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Vietnam mobile app popularity ranking (Jan-April,

Asia2020)
Plus Inc.

Q&Me is online market research provided by Asia Plus Inc. Asia Plus Inc.
Objective
This ranking chart is created with a
reference to App Annie Intelligence
(https://www.appannie.com/top/) between
Jan 13 – Apr 6, 2020 to illustrate the
popular applications in Vietnam

Source: AppAnnie (https://www.appannie.com/top/)


Store: iTunes App Store, Google Play
Geography: Vietnam
Duration: Jan 13 - Apr 6, 2020
Device: iPhone, Android
Measure: Free download
Key topics
Zoom as the leading app COVID-10 information tool

Due to the COVID-19 NCOVI, the official


and social distance order, application from the
the popularity of Zoom ministry of health, has
went up rapidly. Teams been used by many since
got popular since people its launch.
came to worry about
security issues of Zoom

More games Personal entertainment / learning app


Since people have more Same reasons as games,
time to stay home, the mobile applications of
mobile game popularity online learning, or
went up. We see more personal entertainment
number of mobile games like Karaoke went up to
in ranking. fill the demand of utilizing
their personal time.
• No 5 is earn money from reading news -“BuzzMatch”
All Categories (iPhone) • No 7 is makes your Internet more private – “1.1.1.1”
Which only have data on 6th, Apr, 2020

13-Jan 20-Jan 27-Jan 03-Feb 10-Feb 17-Feb 24-Feb 02-Mar 09-Mar 16-Mar 23-Mar 30-Mar 06-Apr
0 ZOOM
1 1 1 1 1 1 1
2 2 2 2 2 2
3 3 3 3 3 3 3
4 4 4 4 4 4 4 NCOVI
5 5 5 5 5
6 6 6 6 6 6
7 7 7 7 7
8 8 8 8
9 9 9 9 TikTok
10
12
Microsoft
14 14 Teams
15
17 17
18 Save
The Girl!
20

Zalo

25
Brain Out

29
30
Source: AppAnnie (https://www.appannie.com/top/), iTunes App Store, Jan 13 - Apr 6, 2020, Category= Overall,
Device= iPhone, Measure= free download
• No 5,7,8 are new games - “Join Clash 3D” - “Blend It 3D” –
All Categories (Android) “Join Clash 3D”.
• No 10 is an app to earn money from reading news - “Cashzine ”
Those only have data on 6th, Apr, 2020

13-Jan 20-Jan 27-Jan 03-Feb 10-Feb 17-Feb 24-Feb 02-Mar 09-Mar 16-Mar 23-Mar 30-Mar 06-Apr
0 ZOOM

1 1 1 1 1 1 1
2 2 2 2 2 2 2 2 NCOVI
3 3 3 3 3 3 3 3 3 3
4 4 4 4 4 4 4 4 4 4
TikTok
5 5 5 5 5 5 5 5
6 6 6 6 6 6 6
Perfect
7 7 7 7 Cream
8 8 8 8 8
9 9 9 9 Garena
Free Fire
10 10
11 Worms
12 12 Zone .io

Brain Out
14
15
Source: AppAnnie (https://www.appannie.com/top/), Google play, Jan 13 - Apr 6, 2020, Category= Overall,
Device= Android, Measure= free download
Social network (iPhone) *( ) is the ranking in overall category

13-Jan 20-Jan 27-Jan 03-Feb 10-Feb 17-Feb 24-Feb 02-Mar 09-Mar 16-Mar 23-Mar 30-Mar 06-Apr
0
1 1 1 1 1 1 1 1 1 1 1 1 1 (8)
2 2 2 2 2 2 2 2 2 2 2 2 2 2 (10)
Zalo
3 3 3 3 3 3 3 3 3 3 3 3 3 (11)
4 4 4 4 4 4 4 4 4 4 4 4 4 4 (23)
5 5 5 5 5 5 5 (29) Messenger
6

