i n g finished, a recommendation of a course only in p r o p o r t i o n to
loping managers. A f t e r selection w i l l be put up for confirming h i m w h a t he himself puts i n .
begins our real task. in the covenanted grade of manage-
ment; and the C h a i r m a n w i l l usually A very useful aspect of t r a i n i n g
personally hand h i m the covenant. is the encouragement we give to our
T r a i n i n g is given i n d i v i d u a l l y and
He is f r o m now on the Company's managers to accept various e x t r a -
on the job. We have found f r o m ex-
most valued investment, and we arc m u r a l responsibilities. In a develop-
perience t h a t y o u n g i n t e l l i g e n t t r a i -
deeply disappointed at our occasional i n g economy, it is n a t u r a l t h a t de-
ness do not l i k e to spend months in
failures, though they have to be mands should be made on our mana-
c i r c u l a t i n g around the various de-
faced in the interests of the Com- gers by Government and other or-
partments of the Company w a t c h i n g
pany as much as for his own sake. ganisations and it is o n l y right t h a t
how others do t h e i r jobs; instead
they l i k e to get down to a job them- we should make our contributions In
selves and so our t r a i n i n g pro- T r a i n i n g never really stops. We the fields in w h i c h we have special
gramme is now job-oriented. Also, 'lave designed our own courses, p r i n - knowledge or experience. We are,
this is the best w a y of j u d g i n g their cipally to give the managers a broa- therefore, always prepared to help
performance and p o t e n t i a l at an early der picture of cur operations and its as l o n g as the demands made on us
strge. A f t e r a v e r y quick f a m i l i a r i - environments and to sharpen t h e i r are consistent w i t h the priorities and
sation p r o g r a m m e l a s t i n g only about managerial skills. These courses are requirements of our o w n business.
four weeks in a D i v i s i o n , they are always residential and there they We believe t h a t this k i n d of assistance
p u t t o w o r k i n i t . L e t u s take the meet men and w o m e n f r o m other is to m u t u a l advantage and, in the
m a r k e t i n g side, w h i c h absorbs the sides of our business. The courses can u l t i m a t e analysis, we gain as much
781
May 2, 1964 THE ECONOMIC W E E K L Y
from such efforts as we give because How do our managers respond to You may have noticed t h a t I have
it adds to the knowledge and experi- this system w h i c h takes a w a y the frequently mentioned the B o a r d in
ence of our managers. c r u t c h of "automatic" p r o m o t i o n ? connection w i t h selection, t r a i n i n g
They accept it i m p l i c i t l y when they and promotions of managers. This i n -
j o i n us and, in fact, they often t e l l dicates not the control the Board
Promotion as t h a t they regard this as one of exercises over these processes b u t the
the best reasons for j o i n i n g us. The interest it takes in w h a t I have a l -
P r o m o t i o n is always and i n v a r i - system, w h i c h they themselves w i l l ready referred to as our most valuable
ably on merit, irrespective of age or have the responsibility to operate, asset. Management Development, as
length of service. We f r a n k l y believe assures a f a i r assessment, and cases I have tried to describe i t , is an inte-
in the logic of the best man f o r the of unfair promotions are almost un- grated operation w h i c h has a q u a l i t y
Job because only then w i l l the job k n o w n . There m a y be t w o views on of wholeness l i k e m a r k e t i n g or manu-
be done best. Rut evaluating m e r i t a quick or unexpected p r o m o t i o n but f a c t u r i n g ; and not merely the appli-
us not an easy task. We therefore do nearly always the sense behind the cation of a series of isolated techni-
not leave such evaluation entirely to decision soon becomes obvious. The ques. H o w w e l l we grow, how success-
the time when the need for promo- capable rise rapidly, so that they f u l l y we meet the challenges w i l l de-
don't lose the fine c u t t i n g edge; some pend in the end on how w e l l we select
tion arises but make it a continual
are inevitably left behind—arith- and prepare each m a n f o r his job
process so that when the t i m e comes
metic must w o r k inexorably, for after and inculcate the r i g h t attitudes. 1
it is quite "obvious who the m a n is;
all the shape of a management struc- have t r i d to present to you the t h i n k -
in fact n o r m a l l y he has already been
ture must be p y r a m i d i c a l . Those left i n g and practice on this subject, b u t
groomed for i t . E v a l u a t i o n w i t h us is are w e l l looked after and have a very let me be clear. We are, of course,
a. constant process, consisting of pro- useful function in w h i c h their interest aware that what we are t r y i n g to do
gress reports, thorough t r a i n i n g , per- is kept alive t h r o u g h t r a i n i n g and can be improved upon. To effect such
sonal contacts by the seniors and by sometimes a change of job. In fact it an improvement is our constant
annual personnel reports, discussions is not that m a n y are left behind but endeavour.
