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ASSESSMENT 2B BRIEF

Subject Code and Title BIZ101: Business Communications

Assessment Written Report

Individual/Group Individual

Length 1200 words (+/- 10%)

Learning Outcomes This assessment addresses the following subject learning


outcomes:
a) Demonstrate information literacy and critical
analysis appropriate to the level of study.
b) Understand and demonstrate academic integrity
and authentic engagement with information.
c) Examine the internal and external business
environment to effectively interpret messages in
different business contexts.
d) Identify and apply effective communication skills
within a variety of business environments,
including the use of technology.

Submission By 11:55pm AEST/AEDT Sunday of Module 5.1 (Week 9)


For Intensive (6 week) class: by 11:55pm AEST/AEDT
Sunday of Module 5.1 (Week 5)

Weighting 35%

Total Marks 100 marks

Task Summary
Using the sources from Assessment 2A Source Analysis, explain your topic’s communication
technology, its uses, advantages and disadvantages. Identify the factors which will need to be
considered for its implementation, as well as your recommendations, to complete your report.

Please refer to the Task Instructions for details on how to complete this assessment.

Context
Your ability, as a professional, to use modern communication technologies to improve business
practices is critical for business success. Equally important is your ability to write well-structured
business reports to communicate your ideas and recommendations to a range of stakeholders.
This assessment task requires you to demonstrate these abilities, in the context of communication
technologies, in preparation for your professional future practice.

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Task Instructions
To complete this assessment task:
1. Using the report format you have studied, analyse your topic’s communication technology,
its uses, advantages and disadvantages. Identify the factors which will need to be
considered for its implementation in an organisation, as well as your recommendations.
• Both Assessment 2A Source Analysis and Assessment 2B Written Report must be on
the same topic.
2. Integrate the four (4) sources from your Assessment 2A Source Analysis into your Written
Report analysis.
• For instance, you may decide to use each source for a different section or a
combination of sources in a section.
• Ensure that you use headings for each new idea to clearly communicate your ideas
and give the reader a pathway to understand your written report.
3. Conduct any additional research as needed to support your line of reasoning.
4. Follow APA style for citing and referencing all your sources.

It is expected that you will demonstrate in your Written Report:


• A comprehensive and clear understanding of the topic you have chosen.
• Evidence of research and application of reliable and relevant evidence to support your line
of reasoning.
• Critical analysis and the ability to develop coherent written arguments.
• Effective communication in the form of professional writing skills presented in a
report format.
• Show that you understand and are able to use in-text citation and referencing skills
following APA style format.
It is highly recommended that you visit the Academic Skills page on Blackboard and consult their
report writing resources: https://laureate-
au.blackboard.com/webapps/blackboard/content/listContent.jsp?course_id=_20163_1&content_i
d=_2498855_1&mode=reset. You can also contact the Academic Skills team if you need further
support.
Please note the following additional information:
• You should adhere to the correct use of academic writing, presentation and grammar.
• You are advised to include a minimum of two (2) academic references which should be
textbooks or academic journals, and two (2) non-academic references. Appropriate websites
may be used in addition to those used in Assessment 2A Source Analysis.
• For additional support on academic skills, please visit: https://laureate-
au.blackboard.com/webapps/blackboard/content/listContent.jsp?course_id=_20163_1&am
p;content_id=_2498849_1

Referencing
• It is essential that you use appropriate APA style for citing and referencing your research.
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• Please comply with all academic standards of legibility and referencing details (including a
reference list). Please see more information on referencing here:
http://library.laureate.net.au/research_skills/referencing

Submission Instructions

Submit your Written Report via the Assessment link in the main navigation menu in BIZ101 Business
Communications.

Your learning facilitator will provide feedback via the Grade Centre in Blackboard. Feedback can be
viewed in My Grades.

The below assessment rubric guides the marker when awarding marks for your assessment. You
should use this rubric to review your assessment task prior to submission, ensuring there is nothing
you have missed.

