Ontario College of Art & Design

Graphic Standards Manual

Effective January 2004

This Graphic Standards Manual

covers the basic guidelines for the
Ontario College of Art & Design’s
new graphic identity.

The Manual provides a summary of

the primary features and applications
of the graphic identity. For further
guidelines on how to apply the
identity in specific communications
materials, please contact OCAD’s
Communications Department,
416 .977.6000, ext. 482.
Ontario College of Art & Design Graphic Standards Manual

Contents
Building the Identity
1.0 Introduction
2.0 The Identity System
2.1 The Cornerstone
2.2 Buffer Zone
2.3 Primary & Secondary Typography
2.4 Core & Accent Colours
2.5 Tints & Field Colours
2.6 Backgrounds
2.7 Cropped Graphic Variations
2.8 Usage for Cropped Variations
2.9 Guidelines & Restrictions

The Identity in Context

3.0 Primary Applications
3.1 Business Card
3.2 Letterhead (front)
3.3 Letterhead (back)
3.4 Envelope
3.5 Mailing Label
3.6 Kit Folder
3.7 Presentation Cover (letter-sized portrait)
3.8 Presentation Cover (letter-sized landscape)
 Ontario College of Art & Design Graphic Standards Manual 1

1.0 Introduction
The Challenge
In 2003, the Ontario College of Art & Design (OCAD) initiated a redesign of
its graphic identity. At this time, OCAD had begun its transformation into a
university of art and design with the introduction of new Bachelor degrees in
Fine Arts and Design. As well, a new campus facility, featuring the landmark
Sharp Centre for Design, was under construction. These changes, among
others, have led to a bolder and stronger educational institution, and the
promise that OCAD will be an even greater force for creativity and innovation
in the years to come. A new graphic identity was required to communicate
these changes under way at OCAD.
But OCAD also stands for other things as well. It has a distinguished
past. Established in 1876, it is the oldest and largest university-level institution
of its kind in Canada. Members of its faculty and alumni continue to be
recognized as Canada's leading practitioners. It offers a substantial education:
a critical program in liberal studies integrated with experiential learning in the
studio. And all of this is set within a distinct creative community that provides
energy and inspiration for new ideas and practices.

Creative Considerations
In order to simplify the complexity of OCAD, the following criteria were used
to guide the development of the new graphic identity:
> it must represent two dominant themes of
OCAD – substance and creativity;
> it must be conceptually strong;
> it must be credible;
> it must signify value;
> it must signal change reflective of a new phase in OCAD’s history;
> it must be practical in its application across a wide range of media;
> it must be memorable to promote great recall among its constituents;
> it must be timeless.