at the m o n t h l y Board meetings, job that some must get f u r t h e r and faster.
evaluations, short lists of promising To use an A m e r i c a n phrase: There Note: This does not p u r p o r t to be
men: all this helps to ensure unbiass- cannot be all ''Chiefs and no Indians" a report of the proceedings of
ed and objective j u d g m e n t . (the A m e r i c a n k i n d ) . the A n n u a l General Meeting.
THE ECONOMIC W E E K L Y May 2, 1904
783
THE ECONOMIC WEEKLY M a y 2, 1964
17% over the preceding year and a Profit and Loss Account D u r i n g the closing stages of 1963
slight increase was recorded at Government made the welcome an-
Sahaganj, despite the severe power The m a i n features are given in nouncement t h a t Emergency Risks
cuts w h i c h affected f a c t o r y opera- the Directors' Report, f r o m w h i c h Insurance p r e m i a w o u l d not be pay-
tions d u r i n g the greater p a r t of the you w i l l have seen t h a t the profit be- able for the first quarter of 1964, and
year. This achievement reflects great fore tax remains m u c h the same as t h a t price control over our products
credit on the factories' management the previous year, this despite an i n - was discontinued. T y r e prices were
and labour, and their j o i n t effort crease in sales of a p p r o x i m a t e l y increased by 6% at the beginning of
continues f u r t h e r to improve produc- Rs. 3.61 crores. The additional pro- 1964, which w i l l help to offset the i n -
t i v i t y . I am confident t h a t n o t h i n g fit w h i c h would n o r m a l l y have arisen creased costs imposed on the i n d u s t r y
w i l l be spared towards the achieve- as a result of the increased sales was d u r i n g the course of last year.
ment of the higher production t a r - more t h a n absorbed by additional
T w o years ago I referred to the
gets set for this year. costs, p a r t i c u l a r l y those arising
increasingly competitive conditions
t h r o u g h the use of indigenous r a w
Expansion in the t y r e industry. This t r e n d was
materials.
L a s t year I had to t e l l you that, slowed down by the Emergency and
f o l l o w i n g the i n t r o d u c t i o n of Super subsequent r i t e in Government pur-
The net p r o f i t for disposal after
Profits tax, we were reviewing our chases, but is now again v e r y evi-
tax — Rs. 1,68,86,953 — is substan- dent, There is now no overall short-
expansion schemes and t h a t no t i a l l y higher than last year, entirely
positive report on their progress could age of tyres of any type, but we are
due to t a x a t i o n adjustments as a l - confident of our a b i l i t y to achieve
be given. Indeed, 1963 l a i d increased ready explained in the Directors' Re-
financial burdens on y o u r Company the targets we have set ourselves for
port. A f t e r the compulsory transfer 1964, both in the sales field and in the
as a result of additional taxation, to Development, Rebate Reserve of
e x t r a costs arising f r o m the use of factories, t h r o u g h the wholehearted
Rs. 10,25,000, and p r o v i d i n g for Pre- efforts of a l l concerned. We look
indigenous r a w materials, premia ference Share dividend of Rs. 4,00,000,
payments in respect of Emergency f o r w a r d to another year's satisfac-
a balance of Rs 1,54,01,953 remains. t o r y w o r k i n g , although the t r e n d of
Risks Insurance, and the tie-up of
more capital f o l l o w i n g the f u r t h e r sur- r i s i n g costs is a d i s t u r b i n g factor.
