Exploitation in the marketplace happens in various ways.

Some examples are

(i) When traders indulge in unfair trade practices such as when shopkeepers weigh or measure less than what they should. This is usually in
materials sold loose like rice, flour, milk, etc.
(ii) When traders add charges that were not mentioned before, like handling charges, packing charges, etc. 
(iii) When adulterated/defective goods or expired medicines are sold.

when a consume is cheated in any way,either by shopkeeper or by the producer by giving him poor quality or adultrated goods or by
charging more price for a commodity or a service is called consumer exploitation.

people may be exploitated in the market in the following ways;

 under weighing; many dishonest shopkeepers weigh less than that they should.
 adultration ;at times adultrated or defective food are sold in the market.
 additional charges; sometimes traders add charges that were not mentioned before.
 false and incomplete information;to sell more goods generally false information is passed on to
the media and other sources to attract consumers.
 artificial scarcity; sometimes traders make artificial goods and sell them in the market to earn
higher profits.

  Right to Safety

The right to be protected against the marketing of goods and services, which are hazardous to life and property.

  Right to be informed

The right to be informed about thequality, quantity, potency, purity, standard and price of goods or services, as the case may be so as to protect the consumer
against unfair trade practices.

  Right to Choose

The right to be assured, wherever possible, access to a variety of goods and services at competitive prices.

  Right to be heard

The right to be heard and to be assured that consumer’s interests will receive due consideration at appropriate fora.

  Right to Redressal

The right to seek redressal against unfair trade practices or restrictive trade practices or unscrupulous exploitation of consumers.

  Right to Consumer Education

Certification marks
The state enforced certification marks presently in India are:

 ISI mark. For industrial product. Certifies that a product conforms to a set of standards laid by the Bureau of Indian Standards.[1]
 FPO mark. A mandatory mark for all processed fruit products in India. Certifies that the product was manufactured in a hygienic
'food-safe' environment.
 Agmark for all agricultural products.[2][3]
 The Non Polluting Vehicle mark on motor vehicles certifying conformity to the Bharat Stage emission standards.
 BIS hallmark. Certifies the purity of gold jewellery.
 The India Organic certification mark for organically farmed food products. [4] Certifies that the product conforms to the specifications
of National Standards for Organic Products, 2000 [5] and any eventual amendments.
The certification is issued by testing centres accredited by the Agricultural and Processed Food Products Export Development Authority
(APEDA) under the National Program for Organic Production of the Government of India.

 Ecomark. An ecolabel for various products issued by the Bureau of Indian Standards. Voluntary and promotional.
AI - certification mark of gold ornaments

The FPO mark is a certification mark mandatory on all processed fruit products sold in India such as packaged fruit beverages, fruit-jams,
crushes and squashes, pickles, dehydrated fruit products, and fruit extracts, following the Food Safety and Standards Act of 2006.
[1]
 The FPO mark guarantees that the product was manufactured in a hygienic 'food-safe' environment, thus ensuring that the product is fit for
consumption.

ISI mark is a certification mark for industrial products in India. The mark certifies that a product conforms to the Indian Standard, mentioned
as IS:xxxx on top of the mark, developed by the Bureau of Indian Standards (BIS), the national standards body of India. [1] The ISI mark is by
far the most recognized certification mark in the Indian subcontinent. The name ISI is an abbreviation of Indian Standards Institute, the
former name of the Bureau of Indian Standards. The ISI mark is mandatory for certifying products to be sold in India, like many of the
electrical appliances[2] viz; switches, electric motors, wiring cables, heaters, kitchen appliances etc., and other products like portland cement,
LPG valves, LPG cylinders, automotive tyres [3] etc. But in the case of most other products it is voluntary. [4]

AGMARK is a certification mark employed on agricultural products in India, assuring that they conform to a set of standards approved by
the Directorate of Marketing and Inspection, an agency of the Government of India.[1][2][3][4][5][6]The AGMARK is legally enforced in India by
the Agricultural Produce (Grading and Marking) Act of 1937 (and amended in 1986).[1] The present AGMARK standards cover quality
guidelines for 213 different commodities spanning a variety of pulses, cereals, essential oils, vegetable oils, fruits and vegetables and semi-
processed products like vermicelli.[1]

The BIS hallmark is a hallmarking system for gold as well as silver jewellery sold in India certifying the purity of the metal. [1][2] It certifies that
the piece of jewellery conforms to a set of standards laid by the Bureau of Indian Standards, the national standards organization of India.
India is the second biggest market for gold and its jewellery.
India imports in excess of 1000 tons annually (including unofficially smuggled gold) with negligible local production. [3] The annual gold imports
are around 50 billion US$ next only to crude oil imports widening the trade deficit.[4]

The term tsunami, meaning "harbour wave" in literal translation, comes from the Japanese 津波, composed of the two kanji 津 (tsu) meaning
"harbour" and 波 (nami), meaning "wave". (For the plural, one can either follow ordinary English practice and add an s, or use an invariable
plural as in the Japanese.[9]) While not entirely accurate, as tsunami are not restricted to harbours, tsunami is currently the term most widely
accepted by geologists and oceanographers.

Tsunami are sometimes referred to as tidal waves.[10] This once-popular term derives from the most common appearance of tsunami, which
is that of an extraordinarily high tidal bore. Tsunami and tides both produce waves of water that move inland, but in the case of tsunami the
inland movement of water may be much greater, giving the impression of an incredibly high and forceful tide. In recent years, the term "tidal
wave" has fallen out of favour, especially in the scientific community, because tsunami have nothing to do with tides, which are produced by
the gravitational pull of the moon and sun rather than the displacement of water. Although the meanings of "tidal" include "resembling" [11] or
"having the form or character of"[12] the tides, use of the term tidal wave is discouraged by geologists and oceanographers.

The term seismic sea wave also is used to refer to the phenomenon, because the waves most often are generated by seismic activity such
as earthquakes.[13] Prior to the rise of the use of the term tsunami in English-speaking countries, scientists generally encouraged the use of
the term seismic sea wave rather than tidal wave. However, like tsunami, seismic sea wave is not a completely accurate term, as forces
other than earthquakes – including underwater landslides, volcanic eruptions, underwater explosions, land or ice slumping into the
ocean, meteorite impacts, and the weather when the atmospheric pressure changes very rapidly – can generate such waves by displacing
water.[14][15]