1903 1912 1921 1947 1957 1990 1996

Ontario College of Art & Design Graphic Standards Manual
2.0 The Identity
A Return to Formality
For all graphic applications, the full name “Ontario College of Art & Design”
has been reinstated to replace the acronym “OCAD.” The use of the formal
name more properly represents the institution as a place of serious study.
“OCAD” will, however, continue to be used in text and spoken language.
OCAD’s new logo, the Cornerstone, is a metaphor for the solid foundation
that OCAD provides in a student’s art and design education. It is balanced in
its form, and, although it is historically derived, it is timeless, elegant and
sophisticated in its inherent simplicity. The logo appears as slate – a smooth
and multilayered stone, almost reverential in tone. Its simplicity is likened to
Maya Lin’s Vietnam Veterans Memorial Wall.
The Typography
The formal stacked roman titling capitals, set in a tablet, are truncated
to suggest energy, and the asymmetric design suggests movement.
The typography is open-ended and suggests an unfinished journey –
like a good education.
As well, tonally it makes reference to the Arts & Crafts movement, as
exemplified in the work of William Morris, Charles Rennie Mackintosh
(Glasgow School of Art) and Frank Lloyd Wright. It also reminds us of
an important period of time in OCAD’s history when OCAD grew significantly
under the leadership of George Reid.
The customized typeface used is based on PRIORI, a new Emigre font
designed by Jonathan Barnbrook, a leading British graphic designer.
The Applications
The identity – and its cropped graphic applications – celebrates old and new
worlds colliding, in keeping with architect Will Alsop’s new Sharp Centre for
Design. The irreverent use of the Cornerstone, in a variety of Cropped Graphic
Variations (see section 2.7), emphasizes that “art & design” are central to
OCAD’s brand identity and suggests the ever-changing dynamic atmosphere
of OCAD, its students and faculty, and the work that is generated there.
2
The Typeface Priori, by Jonathan Barnbrook
“… [Jonathan Barnbrook] is well known for his
recent collaborations with the British artist
Damien Hirst and his work for Adbusters
magazine. He is outspoken about his political
beliefs, and in his personal work often
addresses the dilemma of reconciling the
commercial aspects inherent in graphic
design with his ambition to use design as a
weapon for social change.
Barnbrook’s interest in British typography
of the first half of the 20th century provides
Priori with its foundation. But it isn’t inspired
only by the work of famous British typogra-
phers, such as Eric Gill and Edward Johnston.
Priori also embraces all of the signage and
lettering that Barnbrook observes in the
streets, cathedrals, and public buildings of his
neighborhood. “I wanted to express some of
the features from my favourite letterforms,”
says Barnbrook. “Some are more obvious than
others. The ‘a’ echoes the alternative version
of Futura. The ‘W’ reminds me of the ones
carved in stone on war memorials. The slight
tail on the ‘n’, ‘m’, and the ‘h’ are all from
18th century letterforms. The ‘r’ reminds me
of letter shapes I’ve seen in hand-painted
signs of 1940s London.” Priori is about
recapturing an atmosphere that permeates
the designer's surroundings, yet is
slowly disappearing.
The Naming of Priori
… To Barnbrook, naming a font is a chance to
provide hints about the conceptual basis for
the letterforms. He often picks names that,
through mispronunciation or misunderstanding,
will generate additional meaning. Someone
hearing the word “Priori” could easily confuse
it for “priory,” which is a place where monks
live in isolation. This word transports us to the
medieval era, a time when the first printed
books appeared, and a time richly represented
in the design of Priori.
However, Barnbrook first considered calling
his font “Priori” when he came across the
term “a priori” in the book Zen and The Art of
Motorcycle Maintenance, by Robert M. Pirsig.
(A priori would not work as the name of a
typeface since it would be awkward to ask for.
So he called it simply “Priori.”) The term
appealed to him. A priori conveys the idea of a
specific concept built up in people's minds over
time as the result of all kinds of outside data. In
its simplest form, a priori means a piece of
knowledge that is not based on actual experience
but presupposition. This is how he saw his
typeface. It was an idea he had carried in his
head for a long time, a set of related serif and
sans serifs infused with details from his
favorite text types of the past. As he drew
them, he tried to stay as close as possible to
this imaginary model.…”
source: http://www.emigre.com
 Ontario College of Art & Design Graphic Standards Manual 3

2.1 The Cornerstone

The Cornerstone mark consists of two specially drawn elements: the full
name of the institution set in a customized typeface and an upright rectangle
symbol. These elements and their relationship must never be altered or
modified in any way.
The positive image of the Cornerstone is the preferred use. When
reproducing the identity in colour, it should always appear as PANTONE 431 –
slate grey (or the CMYK version of PMS 431 for four-colour printing).
When reproducing the Cornerstone in black and white, the identity must
be black, never grey.
The Cornerstone can be printed as a negative (in reverse as white), when
it needs to stand out from a dark background. For guidelines on selecting
the appropriate version of the Cornerstone for use on different backgrounds,
see section 2.6.

C C C C B
Positive : PMS 431

C C

A A

Positive : Black Negative : White

Ontario College of Art & Design Graphic Standards Manual 4

2.2 Buffer Zone

The Buffer Zone is the minimum distance that any other elements
(other than background texture) can be placed around the Cornerstone.
The Cornerstone is displayed to the best effect when surrounded with
a Buffer Zone, so no other predominant elements (like type or graphic
elements) would interfere with its integrity.
The amount of Buffer Zone is in direct proportion to the size of
the Cornerstone and must not be altered. See the example below. To
ensure consistency, the Cornerstone and the Cropped Graphic Variations
must always be reproduced using original artwork.

100% width

50% height

100% height

50% height
Ontario College of Art & Design Graphic Standards Manual 5

2.3 Primary & Secondary Typography

Priori Sans has been specially selected for OCAD to act as the primary typeface
for headings in printed communications and core identity implementation. The
Helvetica Neue type family has been selected to complement the primary typeface to
be used in all graphically-designed material.
For all correspondence and general office use, Arial Regular font is recommended.
Helvetica Neue Light is suitable for use in small sizes. Helvetica Neue Roman is
recommended for use in small sizes as negative text against a photographic
background to achieve better legibility. The italic fonts should be used sparingly, e.g.,
to highlight a word or phrase in the text. Helvetica Neue Medium may be used for
display copy, but the Heavy and Black weights are to be used only when special
emphasis is required.