Facebook
8

10 Facebook Lite

12 Instagram

14 14

Source: AppAnnie (https://www.appannie.com/top iTunes App Store, Jan 13 - Apr 6, 2020, Category= Social Networking,
Device= iPhone, Measure= free download
Social network (Android) *( ) is the ranking in overall category

13-Jan 20-Jan 27-Jan 03-Feb 10-Feb 17-Feb 24-Feb 02-Mar 09-Mar 16-Mar 23-Mar 30-Mar 06-Apr
0

Zalo
1 1 1 1 1 1 1 1 1 1 1 1 1 1(16)

Messenger
2 2 2 2 2 2 2 2 2 2 2 2 2 2(20)

Facebook

3 3 3 3 3 3 3 3 3 3 3 3 3 3 (35)
Messenger
Lite

4 4 4 4 4 4 4 4 4 4 4 4 4 4(50) Facebook Lite

5 5 5 5 5 5 5 5 5 5 5 5 5 5 (55)

Source: AppAnnie (https://www.appannie.com/top/), Google play, Jan 13 - Apr 6, 2020, Category= Social Networking,
Device= Android, Measure= free download
Photo and video (iPhone) *( ) is the ranking in overall category

13-Jan 20-Jan 27-Jan 03-Feb 10-Feb 17-Feb 24-Feb 02-Mar 09-Mar 16-Mar 23-Mar 30-Mar 06-Apr
0
1 1 1 1 1 1 1 1 1 1 1 1 (3)
2 2 2 2 2 2 2 2 2 2 2 2 2 (33)
Tiktok
3 3 3 3 3 3 3 3 3 3 3 3 (38)
4 4 4 4 4 4 4 4 4 4 4 (48)
5 5 5 5 5 5 5 (56) PicsArt
6 6 6 6
7 7 7
Ulike
8 8
9 9
10 10 10 Adobe
Lightroom
11
12
B612

14

Source: AppAnnie (https://www.appannie.com/top/), iTunes App Store, Jan 13 - Apr 6, 2020, Category= Photo and video,
Device= iPhone, Measure= free download
Photo and video (Android) *( ) is the ranking in overall category

13-Jan 20-Jan 27-Jan 03-Feb 10-Feb 17-Feb 24-Feb 02-Mar 09-Mar 16-Mar 23-Mar 30-Mar 06-Apr
0

1 1 1 1 1 1 1 1 1 1 1 1 1 1 (3)

2 2 2 2 2 2 2 2 2 2 2 2 2 (17) Tiktok

3 3 3 3 3 3 3 3 3 3 3 3 (44)
Snack Video
4 4 4 4 4 4 4 4 4 4 (48)

5 5 5 5 5 5 5 5 (>100) Ulike

6 6 6 6 6
B612
7 7

8
FaceU
9 9

10

Source: AppAnnie (https://www.appannie.com/top/), Google play, Jan 13 - Apr 6, 2020, Category= Photo and video,
Device= Android, Measure= free download
*( ) is the ranking in overall category
Game (iPhone) ** On 9-Mar to 23-Mar “Sonic Cat” is ranked
over top 30
13-Jan 20-Jan 27-Jan 03-Feb 10-Feb 17-Feb 24-Feb 02-Mar 09-Mar 16-Mar 23-Mar 30-Mar 06-Apr
0
1 1 1 1 1 1 1 1 (6)
2 2 2 2 2 2 (9)
3 3 3 3 3 3 3 3 3 3 3 3 (12)
4 4 4 4 4 4 4 4 4 4 (13) Save The
5 5 5 5 5 5 (17) Girl!
6
7
Brain Out

10
Garena
Liên Quân
14 Mobile
15
Sonic Cat

20 Garena
Free Fire

25 25 25

Source: AppAnnie (https://www.appannie.com/top/), iTunes App Store, Jan 13 - Apr 6, 2020, Category= Game,
Device= iPhone, Measure= free download
*( ) is the ranking in overall category