The Directors propose to transfer
charge on Excise duties. In conclusion, I am sure you w o u l d
to General Reserve Rs. 75,26,953 of
l i k e me to associate you w i t h the
New t e m p o r a r y and permanent this balance and recommend a dividend
Directors in expressing our thanks
sources of finance had to be explored for 1963 on the O r d i n a r y Share Ca-
to al employees for their l o y a l efforts
if we were to avoid abandoning or p i t a l of 17½%:, subject to tax. T h i s
d u r i n g the past year.
c u t t i n g back some of our schemes. w i l l absorb Rs. 78,75,000 and com-
pares w i t h 15% paid in respect of N O T E — T h i s does not purport to
Three measures were successfully
1962. be a record of the proceed-
negotiated in the l a t t e r half of the
ings of the annual general
year w h i c h have enabled us to em-
Balance Sheet meeting.
bark once more on a full-scale ex-
pansion programme. These were,
A concentrated effort was m a i n -
first, negotiation of additional bank S Anantharamakrishnan
tained to contain Inventories despite
overdraft facilities to tide over our
the higher volume of o u t p u t and I WITH the deuth of Shri S A n a n t h a -
t e m p o r a r y requirements, second, a
am pleased to say this was successful. " r a m a k r i s h n a n in Madras on
decision to proceed w i t h our applica-
Debtors are substantially higher A p r i l 18, the country has lost a lead-
t i o n for a r i g h t s issue and the agree-
m a i n l y due to the larger volume of i n g industrialist. S h r i A n a n t h a r a m a -
ment of the Dunlop Rubber Company
business, most of w h i c h took place in k r i h n a n was C h a i r m a n c f the Simp-
L i m i t e d , U . K . , to advance meanwhile
the latter p a r t of the year. son Group of companies. He started
the necessary sterling for expansion
his career as a Chartered Accountant,
by w a y of a loan, and t h i r d , a mode3t B a n k borrowings are also higher, j o i n i n g Simpson and Company asits
increase in t y r e prices of 3% f r o m reflecting heavier t a x a t i o n payments Secretary. It is a t r i b u t e to his abi-
the end of September, 1963.
d u r i n g the year and also the higher l i t y t h a t he rose to the highest posi-
w o r k i n g capital required to sustain tion in the concern.
Our expansion schemes are now
the increased volume of business.
well in hand and we anticipate in- Shri A n a n t h a r a m a k r i s h n a n was
F u t u r e Prospects
creased production in m a n y of our the architect of the present Simpson
products d u r i n g the l a t t e r half of this The 1964 Budget proposals reduced Group of industries. In addition to
his efforts on behalf of his o w n en-
year, although the complete ex- the incidence of t a x payable by your
terprises, he took an active interest
pansions w i l l not be finally imple- Company t h r o u g h the abolition of
in the i n d u s t r i a l development of
mented u n t i l about the middle of the Super Profits tax and the substi- Madras. He served on a number of
1965. The r i g h t s issue is now being t u t i o n of a Surtax on excess profits. official and private committees and
processed and is expected to be made However, Increased tax arises f r o m was also a member of the Regional
towards the end of this year. the 7.5% t a x on dividends. Board of the Reserve B a n k of I n d i a ,
784
THE ECONOMIC WEEKLY May 2, 1964
785
May 2, 1964 THE ECONOMIC WEEKLY
present level of Rs. 253 lacs and while the investment portfolio stands booking and the Machine Tool D i v i -
number of shareholders has increas- at 63 lacs. In conformity w i t h the sion anticipates a considerable
ed f r o m 1860 to over 5500 today. views expressed by m a n y of you, a volume of business d u r i n g the yearly
W h i l e the role of capital is not to modest beginning was made in offer- I would not like to conclude before
be underestimated, it is labour w h i c h i n g you shares in the new steel com- t h a n k i n g a l l the staff f o r their l o y a l t y
gives it a meaning in industry. I pany. I hope that w i t h continuing and devotion to w o r k d u r i n g the
t h i n k of labour in its integrated g r o w t h , there w i l l be further oppor- year.
sense, embracing a l l members of an tunities for you to invest in new com-
I t h a n k you.
industrial enterprise, whatever t h e i r panies or in the expansion of the
functions. W i t h o u t the effort of la- existing units so t h a t you may Note: This does not purport to be
bour to plan and to execute, capital share in the prosperity of your Com- the record of the proceedings
remains stagnant. Corresponding pany— a share w h i c h r i g h t l y belongs of the E i g h t e e n t h A n n u a l
w i t h the increase of capital, our to you. General Meeting of the Com-
pany.