Priori Sans ABCDEFGHIJKLMNOPQRSTUVWXYZ?!$¤£¥

1234567890abcdefghijklmnopqrstuvwxyz
Priori Sans Regular

ABCDEFGHIJKLMNOPQRSTUVWXYZ?!$¤£¥
1234567890abcdefghijklmnopqrstuvwxyz
priori sans regular sc

ABCDEFGHIJKLMNOPQRSTUVWXYZ?!$¤£¥
1234567890abcdefghijklmnopqrstuvwxyz
Priori Sans Bold

ABCDEFGHIJKLMNOPQRSTUVWXYZ?!$¤£¥
1234567890abcdefghijklmnopqrstuvwxyz
priori sans bold sc

Helvetica Neue ABCDEFGHIJKLMNOPQRSTUVWXYZ?!£$¥

1234567890abcdefghijklmnopqrstuvwxyz
45 Helvetica Neue Light

ABCDEFGHIJKLMNOPQRSTUVWXYZ?!£$¥
1234567890abcdefghijklmnopqrstuvwxyz
55 Helvetica Neue Roman

ABCDEFGHIJKLMNOPQRSTUVWXYZ?!£$¥
1234567890abcdefghijklmnopqrstuvwxyz
65 Helvetica Neue Medium
Ontario College of Art & Design Graphic Standards Manual 6

2.4 Core & Accent Colours

The Core Colour, PMS 431, is reserved for the Cornerstone.
The Accent Colour Palette is composed of a series of five analogous colours
representing the colour spectrum. The colours are expressive, youthful and
lively, providing contrast and harmony to the key slate colour of the
Cornerstone. The palette has been selected for its printability and ability to
maintain consistency across many media. In each case, only two tints are
required to create the colours in CMYK – a benefit for reproduction quality.

1 Core Colour for Cornerstone (Pantone & HTML values)

PMS 431 666666

11 C 65 K R 102
G 102
B 102

2 Accent Colours for Cropped Graphics (for accurate, colours please see Pantone® Booklet)

PMS 165 PMS 212 PMS 2593 PMS 3125 PMS 360

60 M 100 Y 72 M 6 Y 79 C 100 M 83 C 23 Y 60 C 79 Y

3 Web Colours (below are the HTML values for equivalent screen colours)

FF6600 FF3399 6600FF 33CCCC 66CC00

R 255 R 255 R 102 R 51 R 102

G 102 G 51 G 0 G 204 G 204
B 0 B 153 B 255 B 204 B 0
Ontario College of Art & Design Graphic Standards Manual 7

2.5 Tints & Field Colours

When placing artwork on top of tint values of 50% and over, please reverse
artwork for maximum contrast and legibility. Below are examples of how the
Cornerstone would appear in tinted colour fields.

80% reverse reverse reverse reverse reverse

70% reverse reverse reverse reverse reverse

60% reverse reverse reverse reverse reverse

50% reverse reverse reverse reverse reverse

40% overprint overprint overprint overprint overprint

30% overprint overprint overprint overprint overprint

20% overprint overprint overprint overprint overprint

10% overprint overprint overprint overprint overprint

80% 70% 60% 50%

40% 30% 20% 10%

Ontario College of Art & Design Graphic Standards Manual 8

2.6 Backgrounds
There are three options for printing the Cornerstone on coloured backgrounds. As a
rule, the slate Cornerstone with knocked-out typography should be used when
the background is a simple, coloured texture (see column 1, below). This allows the
background to permeate. Patterned backgrounds lend a textural quality to the type
within the Cornerstone. However, if the background is too busy, the Cornerstone
should be printed with white opaque typography (see column 3).
When printing on textured backgrounds that are too dark, it is best to print the
Cornerstone as a reverse white image (see column 2) with knocked-out type.
(There may be the rare occasion when the background texture reduces legibility,
and black type will be required.) When placed on a greyscale photo, the Cornerstone
should be black, with white opaque typography for best legibility (see column 4).

