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Organisational
Organisational ethics and ethics
employee satisfaction and
commitment
677
Hian Chye Koh and El’fred H.Y. Boo
Nanyang Business School, Nanyang Technological University,
Singapore
Keywords Professional ethics, Employees behaviour, Job satisfaction, Decision trees, Singapore
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Abstract This study examines the relationship between organisational ethics and organisational
outcomes based on the justice theory and cognitive dissonance theory. The sample data are derived
from a questionnaire survey of 237 managers in Singapore. Results obtained from decision trees
indicate significant and positive links between ethical culture constructs (i.e. top management
support for ethical behaviour and the association between ethical behaviour and career success
within the organisation) and job satisfaction. Further, there is a significant and positive link
between job satisfaction and organisational commitment. Also, for different levels of job
satisfaction, particular aspects of organisational ethics are associated with organisational
commitment. The results suggest that organisational leaders can use organisational ethics as a
means to generate favourable organisational outcomes.
Introduction
Organisational ethics and corporate social responsibility are not new concepts. They
have been traced to the eighteenth century when anti-slavery groups appealed to the
public to buy sugar that had been produced in a country where unpaid labour was not
enforced (Strategic Direction, 2002). However, the recent wave of corporate failures and
accounting scandals (e.g., Enron, WorldCom, Global Crossing and Parmalat) has
heightened attention to the urgent need for corporate governance, corporate social
responsibility and organisational ethics. The increasing pressure from stakeholders
such as consumers, investors and the community for organisations to behave ethically
and in a socially responsible way can no longer be ignored.
For many decades, neoclassical economic theory specifies that business
organisations exist to maximise profits for shareholders (Stormer, 2003).
Increasingly, however, business organisations are beginning to realise that they
have to behave not only economically (to maximise profits) but also ethically (as
socially responsible corporate citizens). Economic behaviour and ethical behaviour can
actually achieve a common corporate goal. This is because ethical behaviour helps
bring about economic rewards. The most comprehensive empirical evidence of this to
date is provided by Orlitzky et al. (2003), who meta-analysed 52 studies comprising a
total of 388 correlations and 33,878 observations. They concluded that a positive
association exists between corporate social/environmental performance and corporate
financial performance across industries and across study contexts. Similar findings
have also been reported by Joyner and Payne (2002). Management Decision
Vol. 42 No. 5, 2004
This paper focuses on the relationship between organisational ethics and employee pp. 677-693
satisfaction and commitment (i.e., organisational outcomes). It is proposed that q Emerald Group Publishing Limited
0025-1747
organisational ethics is positively associated with not only financial performance but DOI 10.1108/00251740410538514
MD also employee attitudes. While it is obvious that organisational ethics are intended to
42,5 guide and influence employee behaviour (e.g., in dealing with ethical dilemma and
avoiding unethical situations), it is not obvious what relationship exists between
organisational ethics and employee attitudes. In a recent study, Koh and Boo (2001)
found that three measures of organisational ethics (namely, top management support
for ethical behaviour, the organisation’s ethical climate, and the association between
678 ethical behaviour and career success) are associated with job satisfaction. This study
extends Koh and Boo’s (2001) study by introducing organisational commitment into
the model and using decision trees (a data-mining tool useful for detecting nonlinear
and interaction effects) to test the research hypotheses. The findings are expected to
have important managerial implications.
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Dailey and Kirk (1992) found that employee perceptions of both distributive and
procedural justice play a central role in relation to job satisfaction. Sweeney and
McFarlin (1993) and Hartman et al. (1999), however, found that distributive justice
predicts job satisfaction better than procedural justice does.
On the conceptual front, Lind’s (1992) fairness heuristic states that perceptions of
fairness in one area influence perceptions of fairness in another area. In the context of
this study, it means that employees who perceive their organisations to be ethical are
also likely to perceive their organisations as being fair to them. This, in turn, is likely to
enhance employee job satisfaction. Hence, organisational ethics and job satisfaction are
expected to be positively linked. More generally, Lind et al. (1993) argued that justice
judgments affect attitudes, behaviour and decisions across a wide variety of social
contexts and they also play an important role in how employees respond to
organisational outcomes and organisational procedures and process.
In view of the above, if employees perceive strong top management support for
ethical behaviour, a favourable ethical climate, and a strong association between
ethical behaviour and career success in the organisation, then they are also likely to
have a higher level of job satisfaction. The converse is also true.