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Assessment Rubric

Fail Pass Credit Distinction High Distinction


Assessment
(Unacceptable) (Functional) (Proficient) (Advanced) (Exceptional)
Attributes
(0-49%) (50-64%) (65-74%) (75-84%) (85-100%)

Critical analysis and Inadequate understanding of Limited understanding of Adequate understanding of Clear understanding of Highly developed
supporting evidence required concepts and required concepts and required concepts and required concepts and understanding of required
knowledge demonstrated in knowledge demonstrated in knowledge demonstrated in knowledge demonstrated concepts and knowledge
the analysis of the chosen the analysis of the chosen a clear analysis of the in a concise and well- demonstrated in a concise,
30% topic. topic. chosen topic. developed analysis of the well-developed and
chosen topic. comprehensive analysis of
There is no/limited evidence of There is evidence of an Some task requirements the chosen topic.
an attempt to address the attempt to address the have not been addressed in All task requirements have
communication technology’s communication technology’s their entirety (i.e. partial been addressed clearly, All task requirements have
uses, advantages, uses, advantages, analysis of advantages and however their analysis been addressed clearly and
disadvantages, and identify the disadvantages, and identify disadvantages, or factors for needs more depth. critically.
factors to be considered for its
the factors to be considered implementation are
implementation in an
for its implementation in an addressed superficially). Most ideas are supported All ideas are supported by
organisation.
organisation, this needs by evidence in the form of evidence in the form of
substantial improvement. Some ideas are supported references to relevant references to relevant
There is no evidence of the
Some task requirements might by evidence in the form of sources. sources.
analysis being supported by
be missing (i.e. missing references to relevant
evidence.
advantages and disadvantages sources.
analysis, or missing factors for
implementation analysis).

Few ideas are supported by


evidence in the form of
references to relevant
sources.

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Recommendations Recommendations are not Recommendations are Recommendations are Clear recommendations Clear, succinct and well-
based on report analysis or are generally based on report based on report analysis, based on report analysis, justified recommendations
inappropriate or irrelevant to analysis, however they do not demonstrating adequate demonstrating a based on report analysis,
20% the chosen topic. consistently demonstrate an understanding of the chosen comprehensive demonstrating a
adequate understanding of topic. understanding of the comprehensive and practical
Most recommendations lack the chosen topic. chosen topic. understanding of the chosen
adequate justification. All recommendations are topic.
Some recommendations are justified, albeit superficially; The justification for the
justified, while others are not. Justifications need work, recommendations needs
Justifications lack depth and focusing on depth. minor improvements.
clarity; they need substantial
work.
Report format No headings, subheadings, and Limited headings, Headings and subheadings Headings, subheadings and Headings, subheadings and
other report format guidelines subheadings, and/or some and other requirements are other report format other report format
are not followed. report format guidelines consistent with report guidelines are consistent. guidelines are consistent.
20% require adjustments. format guidelines.
Report format and layout not Very good report format. Very professional work
acceptable in the business Report format and layout Report format and layout Layout acceptable in the provided with an excellent
world. acceptable in the business acceptable in the business business world with little to report format. Layout
world with some world with minor no improvements required. acceptable in the business
improvements required. improvements required. world.
Effective Information is difficult to Information is not always clear Information is mostly clear Information is clear and Information is logical, clear
communication understand for the audience. and logical to understand for and logical to understand logical to understand for and persuasive.
the audience and lacks clear for the audience. the audience.
No logical/clear structure and structure. Free of spelling, punctuation
15% spelling, punctuation and A clear structure and few Minor spelling, punctuation and grammatical errors
grammatical errors Some spelling, punctuation spelling, punctuation and and grammatical errors throughout.
throughout. and grammatical errors grammatical errors throughout.
throughout. throughout.

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Correct citation of Does not include correct Attempts to include Includes in-text citations and Includes in-text citations Includes in-text citations and
resources references or in-text citations; references or in-text citations; references from suitable and references from references from suitable
does not use APA style. however, these are sometimes sources; Uses APA style, suitable sources; Uses APA sources; Uses APA style,
insufficient or incorrect; Uses however may contain minor style, containing minimal containing no errors.
15% APA style, however may citation or referencing and or no errors.
contain some citation or errors.
referencing errors.

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