1 2 3 4
SLATE CORNERSTONE REVERSED WHITE SLATE CORNERSTONE BLACK CORNERSTONE
WITH KNOCKED-OUT CORNERSTONE WITH WITH WHITE OPAQUE WITH WHITE OPAQUE
TYPOGRAPHY KNOCKED-OUT TYPOGRAPHY TYPOGRAPHY TYPOGRAPHY
Ontario College of Art & Design Graphic Standards Manual 9

2.7 Cropped Graphic Variations

Cropped Graphic Variations may be used in addition to the Cornerstone
in printed communications. Never use these graphics in place of
the Cornerstone.
The five Variations shown below are recommended as the principal
Cropped Graphic Variations used to complement the Cornerstone. They
are carefully cropped segments of type that are horizontal slices of the
full width of the Cornerstone. Since the graphic elements of these variations
are taken from the actual type of the Cornerstone, the type must never
be altered or modified. No Graphic Variation should ever be derived from
a vertical slice of the Cornerstone.
Some interpretation is required when applying Cropped Graphic Variations.
The shape of the Variation will need to adapt to the shape of the actual
application (see section 3.6 for an example). As a guideline when applying
a Variation, always ensure that some legibility is still possible.
Unlike the Cornerstone which may appear only in slate grey (PMS 431),
black or reversed white (see section 2.6), these graphics may
occur in any of the five accent colours listed in section 2.4, plus black and
white. For guidance regarding the usage of these cropped derivatives,
please see section 2.8.

1 4

3
 Ontario College of Art & Design Graphic Standards Manual 10

2.8 Usage for Cropped Variations

The five Cropped Graphics Variations may occur in any of the five accent
colours, plus black. Refer to section 2.7 for examples of recommended
Variations, and see section 2.4 for specified colours. These graphics may
be placed on photography, rotated and shifted (NOT stretched or distorted)
to produce seemingly endless compositions and scenarios. They may be
placed vertically, but not on an angle.

A B C

D E F

G H I J K
Ontario College of Art & Design Graphic Standards Manual 11

2.9 Guidelines & Restrictions

Always use the master Cornerstone and its Cropped Graphic Application
as provided by the OCAD Communications Department. The Cornerstone
has been carefully typeset to insure legibility and visual balance.

DO NOT USE ANY DO NOT SHRINK DO NOT STRETCH

COLOURS OTHER THE CORNERSTONE THE CORNERSTONE
THAN THOSE SPECIFIED. IN ANY DIRECTION.

ON TARI O
COLLEGE
OF ART &
DESIGN

DO NOT APPLY DO NOT PLACE THE CORNERSTONE DO NOT TRY TO

COLOUR TO LETTERS. ON A BACKGROUND THAT’S CLOSE RECREATE THE
TYPE SHOULD REMAIN IN TO OR EQUAL IN GREY-SCALE VALUE CORNERSTONE.
ITS KNOCK-OUT FORM, TO THE CORNERSTONE ITSELF. IN
UNLESS THE BACKGROUND SUCH A SCENARIO, THE REVERSED
IS VERY BUSY, IN WHICH WHITE CORNERSTONE MUST BE USED.
CASE IT SHOULD BE WHITE.

DO NOT ALTER THE DO NOT PLACE THE DO NOT PLACE THE

SIZE OF THE RECTANGLE
SYMBOL OR ALTER
THE LINE SPACING.
FULL CORNERSTONE CORNERSTONE ON
ON ITS SIDE. AN ANGLE.
(CROPPED GRAPHIC VARI-
ATIONS MAY BE FLIPPED
OR LAID ON THEIR SIDE.)
Ontario College of Art & Design Graphic Standards Manual 12

3.0 Primary Applications

Ontario College of Art & Design communication materials are often the
first (and repeated) contact that people will have with the identity. Therefore,
it is important to maintain the standards that have been developed.
This includes:

> consistent use of typography;

> appropriate use of the Cornerstone –
always (w) 3 pica 6 points x (h) 4 pica 6 points,
for application on an 8.5" x 11" sheet; and
> colour guidelines.

On the following pages, you will find diagrams of the primary communication
pieces to serve as a useful guide for how to use the elements for
future applications.
There is some room for interpretation of how the elements (such as
Cropped Graphic Variations) should be used in secondary communications
materials. (See sections 2.7 and 2.8 for recommended guidelines.)
Ontario College of Art & Design Graphic Standards Manual 13

3.1 Business Cards

Please Note: The design shown here is printed at 62% of actual size.
Actual size of each business card is 3.25" x 2".