Cognitive dissonance theory. According to the cognitive dissonance theory (first
proposed by Festinger in 1942), individuals strive to minimise dissonance in their
environment. (Similar concepts include the balance theory (Heider, 1958), the congruity
principle (Osgood and Tannenbaum, 1955) and the discrepancy theory (Michalos,
1991)). Empirical evidence has shown the operation of the cognitive dissonance theory
in finance (Goetzmann and Peles, 1997) and marketing (Albaum et al., 1998). In a
nutshell, continued dissonance results in distress and dissatisfaction with the situation
(Viswesvaran et al., 1998). Essentially, employees desire consistency between their
ethical value system and the ethical climate of their organisation (Schwepker, 1999).
Assuming that employees generally strive to be individually ethical, dissonance
results if these employees perceive little top management support for ethical behaviour,
an unfavourable ethical climate in their organisation, and/or little association between
ethical behaviour and career success. This dissonance will, in turn, reduce job
satisfaction.
Further, top management sets the organisational climate for, and serves as a
referent group to, employees. Thus, any discrepancy between employees’ internal
standards of ethics and their perceptions of top management will result in a moral
conflict and cognitive dissonance (Dozier and Miceli, 1985; Festinger, 1942). This again
reduces job satisfaction. More recently, Schwepker (1999), Sims and Kroeck (1994) and
MD Viswesvaran and Deshpande (1996) found that the lack of an ethical fit (i.e., ethical
42,5 incongruence) between employees and their organisation can result in distress and job
dissatisfaction, among other things.
To summarise, a positive link between organisational ethics and job satisfaction is
expected. That is, a higher level of ethics is expected to be associated with a higher
level of job satisfaction in organisations.
680
willingness to remain with or leave an organisation. At both levels, the decision tree
approach (which allows for non-linear and interaction effects) is used.
To summarise, the null hypotheses proposed in this study are as follows:
H1a. Top management support for ethical behaviour has no significant effect on
job satisfaction.
H1b Top management support for ethical behaviour has no significant effect on
organisational commitment.
H2. Ethical climate in the organisation has no significant effect on job satisfaction.
H2b. Ethical climate in the organisation has no significant effect on organisational
commitment.
H3a. The association between ethical behaviour and career success in the
organisation has no significant effect on job satisfaction.
H3b. The association between ethical behaviour and career success in the
organisation has no significant effect on organisational commitment.
H4. Job satisfaction has no significant effect on organisational commitment.
Research methods
Sample and procedures
The research questionnaire was administered to a random sample of 400 students who
were enrolled in the MBA programme in one of the universities in Singapore. It can be
argued that MBA students comprise an appropriate sample as they are managers who
have to deal with business ethics issues in the course of their work.
A total of 237 usable responses was received, giving a response rate of 59.25 per
cent. A majority of the respondents is in the age group of between 25 and 45 years old
(83.54 per cent), and male (61.21 per cent). Most of the respondents are in the middle
level (49.57 per cent) and upper level (15.38 per cent) managerial positions. In terms of
working experience, 113 (48.09 per cent) have at least five years of working experience.
A large proportion of the respondents (64.56 per cent) comes from organisations that
employ at least 200 employees. Many of the respondents’ organisations are in the
manufacturing, service and finance sectors (26.58 per cent, 19.83 per cent and 16.03 per
cent, respectively). About one third (34.33 per cent) of the respondents’ organisations are
private companies and about another one third (33.48 per cent) are listed companies.
MD Measurement of variables
42,5 Organisational commitment and job satisfaction. Organisational commitment is
measured by using the instrument developed by Hrebeniak and Alutto (1972). It
consists of four items assessed on a three-point scale, where 1 represents “definitely
not”, 2 “uncertain”, and 3 “definitely yes”. A higher level of organisational commitment
is indicated by a lower mean score. Job satisfaction is derived from an instrument that
682 has been used by previous researchers in the business ethics literature (e.g., Joseph and
Deshpande, 1996; Koh and Boo, 2001; Viswesvaran et al., 1998; Vitell and Davis, 1990).
In this study, the job satisfaction component of satisfaction with supervisor is
measured. The instrument comprises four items measured on a scale ranging from 1
(strongly disagree) to 4 (strongly agree). A higher level of job satisfaction is indicated
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684
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Figure 1.
Decision tree results – job
satisfaction
Figure 2.
Decision tree results –
organisational
commitment
MD In particular, a higher level of top management support for ethical behaviour is
42,5 associated with a higher level of organisational commitment. Finally, for the group
where job satisfaction is higher (. 2.75) and tmgt_sup is lower (# 2.75), ethical climate
(eth_clim) is the next most important variable ( p-value ¼ 0.0055). The benevolent
ethical climate (which emphasises team interest) is associated with the highest level of
organisational commitment (1.50) whereas the principled ethical climate (which
686 emphasises rules and standard operating procedures) is associated with the lowest
level of organisational commitment (2.16).
