Hello!

I’m a freelance writer.

This is my portolio.
Table of Contents

04 06
Experience Skills

08 17
Journey Feedback
About Me
Welcome to my portfolio. I am a freelance writer with over a decade of experience in
the online world that likes to wear different hats from time to time.

I have written on various topics from fashion and beauty, to health, fitness, travel,
medicine, marketing, and lifestyle. I have worked as a word wizard for “glossy”
websites, dedicated to both women and men, as well as a ghostwriter for
blogs, eBooks, and social media blurbs.

I have had the pleasure of interviewing artists from all over the world, like Mando
Diao, Marlon Roudette, Isabel Coixet, Vinila von Bismark, Karoline Herfurth,
Najwa Nimri, to name but a few. I love to dip my toes into the digital pool to
research like a 2.0 Peeping Tom. I like to play with visuals to create enchanting
presentations and I am always looking for the next new project that I can
sparkle some success glitter over.

I wear many hats, from writer to editor, from researcher to manager and I like to say
that #imnevernotlearning. I am interested in joining new and fun projects that
I can help grow, but that will also let me upgrade my skills.

2008-2013
I studied Journalism and got my
Bachelor of Arts and Masters in
"New Media's purpose regarding the
contemporary landscape" and
"Editorial strategies in online and
print media - case study women's
magazines“ in Bucharest, Romania.
During this time I also volunteered in cultural
projects for the young generation and
followed classes to upgrade my skills in
design, communication, and photography. I
was an intern for two projects, a magazine
dedicated to women and a digital platform.
Experience
2010-2013
I was the editor of a Romanian
women's website where I
curated interviews and SEO
articles. I did my research, edited
visuals, developed social media
strategies, and online contests. I
have also had newsletter and
Google Analytics basic training,
and worked with different DMS
and CMS platforms.
During this period I launched my own
lifestyle blog dedicated to men.
2013-2015
I was part of a digital agency
based in US where I had the
honor of working on different
projects as both a research
analyst and an editor. I collected
data, planed reports, and made
recommendations to establish
brands online. I developed
PowerPoint presentations, had
project manager duties, created
the book of the brand, content
for blogs, and social media posts.

2014-2017
I was a digital communications
manager for a lifestyle website
dedicated to both men and
women. I had the opportunity
to work remotely from
Bucharest, Romania with a
team from both Spain and
Germany. I did online PR, social
media marketing, newsletter
marketing, basic CMS and
HTML tasks. I used Google
Analytics to create monthly
reports, did marketing
research, wrote content, edited
visuals, developed online
contests, and interviewed
international artists.
Experience
2015-present
I began my journey into freelance “globe-trotter” During this time I developed
writing. I developed new skills and aided different my YouTube channel dedicated
projects based all over the world: Romania, US, to women. It is about my life as
Israel, France, Hong Kong, India, Luxembourg, a Millennial woman, wife, mom,
Singapore, Taiwan, UAE, Norway, Netherlands, and journalist.
Australia, UK, Sri Lanka, and Canada.
My husband and I also opened
3 shops for a little over 2 years. I
I was a ghostwriter. I created interviews and edited was the manager in charge of
or proofread blogs. I did presentations or pitches. I buying merchandise, shop
edited in Photoshop and Premiere. I had research decor, and window styling. I
analyst responsibilities, translated various texts was also responsible for HR and
between Romanian-English-Spanish. I created the have sales and customer care
book of the brand, marketing strategies for new skills. I gained tremendous
brands, and social media marketing. I have also experience working with the
state, banks, accounting,
wrote and designed eBooks, whitepapers, case
register, pos, and checks. I will
studies, newsletters, worked for a short period of always cherish it because it is so
time as a copywriter and also did voice-overs like a outside of my comfort zone.
Millennial Jack of all trades. This keeps me evolving.
 Skills

Copywriter Digital Journalist Online Manager

(e.g. social media Researching, writing, (e.g. social media post
marketing, basic ads, editing and proofreading scheduling, organizing
brochures, marketing articles, marketing online contests,
strategy presentations, content and videos answering users, PR
social media calendars, scripts responsibilities, like
pitches, brand design (e.g. blogs, eBooks, case keeping up with
and copy guidelines, studies, articles, influencers)
competitive analysis, newsletters,
website copy) autoresponder emails)
 Technical Skills

Adobe Suite - Basic Translating

Photoshop and Premiere Romanian-English-
editing Spanish

Basic filming and Basic CMS, DMS,

photography HTML, Google
background Analytics training
 My writing journey
It all started in 2010
with my first
internship @ Tabu
magazine.
A mix of personal blog posts and other
online media.
[click the photo to follow the link]
A mix of personal blog posts and other
online media.
[click the photo to follow the link]
A mix of personal blog posts and other
online media.
[click the photo to follow the link]
 Personal projects
[click the photo to follow the link]
Newsletters
Past collaborations
 Feedback

"Elena completed the assignment with a
great deal of professionalism and
adhered to the deadline."
- Men's Style Blogger/SEO Optimization
Expert jobs
"Elena provided a creatively written article
within a day. Very good work ethic and
communication. Happy with the work she
produced. Recommended for English creative
writing pieces!" - Food blogger job
"Elena, has made amazing original coffee
quotes. Her communication, quality and
delivery all are excellent and surely will
work with her again."
- Original Coffee Quotes copywriting job

"Elena is a very talented and great
collaborator! She did some great
contributions. I will rehire for sure.
Thanks."
- Health, lifestyle, art and culture job
"Working with Elena has proven swift and
efficient. She has a sophisticated grasp of
concepts and a mature writing tone and
style. Will be working with her again."
- Blog about coolhunting job
 Contact

Email elenanicoleta.vrabie@gmail.com

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