Staff Name:
3p6 Priori Sans Bold, 8.5 pt
leading, 7.75 pt
Credentials / Position /
Academic Area /Faculty:
4p6 Priori Sans Bold, 7 pt
leading, 7.75 pt
Email Address:
Steve Quinlan assistant dean 4
3
4
3
Priori Sans Regular, 8.5 pt
communication & design
faculty of design 2 Ron Shuebrook president 2 leading, 8 pt
squinlan@ ocad.ca
100 McCaul Steet, Toronto, Ontario, Canada M5T 1W1
1 rshuebrook @ ocad.ca
100 McCaul Steet, Toronto, Ontario, Canada M5T 1W1
1
Mailing Address:
tel 416.977.6000 x234 fax 416.977.4080 www.ocad.ca tel 416.977.6000 x234 fax 416.977.4080 www.ocad.ca Priori Sans Regular, 8.5 pt
(all numbers and postal code are 8 pt
to accommodate a 4-digit ext.)
leading, 9 pt
Tel / Fax:
Priori Sans Bold SC, 7 pt
leading, 9 pt
Web URL:
Priori Sans Bold, 8.5 pt

4
3
2
www.ocad.ca 1
100 McCaul Steet, Toronto, Ontario, Canada M5T 1W1
tel 416.977.6000 fax 416.977.4080
 Ontario College of Art & Design Graphic Standards Manual 14

3.2 Letterhead (front)

Please Note: The design shown here is printed at 50% of actual size.
Actual size of letterhead is 8.5" x 11".

1" 1"

Priori Sans Bold, 8.5 pt

3" www.ocad.ca leading, 9 pt
100 McCaul Street, Toronto, Ontario, Canada M5T 1W1
telephone 416.977.6000 facsimile 416.977.6006 Priori Sans Regular, 8.5 pt
leading, 9 pt
Priori Sans Bold SC, 7 pt
leading, 9 pt

January 1, 2004

Tom Smith
125 Riverbank Drive, Suite 23
Toronto, Ontario
N3H 4R6
Body copy:
IN A MICROSOFT© Dear Tom:
PROGRAM
Arial, Regular, 10 pt Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonum nihum tincidunt am dolore
line spacing set to magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud ostrud et amet exercitationet ull
Single Space corper suscipit lobor nisl ut aliquipea commodo consequat conset.
flush left, rag right
Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie viens consequat, velum
dolore fe duis et nulla facilisis at vero eros et accumsan etiu odio dignissim qui blandit praesent ptatum
IN A TYPESETTING
zzril delenit augue duis dolore te feuga nulla facilisi. Lorem ipsum dolor sit amet, ipsum consectetuer
PROGRAM adipiscing elit, sediam nonumy nibh euismod tincid unted laoreet dolore magnaca aliquam erated etpat.
Arial, Regular, 9.5 pt
leading, 12 Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex
flush left, rag right commodo consequat. Duis autem vel eum iriure dolor in hendr in vulputa te velit esse molestie consequat,
vel illum dolored eu feugiat nulla ilisis at vero eros et accumsan et iusto odio dignissim qui blandit lore
raesent luptatum zril deleni augue duis pui te feugait nulla viens lorem facilisi bucci lorem.

Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh dignissim et a euismod
tincidunt laoreet dolore magna aliquam erat volut. Wisi enim ad minim veniam, quis nostrud exercitation
dele ullamcor suscipit lobor nut.

Sincerely,

John C. Doe
Faculty of Art

1.25"
Ontario College of Art & Design Graphic Standards Manual 15

3.3 Letterhead (back)

Please Note: The design shown here is printed at 50% of actual size.
Actual size of letterhead is 8.5" x 11". Please do not write or print on
this side of the letterhead.
Ontario College of Art & Design Graphic Standards Manual 16

3.4 Envelope
Please Note: The design shown here is printed at 50% of actual size.
Actual size is 9.5" x 4.125".

4.75"

1" ENVELOPE FRONT

2.5"
www.ocad.ca
100 McCaul Street, Toronto, Ontario, Canada M5T 1W1

Tom Smith Address:

125 Riverbank Drive, Suite 23
Toronto, Ontario IN A MICROSOFT©
N3H 4R6 PROGRAM
Arial, Regular, 10 pt
line spacing set to
Single Space
flush left, rag right

IN A TYPESETTING
PROGRAM
Arial, Regular, 9.5 pt
leading, 12
flush left, rag right
ENVELOPE BACK
Ontario College of Art & Design Graphic Standards Manual 17

3.5 Mailing Label

Please Note: The design shown here is printed at 80% of actual size.
Actual size is 6" x 4".