Based on the above, at a significance level of 0.05, the null hypotheses H1b, H2b,
H3b and H4 can be rejected. That is, there is sufficient evidence to show that
organisational ethics and job satisfaction are significantly associated with
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Implications of findings
The finding of an association between organisational ethics and organisational
outcomes in this paper has important implications. It is noted that top management
support for ethical behaviour and the association between ethical behaviour and career
success can be influenced by top managers in organisations. Thus, by consciously
working on these variables, top management can enhance job satisfaction and
organisational commitment among employees and in the workplace. In addition, by
promoting and developing a more benevolent ethical climate, top management can also
enhance organisational commitment among its employees.
Job satisfaction and organisational commitment are important determinants of
absenteeism and turnover intention (Dailey and Kirk, 1992). Both absenteeism and
turnover are very costly to the organisation. They lead to lower productivity and
morale, and higher cost of hiring, retention and training. While some turnover may be
desirable (e.g., as a channel to phase out unsuitable employees), absenteeism and
turnover are largely disruptive to the organisation and its other employees. The
current findings suggest that organisational ethics can help enhance job satisfaction
and organisational commitment, which can in turn reduce absenteeism and turnover.
Further, the literature suggests that job satisfaction is associated with higher
profitability and productivity. Whitehead (1998) cited surveys that report job
satisfaction as a crucial element in the business success of organisations and in the
provision of quality service to customers. The end results are higher profitability and
productivity. The positive relationships between higher job satisfaction and higher
profitability and productivity are also supported by West and Patterson (1998). They
reported that high levels of job satisfaction (as well as higher levels of organisational
commitment) are determinants of improved financial performance. They also
suggested that effective employee management (and the resultant enhanced job
satisfaction among employees) explain the variation among companies in terms of
profitability and productivity and this impact far outstrips the impact of quality,
technology, competitive strategy or research and development in its influence on the Organisational
bottom line. Grant (1998) reported similar findings in large employee surveys. Given ethics
the above, an implication of the findings is that organisational ethics can be expected to
be associated with organisational performance. This is consistent with the recent
findings of Joyner and Payne (2002) and Orlitzky et al. (2003).
In addition to job satisfaction affecting organisational commitment and business
performance, a recent study by Hagedoorn et al. (1999) examined the role of job 687
satisfaction in employees’ reactions to problematic events in the organisation.
Generally, employees can react to problematic events via exit (e.g., leaving the
organisation), voice (e.g., suggesting solutions), loyalty (e.g., waiting for conditions to
improve), and neglect (e.g., being absent from work). Both voice and loyalty are often
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Managerial implications
The finding that favourable organisational ethics (i.e., a positive ethical culture and
climate) produces favourable organisational outcomes begs the question as to how an
organisation can implement favourable organisational ethics. The following are
possibilities.
First, an organisation can embrace an organisational code of ethics. By setting down
the ethical philosophy, rules of conduct and practices, the code can enhance corporate
reputation and brand image, signal to internal and external parties that the
organisation is committed to ethical behaviour, create a cohesive corporate culture, and
guide and influence behaviour within the organisation (Carasco and Singh, 2003). In
the context of this paper, the code of ethics can demonstrate and reinforce top
management support for ethical behaviour and help develop a favourable ethical
climate and culture in the organisation. To have the intended effects, it is also
important that the code of ethics be communicated, monitored and enforced. Further, it
is essential that management shows commitment to the code of ethics. Interestingly,
Vitell et al. (2003) have found that the enforcement of a code of ethics is positively
related to how important employees perceive the role of ethics and social responsibility
in achieving long-term organisational effectiveness.
Second, related to the above, an organisation can appoint ethics officers and/or offer
employee training programmes in ethics. Corporate ethics programmes can provide an
effective means of setting and communicating expectations among employees for their
action and behaviour. In addition, an ethics officer can play a major role in ethics
training as well as the monitoring and enforcement of ethical behaviour and standards.
These, too, can demonstrate and reinforce top management support for ethical
behaviour and help develop a favourable ethical climate and culture in the
organisation.
Third, the association between ethical behaviour and career success can be
incorporated into the corporate culture, which usually encompasses the ways work and
authority are organised, the ways people are rewarded and controlled, as well as
MD organisational features such as customs, taboos, company slogans, heroes and social
42,5 rituals (Brickley et al, 2002). Besides the rewarding of ethical behaviour, the softer
elements of corporate culture such as slogans, role models and social rituals, can also
play an important role in communicating the message that ethical behaviour is highly
valued by the organisation.