own labour strength in the parent Confidence in Future
Company has increased from 1200 The economy has reached a diffi-
in 1955 to nearly 5000 today. Labour cult stage in its development. The
in the Company looks to the future country t h r o u g h the Five-Year Plans Sanforized and Cloth Exports
for increased earnings, for opportu- is in the process of reappraising the I N D I A N cotton textile exports last
nities to better their w a y of l i v i n g methods by w h i c h desired social ob- year totalled 531.2 m i l l i o n yards, a
and for chances if p r o m o t i o n . Over jectives can be achieved. You may bare 4.5 per cent higher than in 1902
the last four years, over 800 vacancies w e l l ask whether this transitional — but w e l l below the 582.4 m i l l i o n
have been filled t h r o u g h promotions period w i l l have any effect on our yards exported in 1961. Price-wise
f r o m w i t h i n - sufficient assurance industrial philosophy. I can only the situation was even more disap-
t h a t ample opportunities exist in answer you by affirming t h a t p r a c t i - pointing. The 1963 exports were
your Company for advancement. cally every u n i t in the group is in the w o r t h a t o t a l of Rs 41.2 crores, only
Better pay, good service conditions process of expansion and t h a t we 3.3 per cent greater than in 1902.
and a share in the prosperity of the have our sights fixed on more ambi- Looked at another way, the price
Company have been the benefits tious targets in the future. We per y a r d of cotton fabric exports has
accrued to labour. In response, the would be f a i l i n g in our d u t y if we been going down : f r o m 80 nP in 1901.
Company has their assured l o y a l t y did not. continue to contribute to the to 79 nP i n 1962, to 77 nP i n 1903.
and a desire end enthusiasm to meet. g r o w t h of the community to which
B u t although t o t a l exports of I n -
the ever g r o w i n g need for better we belong. In these endeavours we
dian cottons have been on an irregular
skill and more productivity. do not doubt that there w i l l be vast
decline, shipments of S a n f o m e d -
Quality Control difficulties. The large commitments
labelled fabrics to a large number of
In all our varied m a n u f a c t u r i n g we have already undertaken are a
foreign countries have shown a steady
activities we have always laid em- measure of the confidence we have
rise. I n d i a n m i l l s last year exported
phasis on qualify control and I can in the future.
a total of 10.3 nin yards of Sanforizei-
.say, that the quality of our products In r e m i n i s i n g over the past, I labelled fabric. This was 31.2 per-
has ensured consumer satisfaction. m a y have taxed your patience. The cent higher than in 1902; the 1962
Nor does our responsibility end w i t h encouraging and the g u i d i n g hand of figures were themselves 41.07 per
the .vale of the product -the i m p o r t - the late Chairman is no longer w i t h cent higher than those for 1901.
once we have given to after Ces- us. I am, however, fortunate in
ser vice has instilled a sense of con- E x p o r t s of Sanforized-labelled fab-
h a v i n g the wise counsel of my col-
fidence in the consumers, which ric were w o r t h , on a per y a r d basis,
leagues on the Board w h i c h will
must reap rich dividends in the nearly twice as much as the export
make my task less burdensome. I
future. price of all cotton fabrics. Last year
have the l o y a l t y of our employees
the value of Sanforized-labelled fab-
It is your faith and confidence that and I hope your confidence. I am
ric exports averaged Rs 1.33 per yard.
has made possible this g r o w t h . Great sure that you would like to join me
This compares w i t h the 77 nP per
care has been exercised by your d i - in welcoming our t w o new Directors,
yard general, figure mentioned pre-
rectors to ensure fair' and reasonable M r . lengar ano M r . Hydari— they
viously.
dividends. Keeping in m i n d the need need no introduction from me.
for liquid funds for expansion and You w i l l be glad to know that for Contacts that the Sanforized Com-
diversification, your Directors have the five months of the current pany has in 19 countries on a l l five
favoured a stable policy of dividends. financial year t h a t is to the end of continents have helped I n d i a n export-
The operations of the Company over M a r c h 1964 our operations in all ers to achieve this enviable record. The
the years have f u l l y justified expec- divisions of our Company have been Company's world-wide experience in
tations, reflected by the profits satisfactory. Production of Jeep textiles has also led it to suggest a
earned from year to year. The share- vehicles averaged 900 vehicles per number of ways for I n d i a n textile ex-
holder's enjoy an added sense of m o n t h and deliveries have kept pace porters to meet the export challenge
security that the reserves of the w i t h this production. The Steel and improve their own and their
Company have increased to 80 less Division has, maintained its rate of country's foreign currency earnings.
786
THE ECONOMIC WEEKLY May 2, 1964
787
THE ECONOMIC WEEKLY M a y 2, 1964