2.9"
1"

2.5"
www.ocad.ca
100 McCaul Street, Toronto, Ontario, Canada M5T 1W1

Tom Smith
125 Riverbank Drive, Suite 23
Toronto, Ontario
N3H 4R6

Address:
IN A MICROSOFT©
PROGRAM
Arial, Regular, 10 pt
line spacing set to
Single Space
flush left, rag right
IN A TYPESETTING
PROGRAM
Arial, Regular, 9.5 pt
leading, 12
flush left, rag right
 Ontario College of Art & Design Graphic Standards Manual 18

3.6 Kit Folder

Please Note: The design shown here is printed 25% of actual size.
Actual finished folder size is 9" x 12".

0.8241" 0.7677"
2°

0.7963"

3.6875"

0.8843"
 Ontario College of Art & Design Graphic Standards Manual 19

3.7 Presentation Cover (portrait)

Please Note: The design shown here is printed at 50% of actual size.
Actual size is 8.5" x 11".

This 1.5" margin may be increased to 2" if wider binding is necessary.

Binding must not encroach on the Buffer Zone (see section 2.2).
1.5" 1"

1"
3p6

4p6
3"

3.75"

6.25"
Title To Come
Second Line of Title
Part 1
Main Title: (if in two parts, one of five
Accent Colours can be used to highlight)
IN MICROSOFT© PROGRAM
Arial, Bold, 22 pt, line spacing set to Single Space, flush left, rag right
IN A TYPESETTING PROGRAM
Arial, Bold, 25 pt, leading, 23, flush left, rag right

Subtitle:
IN MICROSOFT© PROGRAM
Arial, Bold, 12 pt, line spacing set to Single Space, flush left, rag right
IN A TYPESETTING PROGRAM
Arial, Bold, 13 pt, leading, 15, flush left, rag right
January 1, 200

Lorem ipsum dolor sit amet, consectetuer

adipiscing elit, sed diam nonummy nibh euismod Date/Copy:
tincidunt ut laoreet dolore magna aliquam erat
volutpat. Ut wisi enim ad minim veniam, quis
nostrud exerci tation ullamcorper suscipit lobortis
nisl ut aliquip ex ea commodo consequat.
IN MICROSOFT©
PROGRAM
Arial, Regular, 8 pt
line spacing set to
Single Space
flush left, rag right

IN A TYPESETTING
PROGRAM
Arial, Regular, 7 pt
leading, 8
flush left, rag right

approx. 2" column

1.25"
 Ontario College of Art & Design Graphic Standards Manual 20

3.8 Presentation Cover (landscape)

Please Note: The design shown here is printed at 50% of actual size.
Actual size is 11" x 8.5".

This 1.5" margin may be increased to 2" if wider binding is necessary.

Binding must not encroach on logo Buffer Zone (see section 2.2).
1.5" 1"

1"
3p6

4p6
3"

3.75"

6.25"
Title To Come
Second Line of Title
Part 1
Main Title: (if in two parts, one of five
Accent Colours can be used to highlight)
IN MICROSOFT© PROGRAM
Arial, Bold, 22 pt, line spacing set to Single Space, flush left, rag right
IN A TYPESETTING PROGRAM
Arial, Bold, 25 pt, leading, 23, flush left, rag right

Subtitle:
IN MICROSOFT© PROGRAM
Arial, Bold, 12 pt, line spacing set to Single Space, flush left, rag right
IN A TYPESETTING PROGRAM
Arial, Bold, 13 pt, leading, 15, flush left, rag right
January 1, 2004

Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam
nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam Date/Copy:
erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci
tation ullamcorper suscipit.
IN MICROSOFT©
PROGRAM
Arial, Regular, 8 pt
line spacing set to
Single Space
flush left, rag right
1.25"
IN A TYPESETTING
PROGRAM
Arial, Regular, 7 pt
leading, 8
flush left, rag right

approx. 3" column