Finally, an organisation can integrate ethics into the normal channels of strategic
688 decision-making and train managers in decision-making skills that incorporate ethical
principles and values (Joyner et al., 2002). It is expected that an organisation that does
good does well and vice versa (Bennett, 2002). In this aspect, the Weizhi Group is an
interesting case study of a highly successful Chinese clothing manufacturer and
wholesales that is founded on both principles and profit, where organisational ethics
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Conclusion
This study examines the relationships between organisational ethics and
organisational outcomes. In particular, it investigates if a higher level of top
management support for ethical behaviour, a more favourable ethical climate in the
organisation, and a stronger association between ethical behaviour and career success
can lead to a higher level of job satisfaction as well as greater organisational
commitment.
Decision tree results indicate significant and positive influence of both
organisational ethics and job satisfaction on organisational commitment. They also
indicate significant and positive links between ethical culture constructs and job
satisfaction. However, no significant relationship between ethical climate and job
satisfaction is observed. This may not be surprising as ethical culture comprises
control mechanisms that specifically aim at influencing organisational outcomes while
ethical climate is associated with attitudes and perceptive values that may or may not
influence behaviour (Trevino et al., 1998). The practical implication to organisational
leaders is that organisational ethics can be used as a means to generate favourable
organisational outcomes. Some possibilities on enhancing organisational ethics have
been suggested in an earlier section.
In interpreting the findings of the study, however, the following limitations should
be borne in mind. First, the sample comprises students enrolled in the MBA
programme conducted by one of the universities in Singapore. Although most of these
MBA students hold full-time positions in organisations while they pursue their MBA
studies, they may not be representative of the population of managers in Singapore.
Further, the findings may not be generalized to a different population (e.g., blue collar
workers) or a different geographical region.
Second, the usual limitations of a self-report research questionnaire apply (i.e.,
non-response bias and response bias). Non-response bias may come about when
sampled subjects who are significantly different from the respondents do not respond.
However, this may not be a serious problem in the study because the response rate of
59.25 per cent can be considered high for a survey. Response bias may be introduced
when a respondent’s responses are biased by the background characteristics of the
respondent or the study. This, however, is mitigated by the anonymity of the
respondents and promised confidentiality of the responses.
Third, the variables investigated in the study are not meant to be complete or Organisational
exhaustive. For example, job satisfaction and organisational commitment are only two ethics
of several possible organisational outcomes. Other variables that future research can
focus on include staff motivation and productivity. Similarly, organisational ethics in
the study are limited to only top management support for ethical behaviour, ethical
climate, and the association between ethical behaviour and career success in the
organisation. Other possibilities include the existence or implementation of a code of 689
ethics, and some measures of staff attributes and ethical attitude. However, it is noted
that a lengthy research questionnaire is likely to make the questionnaire more difficult
to complete and hence is likely to reduce the response rate.
In this concluding section, it is appropriate to suggest some directions for future
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research. For example, future research can be extended to cover more organisational
outcomes and other measures of organisational ethics. In addition, as Cohen (1998)
suggests, organisational ethics may not directly lead to particular behaviour; rather, it
provides a context in which certain behaviours are likely to occur if other supportive
individual and contextual conditions also exist. Thus, future research may explore how
ethics-outcome links may differ depending on the employee-organisational fit. Future
research can also investigate the process mechanisms by which organisational ethics
affect organisational outcomes.
In addition, it is useful to study business ethics in different countries to understand
the antecedents and consequences of ethical behaviour from an international, global, or
even cultural, perspective. The globalisation of businesses has resulted in several
challenges, including the need for self-regulation through the articulation of core
principles that are applicable and applied in a vast array of cultures and industries
(Carasco and Singh, 2003). The challenge is not trivial in that what comprise ethically
acceptable behaviour and practices may be dependent on the geography and context as
well as local customs, laws and regulations. Further, as mentioned by Bennett (2002),
organisational ethics for multinational corporations has a wider scope which may
include human rights issues, resolution of conflicts, stability and security.
Finally, it is submitted that organisations and managers in the twenty-first century
have to enhance organisational ethics, among other things, in order to enhance
organisational outcomes.
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.
Employees in my organisation are not expected to be concerned with the organisation’s
interests all the time.*
.
All decisions and actions in my organisation are expected to contribute to the
organisation’s interests.
.
Work that hurts my organisation’s interests can be acceptable.*
Benevolent:
.
Concern for employees is prevalent in my organisation.
.
My organisation does not emphasise employee welfare.*
.
All decisions and actions in my organisation are expected to result in what is generally
best for everyone.
.
My organisation does not consider the well-being of all employees.*
Principled:
.
Compliance with organisation rules and procedures is very important in my organisation.
.
Employees in my organisation are not expected to stick to organisation policies strictly.*
.
People who do not follow organisation rules and procedures are not viewed favourably in
my organisation.
. My organisation does not emphasise the importance of its rules, procedures and policies.*
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