Game (Android) ** No 1,3,5 are “Save The Girl”, “Join


Clash 3D”, ‘Blend It 3D’ apps, which only
have the data on 6-Apr
13-Jan 20-Jan 27-Jan 03-Feb 10-Feb 17-Feb 24-Feb 02-Mar 09-Mar 16-Mar 23-Mar 30-Mar 06-Apr
0
1 1 1 1 1 1 1
2 2 2 2 2 2 2 2 2 (4)
3 3 3 3 3 3 3 3 3 Perfect
4 4 4 4 4 4 4 4 4 4 (6) Cream
5 5
6 6 6 (9)
Garena
7 7 7 7 (11)
Free Fire
8 8 8 (12)
9
10 Worms
11 Zone .io
12 12
Brain Out
14 14

16 Sonic Cat

18 18
19
20

Source: AppAnnie (https://www.appannie.com/top/), Google play, Jan 13 - Apr 6, 2020, Category= Game,
Device= Android, Measure= free download
Shopping (iPhone) *( ) is the ranking in overall category

Shopee
1 1 1 1 1 1 1 1 1 1 1 1 1 1 (15)

Lazada
2 2 2 2 2 2 2 2 2 2 2 2 2 2 (27)

Tiki
3 3 3 3 3 3 3 3 3 3 3 3 3 3 (45)

Sendo
4 4 4 4 4 4 4 4 4 4 4 4 4 4 (63)

Cho Tot
5 5 5 5 5 5 5 5 5 5 5 5 5 5 (>100)

Source: AppAnnie (https://www.appannie.com/top/), iTunes App Store, Jan 13 - Apr 6, 2020, Category= Shopping,
Device= iPhone, Measure= free download
Shopping (Android) *( ) is the ranking in overall category

13-Jan 20-Jan 27-Jan 03-Feb 10-Feb 17-Feb 24-Feb 02-Mar 09-Mar 16-Mar 23-Mar 30-Mar 06-Apr
0

1 1 1 1 1 1 1 1 1 1 1 1 1 1 (22)
Shopee
2 2 2 2 2 2 2 2 2 2 2 2 2 2 (32)

Lazada
3 3 3 3 3 3 3 3 3 3 3 3 3 3 (85)

4 4 4 4 4 4 4 4 4 4 4 4 (>100) Sendo

5 5 5 5 5 5 5 5 (>100)
Tiki

6 6 6 6 6 6 6

Cho Tot
7 7 7

Source: AppAnnie (https://www.appannie.com/top/), Google play, Jan 13 - Apr 6, 2020, Category= Shopping,
Device= Android, Measure= free download
Music / video (iPhone) *( ) is the ranking in overall category
** No 5 is “NhacCuaTui Lite” app
Which only have data on 6th, Apr
13-Jan 20-Jan 27-Jan 03-Feb 10-Feb 17-Feb 24-Feb 02-Mar 09-Mar 16-Mar 23-Mar 30-Mar 06-Apr
0

1 1 1 1 1 1 1 1 1 1 1 1 1 1 (16)
Youtube

2 2 2 2 2 2 2 2 2 2 2 2 2 2 (25)
Zing MP3
3 3 3 3 3 3 3 3 3 3 3 3 3 (100)

Spotify
4 4 4 4 4 4 4 4 4 4 4 4 4 (>100)

SoundCloud
5 5 5 5

iKara
6 6 6 6 6 6 6 6 6 (>100)

7 7 7 7

Source: AppAnnie (https://www.appannie.com/top/), iTunes App Store, Jan 13 - Apr 6, 2020, Category= Music / video,
Device= iPhone, Measure= free download
Music / video (Android) *( ) is the ranking in overall category

13-Jan 20-Jan 27-Jan 03-Feb 10-Feb 17-Feb 24-Feb 02-Mar 09-Mar 16-Mar 23-Mar 30-Mar 06-Apr
0

1 1 1 1 1 1 1 1 1 1 1 1 1 1 (23)

2 2 2 2 2 2 2 2 2 2 2 2 2 (97) Zing MP3

3 3 3 3 3 3 3 3 3 3 3 3 3 3 (>100)
WeSing
4 4 4 4 4 4 4 4 4 4 4 4 4 (>100)

5 5 5 5 5 5 5 5 5 (>100) Keeng

6 6 6
Spotify
7 7 7 7 7

8
Spoon
9 9

10

Source: AppAnnie (https://www.appannie.com/top/), Google play, Jan 13 - Apr 6, 2020, Category= Music / video,
Device= Android, Measure= free download
Others (that are in top 100) (iPhone) *( ) is the ranking in overall category

13-Jan 20-Jan 27-Jan 03-Feb 10-Feb 17-Feb 24-Feb 02-Mar 09-Mar 16-Mar 23-Mar 30-Mar 06-Apr
0
1 1 1 1 1 1 1 1 (1)
2 2 2 2 2 2 2 2 (2)
3 3 3 3 (4)
ZOOM
4 4
5 5 5
6 6 6 6 6 6 (14)
7 7 (18) NCOVI
8 8
9
10 Microsoft
Teams
12 12
13 Hangouts
14

16 Gmail

18

20 20

Source: AppAnnie (https://www.appannie.com/top/), iTunes App Store, Jan 13 - Apr 6, 2020, Category= Others,
Device= iPhone, Measure= free download
Others (that are in top 100) (Android) *( ) is the ranking in overall category
** On 20-Jan to 3-Feb and 17-Feb to 9-Mar
“Tin moi 24h” is ranked over top 100
13-Jan 20-Jan 27-Jan 03-Feb 10-Feb 17-Feb 24-Feb 02-Mar 09-Mar 16-Mar 23-Mar 30-Mar 06-Apr
0

1 1 1 1 1 1 (1)
2 2 2 2 2 (2)
ZOOM
3
4 4 4 (24)
NCOVI
5 5 5
6 6 6
KeepClean

8 8 8 (41)
Tin moi 24h
9 9
10 10 10 10 (49)
BÁO MỚI
11 11 11
12 12 12 12

13 13

Source: AppAnnie (https://www.appannie.com/top/), Google play, Jan 13 - Apr 6, 2020, Category= Others,
Device= Android, Measure= free download
Q&Me – About Online Market Research Services
Our Solution
Survey is conducted via mobile phone and the data is processed real-time

Affordable Quick High quality


1/3 of the competitor Takes 24 - 48 hours for Superb real-time
pricing most surveys, proving analysis for flexible and
real-time analysis accurate data collection
Our Advantage: Direct Panel Management
Our strength is 16-39 years old and urban areas. This is where most biz
customers would like to research. 330,000 members as of Mar, 2018
Age Gender City
31%

22% 19%
18%
44% 47%
14%
56% 18%

7%
6%
3% 3%
1% 1%
0% 3% 3% 4%
Male Female HCM Hanoi Can Tho Da Nang
Hai Phong Dong Nhai Others
Process for the quality assurance

Questionnaire Take out users Take out speed Manual check by Re-assortment of
based on the with irrelevant users the experienced panelist priorities
exact profile replies researchers
• We count the • Based on the
• Refined and very • Remove Fake average median • Our experienced survey results, bad
derailed database questions hit time and take out researchers will users are screened
panel users those who are check the out while prioritizing
• Remove less than that relevance as well those who return s
Contradicted as open good feedbacks.
answer users comments
• Take out straight
answer users
Evaluation for our quality assurance
Online is considered to be “cheap and bad” in general. Q&Me provides
several methods providing data with quality
Our quality score by SSI
QUALITY CHECK SURVEY SPECIFICATION
N (Sample size) 300
IR (Incident rate) 100%
97% 91%
LOI (Lenght of Interview) 10 minutes

Success Criteria Overral score of 80% or higher


FACT CONSISTENCY SCORE THOUGHT
CONSISTENCY SCORE

THE RESULTS

89% 97% Overal score 93.5%

Average score 73%


in the industry
STRAIGHT-LINER/ FLAT- SPEEDERS SCORE
LINER SCORE

(*) QC scores are generated by Survey Sampling International (SSI), the Worldwide Leader in Survey Sampling and Data Collection
Solutions. Asia Plus (Q&Me) is the preferred partner of SSI in Vietnam.
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